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La mejora de los servicios públicos, la clave para generar confianza
Los nuevos hábitos de los ciudadanos, con un perfil de usuario hiperconectado y móvil, obligan a las administraciones a proporcionar un plus en los servicios que ofrecen. Los ciudadanos actuales...
https://www-cdn.liferay.com/de/web/guest/blog/customer-experience/la-mejora-de-los-servicios-publicos-la-clave-para-generar-confianza
Why Your Marketing Technology is Not Impacting the Bottom Line
What’s the Number One Priority for Marketers Today? Do you agree or disagree with the following statement? The number one priority for marketers today is to lead the company in finding new revenue...
https://www-cdn.liferay.com/de/web/guest/blog/current-experiences/why-your-marketing-technology-is-not-impacting-the-bottom-line
El entorno de trabajo, clave para crear espacios altamente creativos y motivadores
Se ha escrito mucho acerca de la influencia que ejercen los espacios de trabajo en el bienestar, la productividad y el desarrollo personal de los empleados. Hoy en día, estos valores cobran más...
https://www-cdn.liferay.com/de/web/guest/blog/current-experiences/el-entorno-de-trabajo-clave-para-crear-espacios-altamente-creativos-y-motivadores
Experiencias Digitales: nuevos modelos de relación con el cliente
Publicado en el Anuario de Computing. El nuevo usuario hiperconectado exige experiencia plena, continuada y personalizada. Las marcas que sean capaces de transformarse para proporcionar...
https://www-cdn.liferay.com/de/web/guest/blog/customer-experience/experiencias-digitales-nuevos-modelos-de-relacion-con-el-cliente
La próxima revolución digital que se nos viene encima
Decía Heráclito, el filósofo griego del siglo VI A.C., que “la única constante es el cambio”. Y es sorprendente ver cómo veinticinco siglos después, esta cita sigue más vigente que nunca. Aquellos...
https://www-cdn.liferay.com/de/web/guest/blog/current-experiences/la-proxima-revolucion-digital-que-se-nos-viene-encima
Aumenta y mejora tu empleabilidad
Como cada año, hemos publicado el calendario de Formación Oficial Liferay 2017para España y Portugal; que en esta ocasión, contempla más de 20 cursos entre Madrid, Barcelona, Bilbao y Lisboa. La...
https://www-cdn.liferay.com/de/web/guest/blog/current-experiences/aumenta-y-mejora-tu-empleabilidad
Cómo crear experiencias digitales que apoyen el marketing de la empresa: 4 estrategias claves
Publicado en El Publicista En un entorno cambiante, las empresas que pretenden tener éxito en el nuevo panorama digital se enfrentan a una interesante paradoja: de un lado, las oportunidades de...
https://www-cdn.liferay.com/de/web/guest/blog/customer-experience/como-crear-experiencias-digitales-que-apoyen-el-marketing-de-la-empresa-4-estrategias-claves
Jumpstart Your Omnichannel Experience by Asking These Four Questions
In the first part of this series, we discussed the importance of uniting the customer experience across touchpoints and building a cross-functional team to manage it. In part two of the series, we...
https://www-cdn.liferay.com/de/web/guest/blog/customer-experience/jumpstart-your-omnichannel-experience-by-asking-these-four-questions
Three Digital Transformation Lessons Financial Services Can Learn From Other Industries
This is part two of a three-part series, based on insights found in the benchmark report Assessing the Digital Landscape for Financial Institutions: How to Lead the Charge With People and...
https://www-cdn.liferay.com/de/web/guest/blog/customer-experience/three-digital-transformation-lessons-financial-services-can-learn-from-other-industries
Transforming Local Government Service Delivery Through Customer Experience
“There’s no such thing as digital strategy anymore. It’s all just strategy.” That’s how Michael MacAuley, our General Manager for UK and Ireland, began his recent address at Share Digital 2017....
https://www-cdn.liferay.com/de/web/guest/blog/customer-experience/transforming-local-government-service-delivery-through-customer-experience
Fixing Your Biggest Customer Pain Points
This is part two of a two-part blog series. For information on how to discover your company’s unique pain points, including how to create an effective and honest customer journey map, read Finding...
https://www-cdn.liferay.com/de/web/guest/blog/customer-experience/fixing-your-biggest-customer-pain-points
Four Steps to Turn New Customers into Lifelong Patrons
Customer loyalty to brands is at an all-time low, with people more willing than ever to leave behind companies in favor of more effective customer service or due to dissatisfaction with their...
https://www-cdn.liferay.com/de/web/guest/blog/customer-experience/four-steps-to-turn-new-customers-into-lifelong-patrons
Plataformas de Experiencia Digital, la evolución del portal tradicional
En la era digital, donde la capacidad para mejorar la experiencia del cliente se ha convertido en un elemento diferenciador, los portales y su capacidad para personalizar experiencias, ...
https://www-cdn.liferay.com/de/web/guest/blog/customer-experience/plataformas-de-experiencia-digital-la-evolucion-del-portal-tradicional
Finding Your Biggest Customer Pain Points
Like the services and products they provide, a customer’s interactions with a business should be a pleasant and helpful experience. However, there are many complications and shortcomings within...
https://www-cdn.liferay.com/de/web/guest/blog/customer-experience/finding-your-biggest-customer-pain-points
How to Successfully Scale Your Customer Experience
Creating and scaling great customer experiences are more crucial than ever to the success of businesses, but what does it mean to scale customer experience (CX)? And how can your company scale...
https://www-cdn.liferay.com/de/web/guest/blog/customer-experience/how-to-successfully-scale-your-customer-experience

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