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How Financial Technology is Impacting Emerging Markets
For many of us, the advent of mobile technology has profoundly changed our lives. It has rewired the way we socialize, shop, and do business. But in other parts of the world, especially in emerging...
https://www-cdn.liferay.com/de/web/guest/blog/current-experiences/how-financial-technology-is-impacting-emerging-markets
5 Steps to Delivering Customer Support for the Enterprise
Today, providing great customer experience is a necessity. At every touchpoint along the customer journey, there is potential to make it or break it with your company. Positive interactions will go...
https://www-cdn.liferay.com/de/web/guest/blog/customer-experience/5-steps-to-delivering-customer-support-for-the-enterprise
A Global University Going Digital: The Story of NYU
Jim Robertson, Director of Digital Communications at NYU, and Andrew Gruhn, Solution Architect at sdg, presented at Liferay Symposium North America 2015. The following post is an edited transcript...
https://www-cdn.liferay.com/de/web/guest/blog/customer-experience/a-global-university-going-digital-the-story-of-nyu
What is Personalized Marketing?
Personalization is and has always been effective. Dale Carnegie once said, "a person's name is to that person the sweetest and most important sound in any language." In a sense, he was making a...
https://www-cdn.liferay.com/de/web/guest/blog/customer-experience/what-is-personalized-marketing-
When It Comes to Digital Strategy, Are You a Leader or Lagger?
Though every industry is different, there is something all companies are dealing with: a quickly changing sales landscape. With the rise of mobile and highly-connected customers, the days of cold...
https://www-cdn.liferay.com/de/web/guest/blog/current-experiences/when-it-comes-to-digital-strategy-are-you-a-leader-or-lagger-
The Future of Customer Experience? Think Small
How Micro-Engagements are About to Change the Loyalty Landscape I'm sitting at airport terminal gate C74 waiting to board my United flight to San Francisco, and I have a weird thought: I might be...
https://www-cdn.liferay.com/de/web/guest/blog/customer-experience/the-future-of-customer-experience-think-small
The 3 Key Digital Strategies Every Bank Must Improve
The banking industry is trending up. With greater accountability and transparency in our institutions, customers are finally coming around to their banks. Confidence is being restored and their...
https://www-cdn.liferay.com/de/web/guest/blog/customer-experience/the-3-key-digital-strategies-every-bank-must-improve
Elevating the Mobile Experience
By now, we've heard of the necessity of creating a good experience for our mobile viewers. Yet, we're not always quite sure where to start or what factors should be considered in the process. As a...
https://www-cdn.liferay.com/de/web/guest/blog/customer-experience/elevating-the-mobile-experience
How to Build Customer Loyalty in the Digital Age
The age of digital transformation has helped companies better understand and connect with their target audiences, with everything from dynamic content to page behavior insights helping to create a...
https://www-cdn.liferay.com/de/web/guest/blog/customer-experience/how-to-build-customer-loyalty-in-the-digital-age
Liferay Demos IoT Integration at Road to Reinvention
A few months ago, the Liferay team held a Hackday, where we gave a bunch of programmers access to voice technology (like the Amazon Echo Dot) and a license for Liferay Digital Experience Platform...
https://www-cdn.liferay.com/de/web/guest/blog/liferay-experience/liferay-demos-iot-integration-at-road-to-reinvention
Negocio Electrónico vs. Negocio Digital
Un negocio digital es aquel que centra su estrategia en el uso de la tecnología para crear nuevo valor modificando los procesos y los modelos de negocio, las experiencias de cliente y las...
https://www-cdn.liferay.com/de/web/guest/blog/current-experiences/negocio-electronico-vs-negocio-digital
Ser desarrollador Front-End en un entorno Liferay
Es frecuente encontrar en las empresas equipos multidisciplinares formados por perfiles de desarrolladores de BackEnd, UX, infraestructura o FrontEnd que trabajan de forma conjunta, en vez de en...
https://www-cdn.liferay.com/de/web/guest/blog/current-experiences/ser-desarrollador-front-end-en-un-entorno-liferay
Better Data Comes from Better Systems: 3 Tips for Your Data Analytics Strategy
What’s Your Data Analytics Strategy? It’s a question we hear often these days. Companies are leaning on technology’s ability to pull in customer data at every point, and that massive amount of data...
https://www-cdn.liferay.com/de/web/guest/blog/current-experiences/better-data-comes-from-better-systems-3-tips-for-your-data-analytics-strategy
El CIO es y será un perfil clave para la Transformación Digital
La evolución de las nuevas tecnologías ha provocado, según indican estudios recientes1, que más de la mitad de los CIOs de las grandes empresas hayan tenido que rediseñar la dirección estratégica...
https://www-cdn.liferay.com/de/web/guest/blog/current-experiences/el-cio-es-y-sera-un-perfil-clave-para-la-transformacion-digital
Introducción a Xamarin
En Liferay acogimos el último Xamarin Dev Days de Madrid, una iniciativa de experiencia muy práctica promovida por Microsoft y el meetup de Cross Development para fomentar el uso de Xamarin y...
https://www-cdn.liferay.com/de/web/guest/blog/current-experiences/introduccion-a-xamarin
Mobile First, una exigencia clave para las empresas actuales
En la actualidad, cobra una importancia creciente para las empresas el hecho de disponer de una estrategia web que incorpore un diseño responsivo, es decir, que ofrezca al público una experiencia...
https://www-cdn.liferay.com/de/web/guest/blog/customer-experience/mobile-first-una-exigencia-clave-para-las-empresas-actuales
Why Your Marketing Technology is Not Impacting the Bottom Line
What’s the Number One Priority for Marketers Today? Do you agree or disagree with the following statement? The number one priority for marketers today is to lead the company in finding new revenue...
https://www-cdn.liferay.com/de/web/guest/blog/current-experiences/why-your-marketing-technology-is-not-impacting-the-bottom-line
El entorno de trabajo, clave para crear espacios altamente creativos y motivadores
Se ha escrito mucho acerca de la influencia que ejercen los espacios de trabajo en el bienestar, la productividad y el desarrollo personal de los empleados. Hoy en día, estos valores cobran más...
https://www-cdn.liferay.com/de/web/guest/blog/current-experiences/el-entorno-de-trabajo-clave-para-crear-espacios-altamente-creativos-y-motivadores
Experiencias Digitales: nuevos modelos de relación con el cliente
Publicado en el Anuario de Computing. El nuevo usuario hiperconectado exige experiencia plena, continuada y personalizada. Las marcas que sean capaces de transformarse para proporcionar...
https://www-cdn.liferay.com/de/web/guest/blog/customer-experience/experiencias-digitales-nuevos-modelos-de-relacion-con-el-cliente
La próxima revolución digital que se nos viene encima
Decía Heráclito, el filósofo griego del siglo VI A.C., que “la única constante es el cambio”. Y es sorprendente ver cómo veinticinco siglos después, esta cita sigue más vigente que nunca. Aquellos...
https://www-cdn.liferay.com/de/web/guest/blog/current-experiences/la-proxima-revolucion-digital-que-se-nos-viene-encima

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