Liferay Analytics Cloud

All Features Index

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Site Analytics

Site Snapshot — A dashboard with high level metrics for each site.

Pages — Metrics for visited pages, entrance pages and exit pages.

Traffic Sources — The top ways people navigated to your site, including channel, traffic source, and referrals.

Visitors — See when your visitors most often come to your site by day and hour.

Search Terms — The top searches your visitors conducted on your site.

Interests — Liferay automatically creates interest topics based on your site content through advanced algorithms. As your visitors browse, see the top interests across the site.

Sessions — View the number of sessions per country or by device and browser.

Cohort Analysis — See the return rate of visitors over time.

Page Analytics

Page Snapshot — A dashboard with high level metrics for each page, including average engagement score, number of visitors, and more.

Audience Segments — Liferay Analytics Cloud enables you to separate known and anonymous users as well as create dynamic audience segments, ensuring you can have an accurate view of how different types of visitors use your site.

Views — See page view by country or by device and browser.

Asset Performance — View top performing assets (Documents, Media, Blogs, Forms, or Web Content) by the number of interactions.

User Paths — View the most common ways that users navigated to a page, whether it’s from an internal link or an external source like Google.

Known Individuals — View a searchable list of known visitors that have visited a page.

Asset Analytics

Assets — Track and visualize engagement levels for assets within Liferay: Blogs, Documents and Media, Forms, Web Content, and any Customer Assets that you have created. In addition to summaries of audience breakdown, locations, devices, and more, each asset type shows metrics that are unique to its type of engagement.

Blogs — Views over time, average reading time, comments, and ratings.

Documents & Media — Previews, downloads, engagement score, comments, and ratings.

Forms — Submissions, abandonment rate, and completion time.

Web Content — Views over time.

Custom Assets — Analyze custom-built content or extended applications on top of your DXP installation. There are five different events that can be measured for custom assets and applications: clicks, scroll depth, views, asset downloads, and form submissions.

Individual Profiles

Individual Snapshot — A dashboard that summarizes all of your known users, with information such as number of individuals, new activity, and top interests.

Activity Count — View the number of activities a visitor has taken over time, as well as the average change rate.

Engagement Score — View an individual’s engagement score.

Profile Details — Read profile details such as name, email, and job role.

Current Interests — See a visitor’s most recent interests based on their page visits.

Sessions and Activity History — View a visitor’s exact activity history, including the pages they visited, when they visited, and actions they took.

Segment Membership — See which segments a visitor belongs to.

Account Profiles

Account Snapshot — A dashboard that summarizes account profiles, with information such as activities, firmographics, and contact information.

Searchable — A searchable view of all your accounts with summaries and filters.

Activities — View the activities of individuals in the accounts and the average engagement score. A searchable table shows more detail about the activities.

Details — Read account properties such as data source and modified date.

Current Interests — See the most recent interests for individuals within the account.

Segment Membership — See which segments individuals within the account belong to.

Segments

Static Segments — Manually select known individuals to be part of a segment.

Dynamic Segments —Use a drag-and-drop segment builder to create segments based on web behavior, interests, and other attributes.

A/B Testing

Creating a Test — Create A/B tests within Liferay by defining targets, variants, and test criteria. Tests can be created and run per audience segment, giving you detailed insights into how content resonates with each audience.

Measuring a Test — View the progress of your tests within Liferay Analytics Cloud, with summary reports after the test has completed and the option to determine tests early if needed.

Administration Tools

Data Sources — Add and manage the data sources that are connected to Liferay Analytics Cloud.

Exporting Data — Export your site and user data through APIs to use in other applications.

Blocklists —Tune your personalization in Liferay by creating keyword lists that shouldn’t contribute to content recommendations and interest topics.

Data Control and Privacy — Set the retention period for user data and manage requests to delete or export user data.

User Management — Add and manage administrative users from your organization.

Salesforce Connector — Liferay Analytics Cloud offers an add-on Salesforce Connector so that you can bring existing account and user information into your analytics view.

Get Started With Analytics Cloud

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