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Experiencia de Usuario, parte de la estrategia SEO para mejorar el posicionamiento en buscadores
La tendencia hacia la digitalización casi total de los negocios ha otorgado a las páginas web y aplicaciones móviles un nuevo significado e importancia. En una época en donde nos nos cansamos de...
https://www-cdn.liferay.com/zh/web/guest/blog/customer-experience/experiencia-de-usuario-parte-de-la-estrategia-seo-para-mejorar-el-posicionamiento-en-buscadores
Five Building Blocks for Better Web Portal Design
Web Portal Design Is Evolving Web portal design has come a long way since the days of static gateways (think AOL or Yahoo). The front-end experience of portals can be beautifully customized and...
https://www-cdn.liferay.com/zh/web/guest/blog/customer-experience/five-building-blocks-for-better-web-portal-design
Types of Portals: Three Major Areas to Consider
With all the focus today on mobile-first and digital transformation, portals can seem blasé. But many types of portals play an incredibly important role in managing the culture shifts that come...
https://www-cdn.liferay.com/zh/web/guest/blog/customer-experience/types-of-portals-three-major-areas-to-consider
UX + SEO = The Future of Your Rankings
For websites to rank well in today’s search engines, they must be relevant to the topics they cover and popular with visitors. But how does a website, especially in the enterprise, become relevant...
https://www-cdn.liferay.com/zh/web/guest/blog/customer-experience/ux-seo-the-future-of-your-rankings
Por que a Integração com Back-End é tão Importante para o Marketing?
As estratégias de marketing em todas as verticais de negócio geralmente focam em prioridades de front-end, como a implementar campanhas, a elaborar o brand awareness através de relações públicas,...
https://www-cdn.liferay.com/zh/web/guest/blog/current-experiences/por-que-a-integracao-com-back-end-e-tao-importante-para-o-marketing-
Four Ways to Measure Website Success
With web analytics, it is always important to understand how your audience interacts with your content. To get the best results, it is important to ask the right questions. Otherwise, how can you...
https://www-cdn.liferay.com/zh/web/guest/blog/customer-experience/four-ways-to-measure-website-success
Experiencia de Usuario y APIs: el futuro de la banca tradicional
Mucho se está discutiendo últimamente acerca de cómo serán los bancos del futuro. Lo único claro es que las sucursales físicas dejarán de tener la importancia actual. El canal online será el...
https://www-cdn.liferay.com/zh/web/guest/blog/customer-experience/experiencia-de-usuario-y-apis-el-futuro-de-la-banca-tradicional
Transforming Local Government Service Delivery Through Customer Experience
“There’s no such thing as digital strategy anymore. It’s all just strategy.” That’s how Michael MacAuley, our General Manager for UK and Ireland, began his recent address at Share Digital 2017....
https://www-cdn.liferay.com/zh/web/guest/blog/customer-experience/transforming-local-government-service-delivery-through-customer-experience
Fixing Your Biggest Customer Pain Points
This is part two of a two-part blog series. For information on how to discover your company’s unique pain points, including how to create an effective and honest customer journey map, read Finding...
https://www-cdn.liferay.com/zh/web/guest/blog/customer-experience/fixing-your-biggest-customer-pain-points
Four Steps to Turn New Customers into Lifelong Patrons
Customer loyalty to brands is at an all-time low, with people more willing than ever to leave behind companies in favor of more effective customer service or due to dissatisfaction with their...
https://www-cdn.liferay.com/zh/web/guest/blog/customer-experience/four-steps-to-turn-new-customers-into-lifelong-patrons
Plataformas de Experiencia Digital, la evolución del portal tradicional
En la era digital, donde la capacidad para mejorar la experiencia del cliente se ha convertido en un elemento diferenciador, los portales y su capacidad para personalizar experiencias, ...
https://www-cdn.liferay.com/zh/web/guest/blog/customer-experience/plataformas-de-experiencia-digital-la-evolucion-del-portal-tradicional
Finding Your Biggest Customer Pain Points
Like the services and products they provide, a customer’s interactions with a business should be a pleasant and helpful experience. However, there are many complications and shortcomings within...
https://www-cdn.liferay.com/zh/web/guest/blog/customer-experience/finding-your-biggest-customer-pain-points
How to Successfully Scale Your Customer Experience
Creating and scaling great customer experiences are more crucial than ever to the success of businesses, but what does it mean to scale customer experience (CX)? And how can your company scale...
https://www-cdn.liferay.com/zh/web/guest/blog/customer-experience/how-to-successfully-scale-your-customer-experience
Creating Consistent User Experiences with Liferay Adaptive Media
The average web page is far larger in size and more complex in its programming than it has ever been before. Today, businesses across all industries are using images, video and interactive...
https://www-cdn.liferay.com/zh/web/guest/blog/liferay-experience/creating-consistent-user-experiences-with-liferay-adaptive-media
The Six Advantages of Portal-Heritage Digital Experience Platforms
Gartner has released their first ever Magic Quadrant for Digital Experience Platforms and has named Liferay as a Leader. The independent analysis saw Gartner evaluate 21 providers based on their...
https://www-cdn.liferay.com/zh/web/guest/blog/current-experiences/the-six-advantages-of-portal-heritage-digital-experience-platforms
¿Qué necesitas saber sobre el GDPR?
En la actualidad, los datos son un elemento esencial para las empresas modernas y tienen un papel crucial en los procesos de transformación digital. Un mayor número de datos permite una mejor...
https://www-cdn.liferay.com/zh/web/guest/blog/current-experiences/-que-necesitas-saber-sobre-el-gdpr-
10 factores que debes considerar antes de elegir un CMS Open Source
Durante la última década, las compañías han incrementado la adopción de software open source (OSS: open source software) reemplazando a los software privativos tradicionales. Y esto ha venido...
https://www-cdn.liferay.com/zh/web/guest/blog/customer-experience/10-factores-que-debes-considerar-antes-de-elegir-un-cms-open-source
What You Need to Know About GDPR
Data is the lifeblood that powers modern businesses and today’s digital transformation. More data allows smarter analytics, which drives better products, which draws more users, which ultimately...
https://www-cdn.liferay.com/zh/web/guest/blog/current-experiences/what-you-need-to-know-about-gdpr
Cómo estimar los costes a largo plazo del desarrollo de tu aplicación móvil
El desarrollo de una aplicación móvil supone algo más que el coste del lanzamiento del producto. De hecho, el éxito del desarrollo de una app depende de estrategias a largo plazo que contemplen...
https://www-cdn.liferay.com/zh/web/guest/blog/current-experiences/como-estimar-los-costes-a-largo-plazo-del-desarrollo-de-tu-aplicacion-movil
Seven Changes in Digital Business Coming in 2018
Businesses are constantly evolving in how they operate, the ways in which they reach target audiences and how they compete in their industries. While this is an ongoing process that is reshaped by...
https://www-cdn.liferay.com/zh/web/guest/blog/customer-experience/seven-changes-in-digital-business-coming-in-2018
Cómo evaluar Plataformas Web
El sistema de evaluación de Plataformas Web puede ser muy diferente dependiendo de la cultura de la organización y de la personalidad del equipo de gestión de proyectos. Diseñar un sistema de...
https://www-cdn.liferay.com/zh/web/guest/blog/customer-experience/como-evaluar-plataformas-web
10 consejos para fomentar el uso de tu portal móvil
Imagina que tras haber decidido que tu empresa necesita un portal móvil para mejorar la productividad de tus empleados, ofrecer asistencia a tus clientes, o incluso ambos, hayas creado...
https://www-cdn.liferay.com/zh/web/guest/blog/current-experiences/10-consejos-para-fomentar-el-uso-de-tu-portal-movil
Four Ways Design Builds Customer Trust
A company’s online presence plays a major role in building and sustaining the trust of potential and existing customers. While helpful information, strong customer service, and reliable products...
https://www-cdn.liferay.com/zh/web/guest/blog/customer-experience/four-ways-design-builds-customer-trust
What are the Five Moments of Truth in Marketing?
A customer journey is composed of many touchpoints. These points vary in importance, but the most integral ones are known as moments of truth, which Conduit has defined as the points in a...
https://www-cdn.liferay.com/zh/web/guest/blog/customer-experience/what-are-the-five-moments-of-truth-in-marketing
10 Práticas para Alavancar o Uso do Seu Portal Móvel
Você decidiu que sua marca precisava de um portal móvel para aumentar o desempenho dos funcionários, ajudar os clientes ou ambos. Você então criou seu portal, refinou-o através do teste e lançou-o....
https://www-cdn.liferay.com/zh/web/guest/blog/current-experiences/10-praticas-para-alavancar-o-uso-do-seu-portal-movel
Six Blind Spots in Your Marketing Analytics
Modern analytics systems can leverage AI and machine learning to process data faster and with greater insights than what a single person can do. But they still rely on people making decisions. As...
https://www-cdn.liferay.com/zh/web/guest/blog/customer-experience/six-blind-spots-in-your-marketing-analytics
8 Boas Práticas para Sua Estratégia Omnichannel
O sucesso de estratégias omnichannel depende de experiências consistentes em todas as interações. Isso pode trazer vários benefícios tanto para o ambiente interno quanto externo da sua organização,...
https://www-cdn.liferay.com/zh/web/guest/blog/customer-experience/8-boas-praticas-para-sua-estrategia-omnichannel
Why Your Customer Journey Map Doesn't Match Reality
Great customer experiences are crafted by companies in ways that meet and hopefully exceed expectations by anticipating their target audience’s next actions and interests. However, companies will...
https://www-cdn.liferay.com/zh/web/guest/blog/customer-experience/why-your-customer-journey-map-doesn-t-match-reality
Why Your Business Can No Longer Ignore Digital Customer Experience
Successful businesses rely on great customer experiences more than ever. According to a Walker study, customer experience will become the key differentiator between brands by the year 2020, beating...
https://www-cdn.liferay.com/zh/web/guest/blog/customer-experience/why-your-business-can-no-longer-ignore-digital-customer-experience
Por que retornei à Liferay?
O ato de tomar decisões envolve consequências muitas vezes imprevisíveis, até mesmo aquelas decisões analisadas com cautela e que, ao fim de tudo, parecem certeiras. E decidir sair de uma empresa...
https://www-cdn.liferay.com/zh/web/guest/blog/liferay-experience/por-que-retornei-a-liferay
5 Beispiele, wie IT-Teams zu Impulsgebern für Marketing & Sales werden können
Die Rolle von IT-Teams bei Tool-Entscheidungsprozessen von Unternehmen hat sich in den letzten Jahren grundlegend gewandelt. Immer mehr geben die Fachabteilungen die Richtung vor. Das muss kein...
https://www-cdn.liferay.com/zh/web/guest/blog/current-experiences/5-beispiele-wie-it-teams-zu-impulsgebern-fuer-marketing-und-sales-werden-koennen
Why Do You Need a Supplier Portal
What is the secret to B2B ecommerce success? A robust commerce solution? Definitely. But there’s also another element that large retailers might be missing: a supplier portal. What is a Supplier...
https://www-cdn.liferay.com/zh/web/guest/blog/business-partner-experience/why-do-you-need-a-supplier-portal
Redefining the Student Experience in a Hybrid Learning Environment
The concept of hybrid universities—institutions that seamlessly integrate on-campus and online learning experiences, offering students the flexibility to choose how, when, and where they...
https://www-cdn.liferay.com/zh/web/guest/blog/current-experiences/hybrid-student-experience
Warum B2B mehr als einen Shop braucht
Der Ausbau von E-Commerce ist gerade auch für B2B-Unternehmen zum strategischen Thema geworden. Dennoch reicht es in den allermeisten B2B-Anwendungen nicht, einfach eine Shoplösung zu...
https://www-cdn.liferay.com/zh/web/guest/blog/current-experiences/warum-b2b-mehr-als-einen-shop-braucht
¿Cuál es la diferencia entre utilizar un enfoque de solución ad hoc o un enfoque holístico en tus soluciones de portal?
Además de decidir entre si comprar o crear un software, los equipos de TI tienen que tomar otra decisión clave: ¿Es mejor utilizar una solución ad hoc para crear un portal o utilizar un enfoque...
https://www-cdn.liferay.com/zh/web/guest/blog/current-experiences/la-diferencia-entre-utilizar-un-enfoque-de-soluci-n-ad-hoc-o-un-enfoque-hol-stico-en-tus-soluciones-de-portal
Scale Personalisation Across the Student Experience | Liferay
If you, like many universities, want to deliver a differentiated experience, start by exploring the value of personalisation. More and more, universities across the globe are looking at the role...
https://www-cdn.liferay.com/zh/web/guest/blog/current-experiences/scale-personalisation-student-experience
Liferay Experience Cloud: The Next Evolution in Delivering Digital Experiences at Scale
PLEASE NOTE: The naming of Liferay's offerings have changed. For information and details on our current our deployment options, please visit our <<Offerings page>>. For more than a decade, we’ve...
https://www-cdn.liferay.com/zh/web/guest/blog/liferay-experience/what-is-liferay-experience-cloud
B2B Online Ordering Portal l Liferay
Ecommerce was once characterised as a platform almost exclusively used for the business-to-consumer (B2C) channel. The assumption was that business-to-business (B2B) buyers still prefered in-person...
https://www-cdn.liferay.com/zh/web/guest/blog/current-experiences/b2b-online-ordering-portal
Liferay Experience Cloud: Skalierbar bis zum Maximum
Seit fast zwei Jahrzehnten arbeiten wir von Liferay daran, nutzbringende Technologien zu entwickeln, die Menschen und Unternehmen helfen, ihr volles digitales Potenzial zu entwickeln. Dieser Traum...
https://www-cdn.liferay.com/zh/web/guest/blog/liferay-experience/liferay-experience-cloud-skalierbar-bis-zum-maximum
Liferay Experience Cloud: A próxima evolução na entrega de experiências digitais em escala
Por mais de uma década, nos esforçamos para criar uma tecnologia útil, capaz de ajudar outras pessoas a atingir o seu máximo potencial. Esse sonho começou com um grupo de jovens empreendedores, mas...
https://www-cdn.liferay.com/zh/web/guest/blog/liferay-experience/o-que-e-liferay-experience-cloud
Conheça os nossos valores na prática: #GrowAndGetBetter
Ser efetivado após um período de estágio em uma empresa é o sonho de muitos universitários, além de ser um reconhecimento pelo esforço e dedicação nos primeiros passos da construção de uma...
https://www-cdn.liferay.com/zh/web/guest/blog/liferay-experience/conheca-os-nossos-valores-grow-and-get-better
Die Vorteile eines Lieferantenportals für das Supply Chain Management in der Fertigung
Fertigungsunternehmen und ihre Zulieferer arbeiten in einem komplexen Umfeld, das einfache, sichere und nahtlose Prozesse erfordert, um effizient miteinander arbeiten zu können. Ohne die richtigen...
https://www-cdn.liferay.com/zh/web/guest/blog/business-partner-experience/die-vorteile-eines-lieferantenportals-fur-das-supply-chain-management-in-der-fertigung
Müssen auch Verwaltungen und Regierungen auf Customer Experience achten
Die Verbesserung der “Customer Experience” steht für viele Unternehmen derzeit hoch im Kurs. Hat es sich doch gezeigt: Mit dem Voranschreiten der Digitalisierung ist es für Menschen zunehmend...
https://www-cdn.liferay.com/zh/web/guest/blog/customer-experience/mussen-auch-verwaltungen-und-regierungen-auf-customer-experience-achten
How Digital Transformation Helps You Develop Long-Term Student Relationships
Traditionally, Student Lifetime Value (SLV) is defined according to how much a student will contribute financially during their schooling. The longer a student stays at an institution, the higher...
https://www-cdn.liferay.com/zh/web/guest/blog/current-experiences/how-digital-transformation-helps-you-develop-long-term-student-relationships
GOTO "DEVCON 2022"
What’s the best way to connect with developers all over the world? Reddit? GitHub? How about joining other talented and inspiring developers to share insights, gain industry knowledge, and...
https://www-cdn.liferay.com/zh/web/guest/blog/liferay-experience/devcon-2022
How Digital Experiences Can Improve Customer Loyalty
In today’s digital world, many B2B customers never actually have a person-to-person experience with their suppliers. What would have been relayed to customers in-person in the past is now carried...
https://www-cdn.liferay.com/zh/web/guest/blog/customer-experience/digital-experiences-improve-customer-loyalty
Liferay Experience Cloud: la evolución en la oferta de experiencias digitales en Liferay
Desde Liferay, durante más de una década, nos hemos esforzado por crear una tecnología útil que ayudase a otros a alcanzar su máximo potencial. Este sueño, que comenzó con un grupo de jóvenes...
https://www-cdn.liferay.com/zh/web/guest/blog/liferay-experience/liferay-experience-cloud-la-evolucion-en-la-oferta-de-experiencias-digitales-en-liferay
What Do Great B2B Customer Experiences Look Like?
67% of customers say that their standard for good experiences is higher than ever, and yet more than half of customers in the same survey say that businesses fall short of their expectations. B2B...
https://www-cdn.liferay.com/zh/web/guest/blog/customer-experience/great-b2b-customer-experiences
5 Ways for Banks to Build Loyalty Through Customer Experience
Financial organizations are tasked with setting their services apart from a growing list of competitors. Today, people have a wide range of choices on where they choose to bank. They have the...
https://www-cdn.liferay.com/zh/web/guest/blog/customer-experience/customer-experience-and-loyalty-for-banks
Insurance Knowledge Management | Liferay
A knowledge management system is a key way to improve your customer experience strategy from the inside out. From your internal staff needs to the way in which policyholders access information,...
https://www-cdn.liferay.com/zh/web/guest/blog/customer-experience/insurance-knowledge-management
B2B Website Best Practices with Examples | Liferay
Not all business-to-business (B2B) websites are created equal. In this article, we’ll focus on and explore best practices in B2B website design and development, share some impactful design...
https://www-cdn.liferay.com/zh/web/guest/blog/liferay-experience/best-practices-b2b-website-design
Integrando sistemas para una mejor atención al cliente del sector energético
Muchas compañías energéticas cuentan con sistemas de gestión empresarial que se instalaron por primera vez durante el efecto 2000, es decir, hace más de 20 años. Todo lo que estas empresas les...
https://www-cdn.liferay.com/zh/web/guest/blog/customer-experience/integrando-sistemas-para-una-mejor-atencion-al-cliente-del-sector-energetico
Implementing Student Portals | Liferay
Delivering a modern, student-centric experience is a common objective for universities in Australia and across the globe. This is driven by rising student expectations and the increasingly...
https://www-cdn.liferay.com/zh/web/guest/blog/liferay-experience/implementing-student-portals
The Benefits and Strategies of Cross Selling in Banking
While cross selling is a strategy used across industries, it is especially effective and important in the banking sector. Because banks operate in a very competitive marketplace, getting the most...
https://www-cdn.liferay.com/zh/web/guest/blog/customer-experience/cross-selling-in-banking
¿Por qué necesitas un portal de proveedores?
¿Cuál es el secreto del éxito del comercio electrónico B2B? ¿Una solución de ecommerce sólida? Sin duda. Pero también hay otro elemento que tus colaboradores están buscando: un portal de...
https://www-cdn.liferay.com/zh/web/guest/blog/business-partner-experience/-por-que-necesitas-un-portal-de-proveedores-
Cross-Selling als Erfolgsfaktor im Bankwesen
Cross-Selling ist zwar eine branchenübergreifende Strategie, aber im Bankensektor ist sie besonders wirkungsvoll und relevant. Da sich Banken in einem sehr wettbewerbsintensiven Markt bewegen, ist...
https://www-cdn.liferay.com/zh/web/guest/blog/current-experiences/cross-selling-als-erfolgsfaktor
Liferay DXP Cloud: Rompiendo las barreras del tiempo y las limitaciones de los proyectos
Pasar a la nube es una prioridad para muchas empresas, al igual que los son la seguridad, el proceso de instalación y otra serie de cuestiones clave. Los beneficios a largo plazo de operar en la...
https://www-cdn.liferay.com/zh/web/guest/blog/liferay-experience/liferay-dxp-cloud-rompiendo-las-barreras-del-tiempo-y-las-limitaciones-de-los-proyectos
Perché il settore assicurativo ha bisogno dell'omnicanale
Pensi che "omnicanale" sia solo una parola popolare nel settore tech? Pensaci bene. Gli assicuratori ricorrono sempre più spesso a esperienze personalizzate e omnicanali, offrendo ai clienti...
https://www-cdn.liferay.com/zh/web/guest/blog/customer-experience/perche-il-settore-assicurativo-ha-bisogno-dell-omnicanale
Getting through COVID-19 Together with Liferay
With the global health and economic situation developing quickly, here is an update on how Liferay is responding to the crisis. In one of our company-wide meetings last year, I talked about how...
https://www-cdn.liferay.com/zh/web/guest/blog/current-experiences/getting-through-covid-19-together-with-liferay
Why Great B2B Customer Experiences are More Important Than Ever
With 67% of people reporting that their standards for customer experience (CX) have never been higher, it’s no wonder that companies of all types are choosing to invest in CX. Modern, personalized...
https://www-cdn.liferay.com/zh/web/guest/blog/customer-experience/why-great-b2b-customer-experiences-are-more-important-than-ever

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