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Jumpstart Your Omnichannel Experience by Asking These Four Questions
In the first part of this series, we discussed the importance of uniting the customer experience across touchpoints and building a cross-functional team to manage it. In part two of the series, we...
https://www-cdn.liferay.com/zh/web/guest/blog/customer-experience/jumpstart-your-omnichannel-experience-by-asking-these-four-questions
Three Digital Transformation Lessons Financial Services Can Learn From Other Industries
This is part two of a three-part series, based on insights found in the benchmark report Assessing the Digital Landscape for Financial Institutions: How to Lead the Charge With People and...
https://www-cdn.liferay.com/zh/web/guest/blog/customer-experience/three-digital-transformation-lessons-financial-services-can-learn-from-other-industries
Want Better Customer Experience? Create a Cross-Functional Team
In a recent study, 46% of financial institution executives stated that the number one obstacle to addressing the full customer lifecycle is allowing different business units to own different parts...
https://www-cdn.liferay.com/zh/web/guest/blog/customer-experience/want-better-customer-experience-create-a-cross-functional-team
Can Banks Become Advocates for Millennials? 5 Takeaways From Digital Banking Summit 2016
For three days in New Orleans, attendees to the Digital Banking Summit 2016 sat in on sessions and conversations that covered the most important trends and concerns of digital banking today, from...
https://www-cdn.liferay.com/zh/web/guest/blog/customer-experience/can-banks-become-advocates-for-millennials-5-takeaways-from-digital-banking-summit-2016
Why I Have No Idea if Other Coffee Shops are Good
And Other Benefits of Excellent Customer Experience I must admit, I'm a Starbucks loyalist. The reason is that on top of having flavors that tickle my palette, I know that I’ll be treated with...
https://www-cdn.liferay.com/zh/web/guest/blog/customer-experience/why-i-have-no-idea-if-other-coffee-shops-are-good
Three Key Benefits of Digital Experience Platforms
Business processes driven by customer needs are more than a popular trend; they are the driving factor behind successful digital transformation and company culture shifts. Digital experience...
https://www-cdn.liferay.com/zh/web/guest/blog/customer-experience/three-key-benefits-of-digital-experience-platforms
Connecting Campuses: The Story of University of Maine System
Recently, the University of Maine System went through a digital transformation for their 40,000+ students and faculty. The following post is a composition of thoughts and insights from Daniel...
https://www-cdn.liferay.com/zh/web/guest/blog/customer-experience/connecting-campuses-the-story-of-university-of-maine-system
16 Clever Ways to Achieve Web Personalization
Personalized marketing has become a vital differentiating factor for many businesses. Increasingly, marketers are using their knowledge of the consumer to provide an experience that is unique and...
https://www-cdn.liferay.com/zh/web/guest/blog/customer-experience/16-clever-ways-to-achieve-web-personalization
How Digital Experience Platforms Can Transform Your Business
Recently, Gartner reported that more than half of all organizations they surveyed owned two or more web content management (WCM) solutions. This is indicative of a major problem in digital business...
https://www-cdn.liferay.com/zh/web/guest/blog/customer-experience/how-digital-experience-platforms-can-transform-your-business
Are You Struggling With Cyber Security?
Digital technology has made life much easier for many individuals. From reacquainting with old friends to completing basic financial transactions, our devices and networks have allowed us to...
https://www-cdn.liferay.com/zh/web/guest/blog/current-experiences/are-you-struggling-with-cyber-security-
4 Key Takeaways as Financial Services Go Modular
Since the late 90s, banks and other financial institutions have witnessed a steep decline in customer loyalty. With high fixed costs due to branches and personnel, the traditional options are no...
https://www-cdn.liferay.com/zh/web/guest/blog/current-experiences/4-key-takeaways-as-financial-services-go-modular
Digital Transformation: The Rise of the Digital City
Paul Thompson, Executive Director, and Matt Fulford, Chief Technology Officer at PFIKS DIGITAL INNOVATION, presented a webinar on the impact of digital transformation, referencing the work they...
https://www-cdn.liferay.com/zh/web/guest/blog/customer-experience/digital-transformation-the-rise-of-the-digital-city
5 Critical Things Nobody Tells You About Building a Journey Map
A journey map is like a travel guidebook. It helps translate a particular group of foreign behaviors and motivations into a language you and your organization can understand. Arguably the most...
https://www-cdn.liferay.com/zh/web/guest/blog/customer-experience/5-critical-things-nobody-tells-you-about-building-a-journey-map
How Open Data is Changing the Government
The move toward a stronger, more transparent government might be happening sooner than you think. In March of 2016, President Barack Obama announced the launch of "The Opportunity Project," a new...
https://www-cdn.liferay.com/zh/web/guest/blog/current-experiences/how-open-data-is-changing-the-government
Avoiding 3 Common Pitfalls of Web Personalization
With personalized marketing, marketers can deliver unique experiences for visitors that weren't previously possible. Customers who were once blasted with generic, static messaging can now be on the...
https://www-cdn.liferay.com/zh/web/guest/blog/customer-experience/avoiding-3-common-pitfalls-of-web-personalization
How Micro-Engagements Will Forever Change Customer Experience
In my last post, I introduced the idea of customer experience micro-engagements—targeted, highly personalized interactions—and how persona-driven strategies would soon evolve to those that reflect...
https://www-cdn.liferay.com/zh/web/guest/blog/customer-experience/how-micro-engagements-will-forever-change-customer-experience
What We Learned from 100 Mobile Banking App Reviews
For most of us, everyday banking starts with a mobile app. Who really has time to go to a branch during the week? Apps are the main window through which we see and experience our banks, and what...
https://www-cdn.liferay.com/zh/web/guest/blog/customer-experience/what-we-learned-from-100-mobile-banking-app-reviews
How Financial Technology is Impacting Emerging Markets
For many of us, the advent of mobile technology has profoundly changed our lives. It has rewired the way we socialize, shop, and do business. But in other parts of the world, especially in emerging...
https://www-cdn.liferay.com/zh/web/guest/blog/current-experiences/how-financial-technology-is-impacting-emerging-markets
5 Steps to Delivering Customer Support for the Enterprise
Today, providing great customer experience is a necessity. At every touchpoint along the customer journey, there is potential to make it or break it with your company. Positive interactions will go...
https://www-cdn.liferay.com/zh/web/guest/blog/customer-experience/5-steps-to-delivering-customer-support-for-the-enterprise
A Global University Going Digital: The Story of NYU
Jim Robertson, Director of Digital Communications at NYU, and Andrew Gruhn, Solution Architect at sdg, presented at Liferay Symposium North America 2015. The following post is an edited transcript...
https://www-cdn.liferay.com/zh/web/guest/blog/customer-experience/a-global-university-going-digital-the-story-of-nyu
What is Personalized Marketing?
Personalization is and has always been effective. Dale Carnegie once said, "a person's name is to that person the sweetest and most important sound in any language." In a sense, he was making a...
https://www-cdn.liferay.com/zh/web/guest/blog/customer-experience/what-is-personalized-marketing-
20 Must-Know Stats for Insurers in 2022
The last two years, we’ve experienced a period of unknown risk and a rise in health concerns. This led to more people scrambling to purchase insurance, but were insurers ready to serve these...
https://www-cdn.liferay.com/zh/web/guest/blog/customer-experience/20-must-know-stats-for-insurers-in-2022
Predicciones de transformación digital para 2022 de un ejecutivo de marketing B2B
Los profesionales de marketing no son ajenos al cambio. Ya han operado en un mundo donde las preferencias del cliente están siempre cambiando, la tecnología está en constante evolución y el mercado...
https://www-cdn.liferay.com/zh/web/guest/blog/customer-experience/predicciones-de-transformacion-digital-para-2022-de-un-ejecutivo-de-marketing-b2b
So gelingt eine digitale Markenführung mit Liferay DXP
Die Verwaltung von Corporate Websites ist heute ein Prozess, der in hohem Maße von Zusammenarbeit geprägt ist und an dem häufig Mitarbeiter aus verschiedenen Bereichen beteiligt sind, z. B....
https://www-cdn.liferay.com/zh/web/guest/blog/business-partner-experience/liferay-dxp-cms-features
2021 na Liferay: um ano em retrospectiva
Se tem uma coisa que todo mundo pode concordar é que 2021 foi um ano atípico. Aqui na Liferay não foi diferente. Em 2021 completamos 11 anos na América Latina e, com certeza, nosso maior presente...
https://www-cdn.liferay.com/zh/web/guest/blog/liferay-experience/2021-na-liferay-um-ano-em-retrospectiva
PaaS vs SaaS — What’s the Difference?
SaaS, PaaS, what do these acronyms mean? Let us help you break down what each cloud offering means for your business. What’s the Difference Between SaaS and PaaS? PaaS and SaaS are just two of the...
https://www-cdn.liferay.com/zh/web/guest/blog/current-experiences/what-s-the-difference-between-saas-and-paas
Warum digitale Transformation eine Voraussetzung für B2B2C ist
Traditionell funktionierten Geschäftsmodelle so: Produkte werden entweder an Unternehmen (B2B) oder direkt an Endkunden (B2C) verkauft. Punkt. Der Raum für Geschäftsmodelle dazwischen war...
https://www-cdn.liferay.com/zh/web/guest/blog/current-experiences/warum-digitale-transformation-eine-voraussetzung-fur-b2b2c-ist
What is Low-Code and No-Code?
Low-code and no-code development are methods for building business applications faster without needing in-depth coding knowledge. This is particularly important in organizations where change...
https://www-cdn.liferay.com/zh/web/guest/blog/current-experiences/what-is-low-code-and-no-code
Portales online del ciudadano una de las claves para la transformación digital de las Administraciones Públicas
Por segundo año consecutivo, La Administración Pública española ha mantenido unos altos niveles de digitalización tanto en los servicios que ofrece a los ciudadanos como en facilitar a los...
https://www-cdn.liferay.com/zh/web/guest/blog/customer-experience/portales-online-del-ciudadano-una-de-las-claves-para-la-transformacion-digital-de-las-administraciones-publicas
So verbessern Finanzdienstleister das Kunden-Onboarding 
Auch nach Corona geht die digitale Transformation in der Finanzbranche mit High-Speed weiter: Die große Mehrheit der Finanzdienstleister werden nach aktuellen Studien auch weiter in...
https://www-cdn.liferay.com/zh/web/guest/blog/customer-experience/so-verbessern-finanzdienstleister-das-kunden-onboarding-
Was ist Low Code und was ist No Code?
Als Low-Code- und No-Code-Entwicklung beschreibt man zwei Entwicklungsmethoden, bei denen Anwendungen schnell und ohne (umfangreiche) Programmierkenntnisse erstellt werden können. Solche Methoden...
https://www-cdn.liferay.com/zh/web/guest/blog/current-experiences/was-ist-low-code-und-was-ist-no-code-
Worin besteht der Unterschied zwischen SaaS und PaaS?
SaaS, PaaS, IaaS – was bedeuten diese Abkürzungen? Wir helfen Ihnen, zu verstehen, wie sich Ihre Geschäftstätigkeiten mit der Inanspruchnahme dieser unterschiedlichen Cloud-Angebote verändern...
https://www-cdn.liferay.com/zh/web/guest/blog/current-experiences/worin-besteht-der-unterschied-zwischen-saas-und-paas-
¿Qué es el low-code/no-code?
El desarrollo low-code y no-code es un método para crear aplicaciones más rápido sin necesidad de conocimientos avanzados de programación. Esto es especialmente importante en organizaciones en las...
https://www-cdn.liferay.com/zh/web/guest/blog/current-experiences/-que-es-el-low-code-no-code
¿Cuál es la diferencia entre SaaS y PaaS?
SaaS, PaaS: ¿qué significan todas estas siglas? Permítenos ayudarte a desglosar lo que estas diferentes ofertas de nube significan para tu empresa. ¿Cuál es la diferencia entre SaaS y PaaS? PaaS y...
https://www-cdn.liferay.com/zh/web/guest/blog/current-experiences/-cual-es-la-diferencia-entre-saas-y-paas
Como melhorar o onboarding de novos clientes no setor de serviços financeiros
Embora a covid-19 tenha incentivado organizações de serviços financeiros a se digitalizarem, essas empresas não têm planos de parar mesmo após a redução dos efeitos da pandemia. Na verdade, 77% das...
https://www-cdn.liferay.com/zh/web/guest/blog/customer-experience/como-melhorar-o-onboarding-de-novos-clientes-no-setor-de-servicos-financeiros
O que é low-code e no-code?
O desenvolvimento low-code e no-code é um método de criação rápida de aplicativos sem a necessidade de conhecimento profundo sobre programação. Ele é particularmente importante em organizações...
https://www-cdn.liferay.com/zh/web/guest/blog/current-experiences/o-que-e-low-code-e-no-code
6 Funcionalidades Imprescindibles de Ecommerce B2B
Según Forrester Research, el 57% de los ejecutivos de B2B dijeron que su principal inversión en tecnología era para una plataforma de comercio electrónico. Sin embargo, decidir en qué solución...
https://www-cdn.liferay.com/zh/web/guest/blog/customer-experience/6-funcionalidades-imprescindibles-de-ecommerce-b2b
6 Elementos dos Melhores Softwares para Portal do Cliente
O que clientes modernos esperam de suas experiências digitais? Eles desejam experiências responsivas, que engajem e sejam fáceis de usar em todos os pontos de contato. Portais do cliente são uma...
https://www-cdn.liferay.com/zh/web/guest/blog/customer-experience/6-elementos-dos-melhores-softwares-para-portal-do-cliente
¿Qué es el Agile Inception?
Las metodologías ágiles ayudan a las empresas a entregar resultados frecuentes, generando más valor para los clientes. Hay distintas maneras de utilizarlas, diferentes abordajes y varias opciones...
https://www-cdn.liferay.com/zh/web/guest/blog/current-experiences/-que-es-el-agile-inception-
Resolvendo qualquer problema com o Design Sprint
O Design Sprint é uma metodologia criada pelo Google, agregando elementos de gestão estratégica, inovação, ciências do comportamento, design e mais. Juliana do Vale, líder de UX Design na...
https://www-cdn.liferay.com/zh/web/guest/blog/current-experiences/resolvendo-qualquer-problema-com-o-design-sprint
Die Ärmel hochkrempeln – auch in schwierigen Zeiten
Dieses Jahr war ein Jahr voller Herausforderungen. Während wir uns nun gerne von 2020 verabschieden und uns auf ein besseres 2021 freuen, ist Weihnachten eine Zeit, um über die vielen Dinge...
https://www-cdn.liferay.com/zh/web/guest/blog/liferay-experience/die-armel-hochkrempeln-auch-in-schwierigen-zeiten
La importancia de las ¿intranets?
El mundo laboral y empresarial ha venido sufriendo importantes transformaciones. El trabajo se ha convertido en una actividad cada vez más dinámica. Los modelos de organización han cambiado, y...
https://www-cdn.liferay.com/zh/web/guest/blog/employee-experience/la-importancia-de-las-intranets-
La importancia de conectar contenido y comercio electrónico
A medida que los clientes modernos adquieren mayor control sobre las experiencias propias y es menos probable que se dejen influenciar por los distribuidores en línea, las empresas deben cambiar el...
https://www-cdn.liferay.com/zh/web/guest/blog/customer-experience/la-importancia-de-conectar-contenido-y-comercio-electronico
21 Digital Commerce Stats Every B2B Professional Needs to Know in 2021
When we were looking ahead to the future of B2B customer experience last year, we could have never foreseen the massive changes ahead. Many businesses had to quickly change their entire business...
https://www-cdn.liferay.com/zh/web/guest/blog/customer-experience/21-digital-commerce-stats-every-b2b-professional-needs-to-know-in-2021
Tres ejemplos de intranet que optimizan tu manera de hacer negocios
La intranet es el héroe no aclamado de las empresas con éxito. Una intranet diseñada con eficacia, además de mejorar las comunicaciones corporativas y permitir la colaboración de los empleados,...
https://www-cdn.liferay.com/zh/web/guest/blog/employee-experience/tres-ejemplos-de-intranet-que-optimizan-tu-manera-de-hacer-negoci-1
Convierte tu portal B2B en ventaja competitiva
Si bien las experiencias de cliente B2B son distintas de las experiencias B2C, los clientes ya esperan de las segundas las mismas experiencias personalizadas e intuitivas que se han acostumbrado a...
https://www-cdn.liferay.com/zh/web/guest/blog/customer-experience/convierte-tu-portal-b2b-en-ventaja-competitiva
Hindsight is 2020 Reflections on a Challenging Year
As we wrap up the year, many of us will not be able to celebrate the holidays as usual: hunting for a carefully hidden elf in our Los Angeles office, cheering with wine and panettone in our...
https://www-cdn.liferay.com/zh/web/guest/blog/liferay-experience/hindsight-is-2020-reflections-on-a-challenging-year
What is Personalization at Scale
Personalization is not a new concept; however, it’s one that businesses are expected to deliver and compete on. But now businesses are expected to take personalization to the next level, with...
https://www-cdn.liferay.com/zh/web/guest/blog/customer-experience/what-is-personalization-at-scale
Global Quark es el primero en recibir el sello DXP Cloud Specialized Partner en México
Global Quark es el primer partner del ecosistema Liferay en México en ganar el sello DXP Cloud Specialized Partner. El reconocimiento posiciona a la empresa como un referente para las grandes...
https://www-cdn.liferay.com/zh/web/guest/blog/liferay-experience/global-quark-es-el-primero-en-recibir-el-sello-dxp-cloud-specialized-partner-en-mexico
Grateful Hearts in Trying Times
This year has been difficult for many, but as we eagerly await for better, healthier days to come, we want to take this holiday season to reflect back on the many things we’re grateful for in an...
https://www-cdn.liferay.com/zh/web/guest/blog/liferay-experience/grateful-hearts-in-trying-times
So verbessern Sie mit einer DXP das Mitarbeiter-Engagement
Selbst wenn Mitarbeiter im Büro (körperlich) anwesend sind, investieren sie nicht immer ausreichend Energie oder Leidenschaft in ihre Arbeit. Solch demotivierte Mitarbeitende sind zahlreicher, als...
https://www-cdn.liferay.com/zh/web/guest/blog/employee-experience/so-verbessern-sie-mit-einer-dxp-das-mitarbeiter-engagement
So steigert ein innovatives Intranet die Produktivität von Remote-Work
In den letzten Monaten haben Millionen von Mitarbeitenden begonnen, von zu Hause aus zu arbeiten. Der Grund: Einschränkungen aufgrund der COVID-19-Pandemie. Diese Veränderung führte insbesondere...
https://www-cdn.liferay.com/zh/web/guest/blog/employee-experience/so-steigert-ein-innovatives-intranet-die-produktivitat-von-remote-work
4 Best-Practice-Strategien zur Verbesserung der Customer Experience durch Self-Service
Laut einer Umfrage des Harvard Business Review versuchen branchenübergreifend 81 Prozent der befragten Kunden, zuerst ihre Fragen selbst zu lösen, bevor sie sich an einen Vertriebsmitarbeiter...
https://www-cdn.liferay.com/zh/web/guest/blog/customer-experience/4-best-practice-strategien-zur-verbesserung-der-customer-experience-durch-self-service
In vier Wochen von analog zu digital – unsere Digital Event Experience 2020 wird 2021 fortgesetzt
März 2020: das zweitägige Programm für unser jährliches Liferay Digital Solutions Forum (LDSF) war festgezurrt; der Veranstaltungsort mit mehreren Sälen gebucht, Technik bestellt, über 400...
https://www-cdn.liferay.com/zh/web/guest/blog/liferay-experience/in-vier-wochen-von-analog-zu-digital-unsere-digital-event-experience-2020-wird-2021-fortgesetzt
Celebrating 2 Years of Liferay DXP Cloud
On October 9th, 2018 we published a press release announcing the launch of Liferay DXP Cloud. Since then, a lot of things happened and we are excited to celebrate our 2-year anniversary today....
https://www-cdn.liferay.com/zh/web/guest/blog/category/celebrating-2-years-of-liferay-dxp-cloud
Die Zukunft von Maschinen- und Anlagenbau: Daten! Daten! Daten!
Während Unternehmen im Maschinen-und Anlagenbau seit jeher die Entwicklung von Technologien und Industriestandards genauestens beobachten müssen, hat die COVID-19-Pandemie den Druck weiter erhöht:...
https://www-cdn.liferay.com/zh/web/guest/blog/current-experiences/die-zukunft-von-maschinen-und-anlagenbau-daten-daten-daten-
Gemeinsam mit Liferay durch die Corona-Krise
Angesichts der sich beinahe täglich verändernden globalen Gesundheits- und Wirtschaftslage möchten wir an diese Stelle zusammenfassen, wie Liferay auf die Krise reagiert. Bei einem unserer...
https://www-cdn.liferay.com/zh/web/guest/blog/current-experiences/gemeinsam-mit-liferay-durch-die-corona-krise
4 Ways You Can Improve CX with Digital Self-Service
Across industries 81% of customers attempt to solve their own questions first before reaching out to a live representative, according to Harvard Business Review. What these customers are met with...
https://www-cdn.liferay.com/zh/web/guest/blog/customer-experience/4-ways-you-can-improve-cx-with-digital-self-service
Gemeinsam im Kampf gegen COVID-19
Trotz aller durch COVID-19 verursachten Unsicherheiten und Schwierigkeiten haben wir in den letzten Monaten auch viel Positives gesehen. Vieles, was uns hoffnungsvoll und optimistisch stimmt. Dabei...
https://www-cdn.liferay.com/zh/web/guest/blog/current-experiences/gemeinsam-im-kampf-gegen-covid-19
6 unverzichtbare Features für B2B-E-Commerce
Laut einem Bericht von Forrester Research geben 57 Prozent der B2B-Führungskräfte an, dass ihre größte Technologie-Investition eine E-Commerce-Plattform war, dass sie aber mit der Auswahl der...
https://www-cdn.liferay.com/zh/web/guest/blog/customer-experience/6-unverzichtbare-features-fur-b2b-e-commerce