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Industrial Digital Transformation: Why Use a Digital Experience Platform?

Blogs Entry · By Christoph Ebert On Sep 19, 2022 6:22 AM

Every industry has a unique relationship with digital transformation, but manufacturing brings truly unrivaled requirements to the table. After all, manufacturers are responsible for creating and...

Language: English Marketing Blogs 2021: Current Experiences Marketing Blogs Regions: EN US Marketing Blogs Tags: Manufacturing Customer Portal Digital Experience Platform (DXP) Customer Experience B2B Content Type: Blog
Personalized Banking for Up- and Cross-Selling

Blogs Entry · By Anabel von Keitz On Sep 16, 2022 1:57 AM

Back in 2001, research by Bain & Company identified that a 5% increase in financial or banking customer retention can lead to a profit increase of more than 25%. The financial services landscape...

Language: English Marketing Blogs 2021: Customer Experience Marketing Blogs Regions: EN US Marketing Blogs Tags: Financial Services Customer Portal B2B B2C Content Type: Blog
Create a Seamless B2B Buying Experience | Liferay

Blogs Entry · By Sylvina Luu On Sep 8, 2022 4:03 PM

According to Gartner, 77% of B2B buyers state that their latest purchase was complex or difficult. So there’s a clear opportunity to be taken advantage of, if you can implement a seamless B2B...

Marketing Blogs 2021: Customer Experience Marketing Blogs Regions: EN AU Marketing Blogs Tags: B2B Commerce Customer Experience Content Type: Blog
Improve Engagement With A/B Testing | Liferay

Blogs Entry · By Sylvina Luu On Sep 2, 2022 12:17 AM

What is A/B testing and how can you employ it successfully? Online engagement acts as a key measurement of success in the modern B2B marketplace and there are several ways this can be tracked. The...

Marketing Blogs 2021: Customer Experience Marketing Blogs Regions: EN AU Marketing Blogs Tags: Analytics Customer Experience Digital Strategy Content Type: Blog
Key Challenges in B2B Digital Commerce Transformation Programs

Blogs Entry · By Christoph Ebert On Sep 1, 2022 12:38 AM

The unprecedented global event of the COVID-19 pandemic has forced many enterprises across the globe to fast-track their digital transformation. CXOs and executives irrespective of industry...

Language: English Marketing Blogs 2021: Current Experiences Marketing Blogs Regions: EN US Marketing Blogs Tags: B2B Commerce Digital Transformation Digital Strategy Content Type: Blog
Reducing Costs Through Automated Warranty Claims

Blogs Entry · By Christoph Ebert On Aug 29, 2022 4:57 AM

In today’s manufacturing industry, product alone often isn’t enough to stand out from the crowd anymore. Modern buyer behaviors are changing, with many preferring a B2C-like experience. It’s...

Language: English Marketing Blogs 2021: Customer Experience Marketing Blogs Regions: EN US Marketing Blogs Tags: Customer Portal Personalization Customer Experience Content Type: Blog
Personalizing Customer Experience in Manufacturing: The Why & How

Blogs Entry · By Christoph Ebert On Aug 25, 2022 2:53 AM

Manufacturing is one of the most important industries in the global economy. Although manufacturers face challenges other companies may never have to imagine, their customers have many of the same...

Language: English Marketing Blogs 2021: Customer Experience Marketing Blogs Regions: EN US Marketing Blogs Tags: Customer Portal Personalization Customer Experience Content Type: Blog
How to Improve Customer Lifetime Value (CLV) | Liferay

Blogs Entry · By Sylvina Luu On Aug 25, 2022 12:38 AM

Prioritising customer lifetime value (CLV) is one of the best things that you can do to boost B2B online revenue and there are a number of reasons why. To start, according to Invesp, it typically...

Marketing Blogs 2021: Current Experiences Marketing Blogs Regions: EN AU Marketing Blogs Tags: B2B Commerce Customer Retention Content Type: Blog

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Create a Seamless B2B Buying Experience | Liferay

Improve Engagement With A/B Testing | Liferay

Key Challenges in B2B Digital Commerce Transformation Programs

Reducing Costs Through Automated Warranty Claims

Personalizing Customer Experience in Manufacturing: The Why & How

How to Improve Customer Lifetime Value (CLV) | Liferay

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