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Experiência Digital: O que o LDXC 2019 vai trazer?
O dia 10 de outubro de 2019 marca o lançamento da mais nova conferência da Liferay na América Latina. São Paulo receberá o Liferay Digital Experience Conference, um evento focado nas principais...
https://www-cdn.liferay.com/es/web/guest/blog/liferay-experience/experiencia-digital-o-que-o-ldxc-2019-vai-trazer-
Apresentando Liferay Commerce 2.0
O Liferay Commerce 2.0 já está disponível e conta com novas funcionalidades que ajudam vendedores B2B a aumentar sua receita através de melhores experiências do cliente. Há muito o que comentar...
https://www-cdn.liferay.com/es/web/guest/blog/liferay-experience/apresentando-liferay-commerce-2-0
Las metodologías ágiles: Desafíos, aplicación y valor
Más que una tendencia, las metodologías ágiles son necesarias en ambientes donde entregar resultados a los clientes debe ser una tarea contínua para las compañías. Incorporar agilidad a los...
https://www-cdn.liferay.com/es/web/guest/blog/current-experiences/las-metodologias-agiles-desafios-aplicacion-y-valor
Crea un Site Exitoso con Liferay DXP 7.1
Con el aumento en el número de canales para las interacciones con los clientes, tener un sitio sólido todavía es un aspecto fundamental para la estrategia de marketing y la presencia online de las...
https://www-cdn.liferay.com/es/web/guest/blog/liferay-experience/crea-un-site-exitoso-con-liferay-dxp-7-1
La Transformación Digital en Chile
Mejorar la experiencia del cliente, traer nuevas perspectivas, innovar en los modelos de negocios son algunos de los impactos de la transformación digital en las organizaciones. En Chile, las...
https://www-cdn.liferay.com/es/web/guest/blog/current-experiences/la-transformacion-digital-en-chile
Conheça como ChatBots podem ajudar a evitar a evasão de clientes
Ao oferecer uma experiência digital omnichannel, as empresas têm uma nova dimensão de atendimento ao cliente, necessitando serem mais ágeis e precisas na comunicação para gerar valor para seus...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/conheca-como-chatbots-podem-ajudar-a-evitar-a-evasao-de-clientes
Personalized Product Recommendations in Liferay Commerce
For anyone launching an e-commerce site today, personalized product recommendations are an obvious feature to include. However, these automated experiences are not as simple as e-commerce leaders...
https://www-cdn.liferay.com/es/web/guest/blog/liferay-experience/personalized-product-recommendations-in-liferay-commerce
Introducing Liferay Commerce 2.0: Transform the Way You Sell for B2B
Liferay Commerce 2.0 is packed with new features to help B2B sellers increase their revenue through more engaging customer experiences. Watch our on-demand webinar for a full tour of the new...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/introducing-liferay-commerce-2-0-transform-the-way-you-sell-for-b2b
Como Integrar Marketing e Tecnologia?
DSP, CMS, SEO, RTB, CPM, SSP, CLTV, CTA. As siglas se multiplicam juntamente com o conjunto de possibilidades a serem exploradas pelo marketing digital. "Se antes os profissionais eram guiados pela...
https://www-cdn.liferay.com/es/web/guest/blog/current-experiences/como-integrar-marketing-e-tecnologia-
Introducing Liferay DXP 7.2: Content, Personalization and Headless
The digital landscape is changing, and businesses with platforms that enable them to work smarter will adapt best. Today we’re excited to introduce Liferay DXP 7.2, digital experience software...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/introducing-liferay-dxp-7-2-content-personalization-and-headless
The Security Pillars Cloud Providers Must Support
Research from analyst firm Wikibon demonstrates that security has remained remarkably stable as the leading impediment to public cloud adoption. This is something I deal with constantly in my...
https://www-cdn.liferay.com/es/web/guest/blog/current-experiences/the-security-pillars-cloud-providers-must-support
Connecting Your Business Ecosystem with Liferay DXP
In the digital age, the success of a business no longer comes from the efforts of a single business, rather it rests upon the interconnectivity and cooperation within a business ecosystem, a...
https://www-cdn.liferay.com/es/web/guest/blog/current-experiences/connecting-your-business-ecosystem-with-liferay-dxp
Como a Transformação Digital Acelera a Indústria de Seguros
A indústria global de seguros encontra-se no meio da transformação digital. No cenário atual, as seguradoras tentam aplicar novas tecnologias e formas modernas de fazer negócio em um segmento que é...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/como-a-transformacao-digital-acelera-a-industria-de-seguros
How Agencies Can Enable Citizen Self-Service
The most basic duty of any government agency is to provide services to their citizens. However, citizens are increasingly interested in accessing these services online, instead of having to visit a...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/how-agencies-can-enable-citizen-self-service
Novità di Liferay DXP 7.2: contenuti, personalizzazione e headless
Il panorama digitale sta cambiando e le aziende che hanno piattaforme che consentono loro di lavorare in modo più intelligente si adatteranno meglio alle sfide digitali del futuro. Oggi siamo lieti...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/novita-di-liferay-dxp-7-2-contenuti-personalizzazione-e-headless
A Guide to Headless CMS
In the past, traditional content management systems (CMS) have been an effective system for marketers to manage their content. But as technology transforms and the need for omnichannel marketing...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/a-guide-to-headless-cms
Apresentando Liferay DXP 7.2
O panorama digital está mudando, e as empresas que utilizam plataformas para tornar o seu trabalho mais inteligente são as que irão adaptar-se melhor a esse cenário. Hoje nós estamos felizes em...
https://www-cdn.liferay.com/es/web/guest/blog/liferay-experience/apresentando-liferay-dxp-7-2
A Guide to Headless CMS
Marketers have been using content management systems (CMS) to manage their online content but the need for omnichannel marketing has turned CMS on its head, literally and has led to the creation of...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/a-guide-to-headless-c-1
Introducing Liferay DXP 7.2: Content, Personalization and Headless
The digital landscape is changing, and businesses with platforms that enable them to work smarter will adapt best. Today we’re excited to introduce Liferay DXP 7.2, digital experience software...
https://www-cdn.liferay.com/es/web/guest/blog/liferay-experience/introducing-liferay-dxp-7-2-content-personalization-and-headle-1
Novedades de Liferay DXP 7.2: Personalización, contenidos y Headless
El panorama digital está cambiando, y las empresas que cuenten con plataformas que les permitan trabajar de forma más inteligente se adaptarán mejor. Hoy nos complace presentar Liferay DXP 7.2, el...
https://www-cdn.liferay.com/es/web/guest/blog/liferay-experience/novedades-de-liferay-dxp-7-2-personalizacion-contenidos-y-headless
Motor de Busca em Intranets
A dificuldade na busca em intranets é um desafio comum nas empresas - resultando na perda de produtividade e frustração dos colaboradores. De acordo com um estudo da Nintex, dos 1.000 funcionários...
https://www-cdn.liferay.com/es/web/guest/blog/liferay-experience/motor-de-busca-em-intranets
Os Prós e Contras de um E-Commerce B2B
Apesar da importância do e-commerce B2B ser bastante conhecida e valorizada, muitos fabricantes e distribuidores ainda estão avaliando os prós e contras de migrar o seu canal B2B para uma solução...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/os-pros-e-contras-de-um-e-commerce-b2b
Cultura DevOps: Armadilhas e Dicas
O que é DevOps? O conceito de DevOps – Development + Operation não é algo novo no mundo do desenvolvimento de software. Esta junção das duas palavras serve para indicar uma (re)união das práticas...
https://www-cdn.liferay.com/es/web/guest/blog/current-experiences/cultura-devops-armadilhas-e-dicas
Why the Insurance Industry Needs Omnichannel
Think omnichannel is just a tech industry buzzword? Think again. Insurers are increasingly turning to personalized and omnichannel experiences—providing customers with a seamless experience across...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/why-the-insurance-industry-needs-omnichannel
Why the Insurance Industry Needs Omnichannel
Think omnichannel is just a tech industry buzzword? Think again. Insurers are increasingly turning to personalized and omnichannel experiences—providing customers with a seamless experience across...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/why-the-insurance-industry-needs-omnichann-1
Creating Meaningful Customer Experiences
As an established digital experience leader, Liferay’s DXP is designed to encourage positive customer experiences. Driving growth, companies across the globe have achieved alignment with Liferay,...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/creating-meaningful-customer-experiences
16 Ejemplos Increíbles de Portales Web
Un portal es una plataforma web para consolidar información de distintas fuentes en una interfaz única e intuitiva. Su objetivo principal es proporcionar a los usuarios contenido relevante y...
https://www-cdn.liferay.com/es/web/guest/blog/current-experiences/16-ejemplos-increibles-de-portales-web
Why Marketers Should Care About Headless APIs
Just a few years ago, developing and managing content for a website was a lot simpler. The vast majority of online users were on desktop computers – as a marketer, you could reach everyone using a...
https://www-cdn.liferay.com/es/web/guest/blog/current-experiences/why-marketers-should-care-about-headless-apis
Creando una Intranet Moderna de Éxito
Los espacios de trabajo deben ser un reflejo de lo que necesitan los colaboradores para desarrollar sus actividades de manera efectiva. Antes de la pandemia del COVID-19, lo anterior estaba...
https://www-cdn.liferay.com/es/web/guest/blog/employee-experience/creando-una-intranet-moderna-de-exito
Como Melhorar a Experiência Digital do Cidadão
Embora muitas empresas entendam a importância da experiência digital do cliente, as instituições públicas têm demorado para implementar táticas similares para seus consumidores: os cidadãos. De...
https://www-cdn.liferay.com/es/web/guest/blog/current-experiences/como-melhorar-a-experiencia-digital-do-cidadao
La manifattura digitale e il contributo di Liferay
Il tema della trasformazione digitale del settore manufacturing è centrale nei piani di sviluppo economico del paese e viene affrontato da anni. Con il Piano Transizione 4.0 da 24 miliardi, vengono...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/la-manifattura-digitale-e-il-contributo-di-liferay
Retrospectiva del 2020: reflexiones sobre un año desafiante
Ahora que el 2020 ha acabado, muchos de nosotros no hemos podido celebrar las fiestas a las que estábamos acostumbrados: nuestra fiesta de familia en la oficina o el intercambiando regalos durante...
https://www-cdn.liferay.com/es/web/guest/blog/current-experiences/retrospectiva-del-2020-reflexiones-sobre-un-ano-desafiante
Is Measurement the Key to Customer Success?
If you want to improve customer satisfaction, engagement and retention, it’s crucial that you understand what your product or service can offer and how you're maximising its potential for the...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/is-measurement-the-key-to-customer-success-
Why is the Employee Experience Just as Important as the Customer Experience?
Many companies prioritise the happiness of their customers and use it as an indication of their success, but often neglect the impact employee experience can have on overall customer satisfaction....
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/why-is-the-employee-experience-just-as-important-as-the-customer-experience-
3 Ejemplos de Portales de Autoservicio Eficaces
Para fines de 2020, Gartner predice que el 85% de todas las interacciones de servicio al cliente comenzarán con el autoservicio. De hecho, muchas empresas esperan implementar portales de...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/3-ejemplos-de-portales-de-autoservicio-eficaces
Criando uma Experiência B2B Completa
O e-commerce B2B continua crescendo. Desde 2018, os canais eletrônicos foram responsáveis por mais de 50% das transações B2B e mais de 1 trilhão de dólares em vendas. Mais de 75% dos distribuidores...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/criando-uma-experiencia-b2b-completa
6 Funcionalidades Imprescindibles de Ecommerce B2B
Según Forrester Research, el 57% de los ejecutivos de B2B dijeron que su principal inversión en tecnología era para una plataforma de comercio electrónico. Sin embargo, decidir en qué solución...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/6-funcionalidades-imprescindibles-de-ecommerce-b2b
6 Elementos dos Melhores Softwares para Portal do Cliente
O que clientes modernos esperam de suas experiências digitais? Eles desejam experiências responsivas, que engajem e sejam fáceis de usar em todos os pontos de contato. Portais do cliente são uma...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/6-elementos-dos-melhores-softwares-para-portal-do-cliente
¿Qué es el Agile Inception?
Las metodologías ágiles ayudan a las empresas a entregar resultados frecuentes, generando más valor para los clientes. Hay distintas maneras de utilizarlas, diferentes abordajes y varias opciones...
https://www-cdn.liferay.com/es/web/guest/blog/current-experiences/-que-es-el-agile-inception-
Resolvendo qualquer problema com o Design Sprint
O Design Sprint é uma metodologia criada pelo Google, agregando elementos de gestão estratégica, inovação, ciências do comportamento, design e mais. Juliana do Vale, líder de UX Design na...
https://www-cdn.liferay.com/es/web/guest/blog/current-experiences/resolvendo-qualquer-problema-com-o-design-sprint
Die Ärmel hochkrempeln – auch in schwierigen Zeiten
Dieses Jahr war ein Jahr voller Herausforderungen. Während wir uns nun gerne von 2020 verabschieden und uns auf ein besseres 2021 freuen, ist Weihnachten eine Zeit, um über die vielen Dinge...
https://www-cdn.liferay.com/es/web/guest/blog/liferay-experience/die-armel-hochkrempeln-auch-in-schwierigen-zeiten
La importancia de las ¿intranets?
El mundo laboral y empresarial ha venido sufriendo importantes transformaciones. El trabajo se ha convertido en una actividad cada vez más dinámica. Los modelos de organización han cambiado, y...
https://www-cdn.liferay.com/es/web/guest/blog/employee-experience/la-importancia-de-las-intranets-
La importancia de conectar contenido y comercio electrónico
A medida que los clientes modernos adquieren mayor control sobre las experiencias propias y es menos probable que se dejen influenciar por los distribuidores en línea, las empresas deben cambiar el...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/la-importancia-de-conectar-contenido-y-comercio-electronico
21 Digital Commerce Stats Every B2B Professional Needs to Know in 2021
When we were looking ahead to the future of B2B customer experience last year, we could have never foreseen the massive changes ahead. Many businesses had to quickly change their entire business...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/21-digital-commerce-stats-every-b2b-professional-needs-to-know-in-2021
Tres ejemplos de intranet que optimizan tu manera de hacer negocios
La intranet es el héroe no aclamado de las empresas con éxito. Una intranet diseñada con eficacia, además de mejorar las comunicaciones corporativas y permitir la colaboración de los empleados,...
https://www-cdn.liferay.com/es/web/guest/blog/employee-experience/tres-ejemplos-de-intranet-que-optimizan-tu-manera-de-hacer-negoci-1
Convierte tu portal B2B en ventaja competitiva
Si bien las experiencias de cliente B2B son distintas de las experiencias B2C, los clientes ya esperan de las segundas las mismas experiencias personalizadas e intuitivas que se han acostumbrado a...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/convierte-tu-portal-b2b-en-ventaja-competitiva
Hindsight is 2020 Reflections on a Challenging Year
As we wrap up the year, many of us will not be able to celebrate the holidays as usual: hunting for a carefully hidden elf in our Los Angeles office, cheering with wine and panettone in our...
https://www-cdn.liferay.com/es/web/guest/blog/liferay-experience/hindsight-is-2020-reflections-on-a-challenging-year
What is Personalization at Scale
Personalization is not a new concept; however, it’s one that businesses are expected to deliver and compete on. But now businesses are expected to take personalization to the next level, with...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/what-is-personalization-at-scale
Global Quark es el primero en recibir el sello DXP Cloud Specialized Partner en México
Global Quark es el primer partner del ecosistema Liferay en México en ganar el sello DXP Cloud Specialized Partner. El reconocimiento posiciona a la empresa como un referente para las grandes...
https://www-cdn.liferay.com/es/web/guest/blog/liferay-experience/global-quark-es-el-primero-en-recibir-el-sello-dxp-cloud-specialized-partner-en-mexico
Grateful Hearts in Trying Times
This year has been difficult for many, but as we eagerly await for better, healthier days to come, we want to take this holiday season to reflect back on the many things we’re grateful for in an...
https://www-cdn.liferay.com/es/web/guest/blog/liferay-experience/grateful-hearts-in-trying-times
So verbessern Sie mit einer DXP das Mitarbeiter-Engagement
Selbst wenn Mitarbeiter im Büro (körperlich) anwesend sind, investieren sie nicht immer ausreichend Energie oder Leidenschaft in ihre Arbeit. Solch demotivierte Mitarbeitende sind zahlreicher, als...
https://www-cdn.liferay.com/es/web/guest/blog/employee-experience/so-verbessern-sie-mit-einer-dxp-das-mitarbeiter-engagement
So steigert ein innovatives Intranet die Produktivität von Remote-Work
In den letzten Monaten haben Millionen von Mitarbeitenden begonnen, von zu Hause aus zu arbeiten. Der Grund: Einschränkungen aufgrund der COVID-19-Pandemie. Diese Veränderung führte insbesondere...
https://www-cdn.liferay.com/es/web/guest/blog/employee-experience/so-steigert-ein-innovatives-intranet-die-produktivitat-von-remote-work
4 Best-Practice-Strategien zur Verbesserung der Customer Experience durch Self-Service
Laut einer Umfrage des Harvard Business Review versuchen branchenübergreifend 81 Prozent der befragten Kunden, zuerst ihre Fragen selbst zu lösen, bevor sie sich an einen Vertriebsmitarbeiter...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/4-best-practice-strategien-zur-verbesserung-der-customer-experience-durch-self-service
In vier Wochen von analog zu digital – unsere Digital Event Experience 2020 wird 2021 fortgesetzt
März 2020: das zweitägige Programm für unser jährliches Liferay Digital Solutions Forum (LDSF) war festgezurrt; der Veranstaltungsort mit mehreren Sälen gebucht, Technik bestellt, über 400...
https://www-cdn.liferay.com/es/web/guest/blog/liferay-experience/in-vier-wochen-von-analog-zu-digital-unsere-digital-event-experience-2020-wird-2021-fortgesetzt
Celebrating 2 Years of Liferay DXP Cloud
On October 9th, 2018 we published a press release announcing the launch of Liferay DXP Cloud. Since then, a lot of things happened and we are excited to celebrate our 2-year anniversary today....
https://www-cdn.liferay.com/es/web/guest/blog/category/celebrating-2-years-of-liferay-dxp-cloud
Die Zukunft von Maschinen- und Anlagenbau: Daten! Daten! Daten!
Während Unternehmen im Maschinen-und Anlagenbau seit jeher die Entwicklung von Technologien und Industriestandards genauestens beobachten müssen, hat die COVID-19-Pandemie den Druck weiter erhöht:...
https://www-cdn.liferay.com/es/web/guest/blog/current-experiences/die-zukunft-von-maschinen-und-anlagenbau-daten-daten-daten-
Gemeinsam mit Liferay durch die Corona-Krise
Angesichts der sich beinahe täglich verändernden globalen Gesundheits- und Wirtschaftslage möchten wir an diese Stelle zusammenfassen, wie Liferay auf die Krise reagiert. Bei einem unserer...
https://www-cdn.liferay.com/es/web/guest/blog/current-experiences/gemeinsam-mit-liferay-durch-die-corona-krise
4 Ways You Can Improve CX with Digital Self-Service
Across industries 81% of customers attempt to solve their own questions first before reaching out to a live representative, according to Harvard Business Review. What these customers are met with...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/4-ways-you-can-improve-cx-with-digital-self-service
Gemeinsam im Kampf gegen COVID-19
Trotz aller durch COVID-19 verursachten Unsicherheiten und Schwierigkeiten haben wir in den letzten Monaten auch viel Positives gesehen. Vieles, was uns hoffnungsvoll und optimistisch stimmt. Dabei...
https://www-cdn.liferay.com/es/web/guest/blog/current-experiences/gemeinsam-im-kampf-gegen-covid-19
6 unverzichtbare Features für B2B-E-Commerce
Laut einem Bericht von Forrester Research geben 57 Prozent der B2B-Führungskräfte an, dass ihre größte Technologie-Investition eine E-Commerce-Plattform war, dass sie aber mit der Auswahl der...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/6-unverzichtbare-features-fur-b2b-e-commerce

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