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Las 6 ventajas competitivas de las Plataformas de Experiencia Digital heredadas del Portal
Gartner ha divulgado su primer Magic Quadrant para Digital Experience Platforms (Plataformas de Experiencia Digital, DXP), en el que ha reconocido a Liferay como líder. Este análisis independiente,...
https://www-cdn.liferay.com/es/web/guest/blog/current-experiences/las-6-ventajas-competitivas-de-las-plataformas-de-experiencia-digital-heredadas-del-portal
Six Customer Experience Trends to Expect in 2018
What defines great customer experience in the modern age is constantly changing due to the shifting demands of audiences and the use of new technology. But while CX may change over the years, its...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/six-customer-experience-trends-to-expect-in-2018
Melhor portal para funcionários
A Criação do Melhor Portal Começa pela Empatia Se sua empresa está passando por uma transformação digital, contar com um portal de funcionários para ajudar a gerenciar as mudanças culturais é...
https://www-cdn.liferay.com/es/web/guest/blog/employee-experience/melhor-portal-para-funcionarios
Customer Success Is the Key to Digital Transformation
"Move fast and break things." Facebook's old motto has become an unintended slogan for the burgeoning tech culture and economy. One need look no further than the scandals swirling around so many...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/customer-success-is-the-key-to-digital-transformation
Transformando os Serviços Públicos Através da Experiência do Cliente
Serviços digitais são uma maneira de demonstrar que órgãos públicos podem prover um serviço de qualidade e ao mesmo tempo abrir caminhos para futuras interações com os cidadãos. Apenas 46% dos...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/transformando-os-servicos-publicos-atraves-da-experiencia-do-cliente
How Does Digital Transformation Counteract Slowdown in the Insurance Industry
The insurance industry worldwide is in the midst of digital transformation, with insurance providers attempting to apply new technology and modern ways of doing business to an industry that is both...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/how-does-digital-transformation-counteract-slowdown-in-the-insurance-indust-1
Four Major Mistakes in Predictive Marketing and How to Avoid Them
From dynamic web content to targeted email campaigns to mobile app push notifications, predictive marketing can take on many forms. However, they are all defined by anticipating future needs and...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/four-major-mistakes-in-predictive-marketing-and-how-to-avoid-them
¿Por qué los Chatbots son esenciales para la innovación en banca?
La reciente popularidad de los chatbots es bastante comprensible, considerando que llevamos hablando regularmente con máquinas desde hace un tiempo, desde el estreno de Siri en 2011. Sin embargo,...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/-por-que-los-chatbots-son-esenciales-para-la-innovacion-en-banca-
Three Characteristics of Digital Experience Platforms
There is an ever-growing demand for a software platform that streamlines the process of creating, managing, and effectively utilizing digital touchpoints. The problem is well known: Digital leaders...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/characteristics-of-digital-experience-platforms
web-portal-design
O Design de Portais Web Está Evoluindo O design de portais web já percorreu um longo caminho desde os tempos de gateways estáticos (como AOL ou Yahoo). A experiência front-end de portais pode ser...
https://www-cdn.liferay.com/es/web/guest/blog/current-experiences/web-portal-design
Diagnosing and Correcting Your Common SEO Problems
Developing a well-structured and great-looking website can help a company provide its target audience with a great online experience. However, without a strong search engine optimization (SEO)...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/diagnosing-and-correcting-your-common-seo-problems
4 áreas que todo retailer debe considerar en el proceso de integración de tecnología IoT en sus sistemas
El Internet de las Cosas (IoT) llegó para quedarse y su importancia continuará aumentando en los próximos años. Esta red de dispositivos conectados y conectados a internet está siendo adoptada por...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/4-areas-que-todo-retailer-debe-considerar-en-el-proceso-de-integracion-de-tecnologia-iot-en-sus-sistemas
Quatro Perguntas Para Checar a Saúde Da Sua Intranet
Quando foi a última vez que você verificou se seus funcionários realmente encontram valor na intranet da empresa? Geralmente, as intranets são lançadas nas organizações e atualizadas apenas quando...
https://www-cdn.liferay.com/es/web/guest/blog/employee-experience/quatro-perguntas-para-checar-a-saude-da-sua-intranet
The Benefits of Mapping Experiences to Known Users
More than ever, a company’s success today depends on understanding and engaging with their target audience online on increasingly deep levels. And while digital marketing helps connect businesses...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/the-benefits-of-mapping-experiences-to-known-users
Quatro Maneiras de Medir o Sucesso do Seu Site
Com soluções de web analytics, é sempre importante entender como seu público interage com seu conteúdo. Para obter os melhores resultados, é importante fazer as perguntas certas. Caso contrário,...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/quatro-maneiras-de-medir-o-sucesso-do-seu-site