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Why Portals Are Becoming Digital Experience Platforms, According to the Gartner Magic Quadrant for Horizontal Portals
In a digital era in which the ability to provide superior customer experiences has become a competitive differentiator, portals and the things they’re really good at--personalizing experiences,...
https://www-cdn.liferay.com/es/web/guest/blog/current-experiences/why-portals-are-becoming-digital-experience-platforms-according-to-the-gartner-magic-quadrant-for-horizontal-portals
Why Back-End Integration Should Be Every Marketer’s Goal
The marketing strategies of companies across all types of industries are often focused on front-end priorities, such as implementing campaigns, shaping brand awareness through public relations,...
https://www-cdn.liferay.com/es/web/guest/blog/current-experiences/why-back-end-integration-should-be-every-marketer-s-goal
Liferay Roadshow 2017, soluciones simples para retos complejos
Como cada primavera, desde Liferay apoyamos a nuestros partner para hacer un roadshow por diferentes ciudades de la geografía española. Estos roadshows son encuentros de una mañana de duración...
https://www-cdn.liferay.com/es/web/guest/blog/current-experiences/liferay-roadshow-2017-soluciones-simples-para-retos-complejos
Experiencia de Usuario y APIs: el futuro de la banca tradicional
Mucho se está discutiendo últimamente acerca de cómo serán los bancos del futuro. Lo único claro es que las sucursales físicas dejarán de tener la importancia actual. El canal online será el...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/experiencia-de-usuario-y-apis-el-futuro-de-la-banca-tradicional
Transforming Local Government Service Delivery Through Customer Experience
“There’s no such thing as digital strategy anymore. It’s all just strategy.” That’s how Michael MacAuley, our General Manager for UK and Ireland, began his recent address at Share Digital 2017....
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/transforming-local-government-service-delivery-through-customer-experience
How Digital Experiences Can Improve Customer Loyalty
In today’s digital world, many B2B customers never actually have a person-to-person experience with their suppliers. What would have been relayed to customers in-person in the past is now carried...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/digital-experiences-improve-customer-loyalty
Liferay Experience Cloud: la evolución en la oferta de experiencias digitales en Liferay
Desde Liferay, durante más de una década, nos hemos esforzado por crear una tecnología útil que ayudase a otros a alcanzar su máximo potencial. Este sueño, que comenzó con un grupo de jóvenes...
https://www-cdn.liferay.com/es/web/guest/blog/liferay-experience/liferay-experience-cloud-la-evolucion-en-la-oferta-de-experiencias-digitales-en-liferay
What Do Great B2B Customer Experiences Look Like?
67% of customers say that their standard for good experiences is higher than ever, and yet more than half of customers in the same survey say that businesses fall short of their expectations. B2B...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/great-b2b-customer-experiences
5 Ways for Banks to Build Loyalty Through Customer Experience
Financial organizations are tasked with setting their services apart from a growing list of competitors. Today, people have a wide range of choices on where they choose to bank. They have the...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/customer-experience-and-loyalty-for-banks
Insurance Knowledge Management | Liferay
A knowledge management system is a key way to improve your customer experience strategy from the inside out. From your internal staff needs to the way in which policyholders access information,...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/insurance-knowledge-management
B2B Website Best Practices with Examples | Liferay
Not all business-to-business (B2B) websites are created equal. In this article, we’ll focus on and explore best practices in B2B website design and development, share some impactful design...
https://www-cdn.liferay.com/es/web/guest/blog/liferay-experience/best-practices-b2b-website-design
Integrando sistemas para una mejor atención al cliente del sector energético
Muchas compañías energéticas cuentan con sistemas de gestión empresarial que se instalaron por primera vez durante el efecto 2000, es decir, hace más de 20 años. Todo lo que estas empresas les...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/integrando-sistemas-para-una-mejor-atencion-al-cliente-del-sector-energetico
Implementing Student Portals | Liferay
Delivering a modern, student-centric experience is a common objective for universities in Australia and across the globe. This is driven by rising student expectations and the increasingly...
https://www-cdn.liferay.com/es/web/guest/blog/liferay-experience/implementing-student-portals
The Benefits and Strategies of Cross Selling in Banking
While cross selling is a strategy used across industries, it is especially effective and important in the banking sector. Because banks operate in a very competitive marketplace, getting the most...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/cross-selling-in-banking
¿Por qué necesitas un portal de proveedores?
¿Cuál es el secreto del éxito del comercio electrónico B2B? ¿Una solución de ecommerce sólida? Sin duda. Pero también hay otro elemento que tus colaboradores están buscando: un portal de...
https://www-cdn.liferay.com/es/web/guest/blog/business-partner-experience/-por-que-necesitas-un-portal-de-proveedores-
Cross-Selling als Erfolgsfaktor im Bankwesen
Cross-Selling ist zwar eine branchenübergreifende Strategie, aber im Bankensektor ist sie besonders wirkungsvoll und relevant. Da sich Banken in einem sehr wettbewerbsintensiven Markt bewegen, ist...
https://www-cdn.liferay.com/es/web/guest/blog/current-experiences/cross-selling-als-erfolgsfaktor
3 ejemplos reales de los portales en el sector de manufacturing
Desde el fabricante hasta el proveedor, pasando por el cliente, el éxito y la fidelización de cada una de las partes están estrechamente relacionados entre sí. Por ello, los fabricantes deben...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/3-ejemplos-reales-de-los-portales-en-el-sector-de-manufacturing
Making Liferay a Great Place to Work 2022
We are delighted to announce that Liferay has been recognized as one of the Best Workplaces in both Ireland and Spain for 2022. This recognition comes for the 3rd consecutive year for our Dublin...
https://www-cdn.liferay.com/es/web/guest/blog/liferay-experience/liferay-great-place-to-work-2022
Green Liferay: como praticamos a sustentabilidade no dia a dia?
“Se você vai no mercado, vê tudo bonitinho, compra por setor separado e, quando chega em casa, guarda certinho na sua geladeira, então por quê, na hora de descartar, você vai deixar tudo...
https://www-cdn.liferay.com/es/web/guest/blog/liferay-experience/como-praticamos-a-sustentabilidade-no-dia-a-dia
3 Ways Manufacturers Can Grow Aftersales Revenue
Manufacturers have been facing incredible pressure for the last few years: rising costs due to inflation, disrupted supply chains, limited materials and shrinking margins, just to name a few of the...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/3-ways-manufacturers-can-grow-aftersales-revenue