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Cuatro puntos de partida para eliminar los silos dentro de tu empresa
La idea de trabajar dentro de los límites organizacionales de una empresa se remonta a finales de los años 80, con la visión de Jack Welch, el CEO de General Electrics en la época. Al eliminar lo...
https://www-cdn.liferay.com/es/web/guest/blog/employee-experience/cuatro-puntos-de-partida-para-eliminar-los-silos-dentro-de-tu-empresa
Creando Experiencias de Usuario Consistentes con Liferay Adaptive Media
La página web común de hoy en día es más compleja que nunca en lo que respecta a su programación. En la actualidad, compañías de todos los sectores utilizan imágenes, vídeos y cada vez más...
https://www-cdn.liferay.com/es/web/guest/blog/liferay-experience/creando-experiencias-de-usuario-consistentes-con-liferay-adaptive-media
Seis tendências de Experiência do Cliente para 2018
O que define uma boa experiência do cliente está em constante transformação devido às constantes mudanças de comportamento do público e o uso de novas tecnologias. Entretanto, embora CX mude com o...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/seis-tendencias-de-experiencia-do-cliente-para-2018
Creating Consistent User Experiences with Liferay Adaptive Media
The average web page is far larger in size and more complex in its programming than it has ever been before. Today, businesses across all industries are using images, video and interactive...
https://www-cdn.liferay.com/es/web/guest/blog/liferay-experience/creating-consistent-user-experiences-with-liferay-adaptive-media
¿Por qué tu customer journey map no está reflejando la realidad de tus clientes?
Las empresas diseñan buenas experiencias de clientes con el objetivo de satisfacer o superar las expectativas de su público objetivo; y lo hacen a través de la predicción de sus acciones e...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/-por-que-tu-customer-journey-map-no-esta-reflejando-la-realidad-de-tus-clientes-
¿Cómo adoptar el modelo Fast Fashion de forma responsable?
El concepto de fast fashion está cambiando la industria de retail. Desde hace años, en la industria de la moda se ha trabajado para lanzar las nuevas colecciones al tiempo que aparecían las nuevas...
https://www-cdn.liferay.com/es/web/guest/blog/current-experiences/-como-adoptar-el-modelo-fast-fashion-de-forma-responsable-
How Does Digital Transformation Counteract Slowdown in the Insurance Industry
The insurance industry worldwide is in the midst of digital transformation, with insurance providers attempting to apply new technology and modern ways of doing business to an industry that is both...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/how-does-digital-transformation-counteract-slowdown-in-the-insurance-indust-1
Four Major Mistakes in Predictive Marketing and How to Avoid Them
From dynamic web content to targeted email campaigns to mobile app push notifications, predictive marketing can take on many forms. However, they are all defined by anticipating future needs and...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/four-major-mistakes-in-predictive-marketing-and-how-to-avoid-them
¿Por qué los Chatbots son esenciales para la innovación en banca?
La reciente popularidad de los chatbots es bastante comprensible, considerando que llevamos hablando regularmente con máquinas desde hace un tiempo, desde el estreno de Siri en 2011. Sin embargo,...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/-por-que-los-chatbots-son-esenciales-para-la-innovacion-en-banca-
Three Characteristics of Digital Experience Platforms
There is an ever-growing demand for a software platform that streamlines the process of creating, managing, and effectively utilizing digital touchpoints. The problem is well known: Digital leaders...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/characteristics-of-digital-experience-platforms
web-portal-design
O Design de Portais Web Está Evoluindo O design de portais web já percorreu um longo caminho desde os tempos de gateways estáticos (como AOL ou Yahoo). A experiência front-end de portais pode ser...
https://www-cdn.liferay.com/es/web/guest/blog/current-experiences/web-portal-design
Diagnosing and Correcting Your Common SEO Problems
Developing a well-structured and great-looking website can help a company provide its target audience with a great online experience. However, without a strong search engine optimization (SEO)...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/diagnosing-and-correcting-your-common-seo-problems
4 áreas que todo retailer debe considerar en el proceso de integración de tecnología IoT en sus sistemas
El Internet de las Cosas (IoT) llegó para quedarse y su importancia continuará aumentando en los próximos años. Esta red de dispositivos conectados y conectados a internet está siendo adoptada por...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/4-areas-que-todo-retailer-debe-considerar-en-el-proceso-de-integracion-de-tecnologia-iot-en-sus-sistemas
Achieving “mobile by default” in the public sector
In 2000 approximately 27% of the UK population was using the Internet; By 2010 that that figure had risen to 85%. Something fundamentally changed – PC sales plummeted as smartphones such as...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/achieving-mobile-by-default-in-the-public-sector
Intranet Software
Existem dezenas de software de intranet disponíveis para empresas, e escolher o caminho certo pode ser um desafio, especialmente para aqueles que estão lançando uma intranet pela primeira vez....
https://www-cdn.liferay.com/es/web/guest/blog/employee-experience/intranet-software
Como Mensurar Experiência do Cliente
Atualmente, uma experiência do cliente efetiva e bem construída é uma parte crucial das estratégias de negócio. Independente do segmento, tornar a experiência do consumidor alinhada às necessidades...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/como-mensurar-experiencia-do-cliente
Novas Funcionalidades do Liferay DXP 7.1
O Liferay DXP 7.1 já está disponível e ele traz uma série de novas funcionalidades e atualizações de design, o que permite a utilização de muito mais ferramentas e utilidades. O Liferay DXP 7.1 é...
https://www-cdn.liferay.com/es/web/guest/blog/liferay-experience/novas-funcionalidades-do-liferay-dxp-7-1
How Getting Personalization Right Improves Customer Experience
In the 17th and early 18th century, it was difficult for hat makers to accurately measure the circumference of a head. They simply created a standard size and assumed it would fit everyone...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/how-getting-personalization-right-improves-customer-experience
6 Must-See Features for Building an Intranet with Liferay DXP 7.1
Intranets have long been at the heart of well-organized and efficiently-run businesses, helping to coordinate and connect employees around the globe with each other and providing tools that aid in...
https://www-cdn.liferay.com/es/web/guest/blog/employee-experience/6-must-see-features-for-building-an-intranet-with-liferay-dxp-7-1
Portal X Site: Quando Utilizar
Portal X Site: Qual a diferença? Sites são feitos para gerar grande tráfego, enquanto portais têm seu foco em um grupo específico e limitado de usuários. Além disso, a maioria dos portais web...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/portal-x-site-quando-utilizar
Exemplos de Aplicativos Para Funcionários
Funcionários de diversos segmentos estão usando mais do que nunca seus smartphones e acessórios para trabalhar. Eles também esperam que as empresas forneçam ferramentas para auxiliar melhor suas...
https://www-cdn.liferay.com/es/web/guest/blog/employee-experience/exemplos-de-aplicativos-para-funcionarios
Obstáculos na Implementação de Plataformas Móveis
Você desenvolve aplicativos para dispositivos móveis ou design responsivo para Web, mas continua encontrando grandes desafios que impedem que você obtenha sucesso? Você não é o único que enfrenta...
https://www-cdn.liferay.com/es/web/guest/blog/current-experiences/obstaculos-na-implementacao-de-plataformas-moveis
Quatro Perguntas Para Checar a Saúde Da Sua Intranet
Quando foi a última vez que você verificou se seus funcionários realmente encontram valor na intranet da empresa? Geralmente, as intranets são lançadas nas organizações e atualizadas apenas quando...
https://www-cdn.liferay.com/es/web/guest/blog/employee-experience/quatro-perguntas-para-checar-a-saude-da-sua-intranet
The Benefits of Mapping Experiences to Known Users
More than ever, a company’s success today depends on understanding and engaging with their target audience online on increasingly deep levels. And while digital marketing helps connect businesses...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/the-benefits-of-mapping-experiences-to-known-users
How E-Commerce in Manufacturing is a Game Changer
E-commerce in manufacturing reflects a paradigm shift from pure transactions to experience-driven commerce. Purchasing parts or products online is nothing new, but many of the legacy systems used...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/how-e-commerce-in-manufacturing-is-a-game-chang-2
B2B-verkkokaupan edut ja haasteet
Vaikka verkkokaupan merkitys B2B-liiketoiminnassa on jo melko hyvin tiedossa, monet toimittajat ja jakelijat pohtivat vielä, mitä etuja ja mahdollisia haasteita liiketoiminnan siirtäminen...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/b2b-verkkokaupan-edut-ja-haasteet
¿Por qué el sector de seguros debe digitalizarse?
El Cliente de Seguros Moderno Cómo compras tu seguro? Llamas a un agente? Buscas online y comparas cotizaciones? Una encuesta de EY mostró que 42% de los consumidores ya se sienten cómodos en hacer...
https://www-cdn.liferay.com/es/web/guest/blog/business-partner-experience/-por-que-el-sector-de-seguros-debe-digitalizarse-
Ciberseguridad es un objetivo en movimiento en toda Latinoamérica
Corregir todos los problemas de ciberseguridad y garantizar que los sistemas estén 100% seguros no es un objetivo posible de alcanzar completamente. Con la evolución de la tecnología, cambian los...
https://www-cdn.liferay.com/es/web/guest/blog/current-experiences/ciberseguridad-es-un-objetivo-en-movimiento-en-toda-latinoamerica
10 Point Checklist for Forms Applications and Workflow
Organisations that are able to successfully implement a forms and workflow solution can realise significant cost and time savings by eliminating repetitive, manual work. While there are a number of...
https://www-cdn.liferay.com/es/web/guest/blog/current-experiences/10-point-checklist-for-forms-applications-and-workflow
Los pilares de la seguridad que deben ser soportados por los proveedores de servicios cloud
Un informe de Wikibon, una empresa de analistas, dice que la seguridad se ha mantenido estable como el principal impedimento para la adopción del servicio cloud público. Esto es un desafío al que...
https://www-cdn.liferay.com/es/web/guest/blog/current-experiences/los-pilares-de-la-seguridad-que-deben-ser-soportados-por-los-proveedores-de-servicios-cloud
Guia completo do Headless CMS
No passado, os Sistemas de Gerenciamento de Conteúdo eram um sistema efetivo usado por times de marketing para gerir conteúdos. Mas, à medida que a tecnologia se transformou e a necessidade do...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/headless-cms-guia-completo
Presentamos Liferay Commerce 2.0
Liferay Commerce 2.0 está lleno de nuevas funcionalidades para ayudar a los vendedores B2B a aumentar sus ingresos a través de experiencias de cliente más atractivas. Hay muchas cosas de las que...
https://www-cdn.liferay.com/es/web/guest/blog/liferay-experience/presentamos-liferay-commerce-2-0
How to Retain Your Legacy Systems and Modernise Customer Experience with an Integration Platform
Organisations today have an incredible opportunity to grow their business and cut costs if they can provide a seamless digital experience for their customers. For many organisations, though, the...
https://www-cdn.liferay.com/es/web/guest/blog/current-experiences/how-to-retain-your-legacy-systems-and-modernise-customer-experience-with-an-integration-platform
Cómo Medir la Experiencia del Cliente
Actualmente, una experiencia de cliente efectiva y bien construida es una parte crucial en las estrategias de negocio. Independiente del segmento de tu empresa, alinear las experiencias del cliente...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/como-medir-la-experiencia-del-cliente
¿Por qué debes mover tu negocio al cloud?
Adoptar una estrategia cloud en el próximo año debe ser una prioridad para las empresas que desean mantenerse competitivas. Según Gartner, en 2020 la nube será cada vez más la primera opción para...
https://www-cdn.liferay.com/es/web/guest/blog/current-experiences/-por-que-debes-mover-tu-negocio-al-cloud-
4 Challenges in Moving to Digital Insurance
A recent PwC report indicated that 44% of insurance leaders surveyed did not believe existing insurers would survive in their current form. The industry is shifting at a rate that threatens the...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/4-challenges-in-moving-to-digital-insurance
Four Questions to Check the Health of Your Intranet
When’s the last time you really measured whether your employees find value in the company intranet? Often, intranets are rolled out across enterprises and only updated as necessary — for instance,...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/four-questions-to-check-the-health-of-your-intranet
How to Choose the Right Intranet Software
There are dozens of intranet software options available for companies, and choosing the right one can be a challenge, especially for those who are launching an intranet for the first time. Any...
https://www-cdn.liferay.com/es/web/guest/blog/employee-experience/how-to-choose-the-right-intranet-software
Os Pilares de Segurança que os Provedores de Nuvem Precisam Dar Suporte
Uma pesquisa da empresa de analistas Wikibon demonstra que a segurança permaneceu notavelmente estável como o principal impedimento para a adoção de nuvens públicas. Isso é algo eu lido...
https://www-cdn.liferay.com/es/web/guest/blog/current-experiences/os-pilares-de-seguranca-que-os-provedores-de-nuvem-precisam-dar-suporte
How to Personalize Experiences at Scale with Liferay DXP
Personalization is nothing new but rather becoming the norm for customer experience. Of the millennials and GenZers polled in a recent survey, 75% expect connected processes, seamless handoffs...
https://www-cdn.liferay.com/es/web/guest/blog/liferay-experience/how-to-personalize-experiences-at-scale-with-liferay-dxp

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