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Enterprise Content Management und Digital Experience - zwei perfekte Partner für besseren Informationsfluss in Unternehmen
In großen Unternehmen steht das Thema “Enterprise Content Management” (ECM) schon lange im Fokus - und lange, bevor zum Beispiel das Marketing das Thema Content für sich entdeckte. Der Grund ist...
https://www-cdn.liferay.com/es/web/guest/blog/current-experiences/enterprise-content-management-und-digital-experience-zwei-perfekte-partner-fur-besseren-informationsfluss-in-unternehmen
5 Steps to Delivering Customer Support for the Enterprise
Today, providing great customer experience is a necessity. At every touchpoint along the customer journey, there is potential to make it or break it with your company. Positive interactions will go...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/5-steps-to-delivering-customer-support-for-the-enterprise
A Global University Going Digital: The Story of NYU
Jim Robertson, Director of Digital Communications at NYU, and Andrew Gruhn, Solution Architect at sdg, presented at Liferay Symposium North America 2015. The following post is an edited transcript...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/a-global-university-going-digital-the-story-of-nyu
What is Personalized Marketing?
Personalization is and has always been effective. Dale Carnegie once said, "a person's name is to that person the sweetest and most important sound in any language." In a sense, he was making a...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/what-is-personalized-marketing-
When It Comes to Digital Strategy, Are You a Leader or Lagger?
Though every industry is different, there is something all companies are dealing with: a quickly changing sales landscape. With the rise of mobile and highly-connected customers, the days of cold...
https://www-cdn.liferay.com/es/web/guest/blog/current-experiences/when-it-comes-to-digital-strategy-are-you-a-leader-or-lagger-
The Future of Customer Experience? Think Small
How Micro-Engagements are About to Change the Loyalty Landscape I'm sitting at airport terminal gate C74 waiting to board my United flight to San Francisco, and I have a weird thought: I might be...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/the-future-of-customer-experience-think-small
The 3 Key Digital Strategies Every Bank Must Improve
The banking industry is trending up. With greater accountability and transparency in our institutions, customers are finally coming around to their banks. Confidence is being restored and their...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/the-3-key-digital-strategies-every-bank-must-improve
Elevating the Mobile Experience
By now, we've heard of the necessity of creating a good experience for our mobile viewers. Yet, we're not always quite sure where to start or what factors should be considered in the process. As a...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/elevating-the-mobile-experience
The Age of the Customer: The Unstoppable Rise of Customer Experience Management
We have entered a defining moment in customer experience—and most people are barely aware it's happening. The convergence of three very different factors is completely redefining how customers are...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/the-age-of-the-customer-the-unstoppable-rise-of-customer-experience-management
What is the Shift Toward Digital Experience?
Today I Learned: The homepage of your website does not count as your digital presence. If you think about the way people interact with companies today, it’s not just through one website or one...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/what-is-the-shift-toward-digital-experience-
7 Technical Questions to Ask in Your Portal Evaluation
If you are struggling to choose the right web platform for your project, you’re not alone. There are many options to choose from, each claiming to be better than the rest. How do you choose for...
https://www-cdn.liferay.com/es/web/guest/blog/current-experiences/7-technical-questions-to-ask-in-your-portal-evaluation
Finding the Right Venue for Your Networking Event
It's hard enough to get certain developer types to mingle for even a little while without constantly checking their phones for the best time to make their exit. It can be challenging to plan a...
https://www-cdn.liferay.com/es/web/guest/blog/current-experiences/finding-the-right-venue-for-your-networking-event
La parola ai Partner: Noema STI
Oggi incontriamo Luigi Caforio, CEO di Noema STI, per scoprire i motivi che l'hanno portato a scegliere Liferay come vendor di riferimento. Nome e cognome Luigi Caforio Professione CEO di Noema...
https://www-cdn.liferay.com/es/web/guest/blog/business-partner-experience/la-parola-ai-partner-noema-sti
O que é Autoatendimento Digital?
O que é autoatendimento digital? Autoatendimento digital ou autoatendimento (de maneira simples em uma definição de menos de 280 caracteres) é o termo abrangente para táticas de atendimento ao...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/o-que-e-autoatendimento-digital
¿Qué es el Autoservicio Digital?
El autoservicio digital o autoservicio (en una definición muy sencilla de 280 caracteres) es el término general para aquellas tácticas de servicio al cliente que dan a los usuarios el poder de...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/que-es-autoservicio-digital
3 Steps to Improving Customer Experience in Insurance
In the race to deliver better customer experiences in the insurance industry, insurance organizations have been pushing hard to get across the finish line but are still lagging behind other...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/3-steps-to-improving-customer-experience-in-insurance
How the US Army Leverages Digital Solutions to Help Soldiers Transition
According to a recent survey conducted by the Pew Research Center, 47% of US soldiers say their transition back into civilian life is very difficult, compared to 21% for pre-9/11 veterans....
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/how-the-us-army-leverages-digital-solutions-to-help-soldiers-transition
5 Critical Statistics to Improve Manufacturing Customer Experience in 2022
Manufacturing can no longer be just about creating physical products--customer demand, technology, and now a global pandemic have upended the industry. For manufacturers to keep ahead of these...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/5-critical-statistics-to-improve-manufacturing-customer-experience-in-2022
3 Kundenportale mit einem unglaublichen ROI
Wenn wir über eine Strategie nachdenken, die den ROI für unser Unternehmen steigern soll, ist die Verbesserung der Customer Experience nicht unbedingt eine Strategie, die uns dabei direkt in den...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/3-kundenportale-mit-einem-unglaublichen-roi
Wie gut ist Low Code wirklich?
Software-Entwickler sind zum raren Gut geworden – ein Problem für ambitionierte und zeitkritische Digitalisierungs-Projekte in Unternehmen. Doch ist “entwickeln” überhaupt noch notwendig? Immer...
https://www-cdn.liferay.com/es/web/guest/blog/current-experiences/wie-gut-ist-low-code-wirklich-
¿Qué es el B2B2C?
B2B2C... un momento, ¿hay más? A pesar de que tradicionalmente los negocios pueden haber seguido los modelos B2B o B2C, hay otro modelo de negocio que ha ganado terreno en nuestra era digital:...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/que-es-el-b2b2c
O que é B2B2C?
B2B2… tem mais do que isso? Ainda que as empresas tradicionais se encaixam em modelos B2B ou B2C, existe um outro modelo de negócio que tornou-se dominante na era digital-first: B2B2C.   O que é...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/o-que-e-b2b2c
Wie Integration die Kosten senkt und die Effizienz steigert
Ein einfaches CMS mag zu Beginn Ihres Unternehmens ausreichend gewesen sein. Mit dem Wachstum des Unternehmens, stieg auch die Anzahl der Systeme, Technologien und Anwendungen, die Sie verwenden....
https://www-cdn.liferay.com/es/web/guest/blog/current-experiences/wie-integration-kosten-senkt-und-effizienz-steigert
6 Entscheidungskriterien: Braucht mein Unternehmen eine DXP?
Wenn es um interaktive Web-Erlebnisse geht, gelten Digital Experience Platforms (DXP) als Zukunftstechnologie schlechthin. Anders als klassische Content-Management-Systeme sind sie nicht nur auf...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/6-entscheidungskriterien-braucht-mein-unternehmen-eine-dxp-
5 Warnsignale, die anzeigen, dass Sie sich von Ihren Legacy-Systemen trennen sollten
Mehr als 80 Prozent der Führungskräfte sind der Meinung: Die meisten Probleme entstehen durch nicht miteinander kommunizierende IT-Systeme. Zeitgleich fehlt aber oft die Bereitschaft oder...
https://www-cdn.liferay.com/es/web/guest/blog/liferay-experience/5-warnsignale-sich-von-ihren-legacy-systemen-zu-trennen
Die 5 Moments of Truth in der Customer Journey erkennen und verbessern
Eine Customer Journey setzt sich aus vielen verschiedenen Berührungspunkten (Touchpoints) zusammen, bei denen ein Kunde auf unterschiedliche Weise mit einer Marke in Kontakt kommt. Diese Punkte...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/die-5-moments-of-truth-in-der-customer-journey-erkennen-und-verbessern-1
3 consideraciones clave para saber si desarrollar internamente o invertir en un software de portal
Para que los equipos de TI ofrezcan las mejores soluciones de portal a sus clientes, socios, agentes y empleados, tienen que valorar cuidadosamente cómo estructurar la mejor solución y preguntarse:...
https://www-cdn.liferay.com/es/web/guest/blog/current-experiences/3-consideraciones-clave-para-saber-si-desarrollar-internamente-o-invertir-en-un-software-de-portal
Liferay DXP als Content Management System: Tipps & Tricks, Video-Tutorials
Digital-Experience-Plattformen gelten allgemein als Nachfolger von klassischen Content-Management-Systemen. Dabei bringen DXPs wie zum Beispiel Liferay DXP auch Content-Management-Funktionen “out...
https://www-cdn.liferay.com/es/web/guest/blog/liferay-experience/liferay-dxp-als-content-management-system-tipps-tricks-video-tutorials
¿Qué es B2B2C?
B2B2… espera, ¿hay más? Aunque las empresas tradicionalmente se clasifican en modelos B2B o B2C, hay otro modelo de negocio que ha tomado más dominio en la era digital-first: el B2B2C. ¿Qué es...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/-que-es-b2b2c
2021: Looking at the Numbers
Four numbers that when strung together make up a tumultuous, unexpected, and yet hopeful year. What other numbers can we use to sum up 2021? Well in 2021: There have been over 4.9 billion active...
https://www-cdn.liferay.com/es/web/guest/blog/liferay-experience/2021-looking-at-the-numbers
Intranet vs. Extranet: Wie sie zusammenarbeiten
Intranet vs. Extranet: Worin unterscheiden sie sich? Die Unterschiede zwischen Intranets und Extranets zu benennen, ist keine triviale Aufgabe. Auch wenn es auf den ersten Blick so scheinen mag....
https://www-cdn.liferay.com/es/web/guest/blog/employee-experience/intranet-vs-extranet-wie-sie-zusammenarbeiten-unterschiede-gemeinsamkeiten
Como a Integração Reduz Custos e Aumenta a Eficiência
Um simples CMS pode ter sido o suficiente para a sua empresa quando ela começou. Mas à medida que a organização cresce, cresce também o número de sistemas, tecnologias e aplicações utilizadas....
https://www-cdn.liferay.com/es/web/guest/blog/current-experiences/como-integracao-reduz-custos-e-aumenta-a-eficiencia
Cómo la integración reduce el costo y mejora la eficiencia
Un simple CMS podría haber sido suficiente para cuando tu empresa recién se formó. Sin embargo, a medida que creció, también lo hizo la cantidad de sistemas, tecnologías y aplicaciones que...
https://www-cdn.liferay.com/es/web/guest/blog/current-experiences/como-la-integracion-reduce-el-costo-y-mejora-la-eficiencia
5 elementos clave de un portal de clientes efectivo
Todo el mundo sabe que ahora es más difícil que nunca mantener a los clientes satisfechos: El 54% de los clientes admite que tiene mayores expectativas que hace un año cuando interactúa con una...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/5-elementos-clave-de-un-portal-de-clientes-efectivo
3 Security Myths about the Cloud Debunked
According to Informationweek, 81% of business owners say security is their top concern when it comes to the cloud. But businesses can rest assured that the cloud is just as secure as on-premise...
https://www-cdn.liferay.com/es/web/guest/blog/current-experiences/3-security-myths-about-the-cloud-debunked
3 Ways Digital Transformation Enables B2B2C
When it comes to selling products, it’s traditionally gone that you can only choose to sell to other businesses or directly to customers. But, technology has given way to more options where...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/3-ways-digital-transformation-enables-b2b2c
La Parola ai Partner: Adiacent
Nome e cognome Paola Castellacci Professione CEO presso Adiacent La tua passione Ho molto a cuore il tema della digitalizzazione e dell’industria 4.0: mi piace entrare nel vivo della parte...
https://www-cdn.liferay.com/es/web/guest/blog/business-partner-experience/la-parola-ai-partner-adiacent
5 Killer-Elemente für Ihre digitale Strategie in B2B
Was behindert die digitale Transformation von Fertigungsunternehmen? In Umfragen wird immer wieder eine fehlende oder unzureichende digitale Strategie als Grund für Verzögerungen oder enttäuschte...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/digitale-strategie-in-b2b-fuenf-erfolgsfaktoren
Making Digital Experiences Easier for All with Liferay DXP 7.4
In the face of immense change in the past 18 months, businesses’ need to be agile and pivot quickly has proved to be a critical factor for success now, more than ever. Agile businesses are not...
https://www-cdn.liferay.com/es/web/guest/blog/liferay-experience/announcing-liferay-dxp-7-4
3 Real-World Examples of Self-Service in Manufacturing
From manufacturer, to supplier, to customer, the success and longevity of each party is tightly connected to each other. So, manufacturers must provide the best experiences to each of their...
https://www-cdn.liferay.com/es/web/guest/blog/customer-experience/3-examples-of-self-service-in-manufacturing

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