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Improve Engagement With A/B Testing | Liferay
What is A/B testing and how can you employ it successfully? Online engagement acts as a key measurement of success in the modern B2B marketplace and there are several ways this can be tracked. The...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/a-b-testing-improve-engagement
PaaS: tudo que você precisa saber
Quando se trata de escolher soluções de aplicativos para sua empresa, você não pode apostar em algo que vá decepcionar você, seus colaboradores ou seus clientes. No entanto, com tantas soluções e...
https://www-cdn.liferay.com/web/guest/blog/current-experiences/o-que-e-paas
Create a Seamless B2B Buying Experience | Liferay
According to Gartner, 77% of B2B buyers state that their latest purchase was complex or difficult. So there’s a clear opportunity to be taken advantage of, if you can implement a seamless B2B...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/seamless-b2b-buying-experience
8 Beispiele für außergewöhnliche Kundenportale
Unabhängig davon, ob Sie ein B2B-, B2C- oder B2B2C-Unternehmen sind, sollte die Verbesserung der Customer Experience bei der Auswahl Ihrer digitalen Lösungen ganz oben auf Ihrer Prioritäten-Liste...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/8-beispiele-kundenportale
Personalized Banking for Up- and Cross-Selling
Back in 2001, research by Bain & Company identified that a 5% increase in financial or banking customer retention can lead to a profit increase of more than 25%. The financial services landscape...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/personalized-banking-for-up-and-cross-selling
Industrial Digital Transformation: Why Use a Digital Experience Platform?
Every industry has a unique relationship with digital transformation, but manufacturing brings truly unrivaled requirements to the table. After all, manufacturers are responsible for creating and...
https://www-cdn.liferay.com/web/guest/blog/current-experiences/industrial-digital-transformation-why-use-digital-experience-platform
Conheça o time de Incident Management
Nos últimos anos, com o desenvolvimento cada vez mais veloz de tecnologias inovadoras, a criação de softwares e aplicativos capazes de atender às mais variadas demandas do mercado tornou-se uma...
https://www-cdn.liferay.com/web/guest/blog/liferay-experience/conheca-o-time-de-incident-management
5 estadísticas críticas para mejorar la experiencia del cliente en la fabricación en 2022
El sector de manufacturing ya no puede limitarse a la creación de productos físicos: la demanda de los clientes, la tecnología y, ahora, una pandemia mundial han cambiado el sector. Para que los...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/5-estadisticas-criticas-para-mejorar-la-experiencia-del-cliente-en-la-fabricacion-en-2022
Transformação Digital em Empresas de Gestão do Patrimônio
A transformação digital já chegou para o setor de Gestão do Patrimônio e as mudanças no comportamento do cliente já estão em curso. Além disso, a competição neste segmento está aumentando, junto...
https://www-cdn.liferay.com/web/guest/blog/current-experiences/transformacao-digital-em-empresas-de-gestao-do-patrimonio
Optimise Customer Experience in B2B2C Ecommerce
Advances in technology and digitalisation have increasingly blurred the lines between B2B and B2C businesses. Now manufacturers, professional service providers, and wholesalers are increasingly...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/b2b2c-ecommerce-cx
Minimizing Unplanned Downtime: How to Support Your Manufacturing Customers
Every company in the manufacturing industry faces unique challenges, but one hurdle unites organizations of all shapes and sizes: unplanned downtime. In other fields, downtime is frustrating,...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/minimizing-unplanned-downtime-in-manufacturing
La experiencia digital del nuevo “prosumidor” del sector energético
El sector de las empresas energéticas y de utilities es uno de los más cambiantes. Atrás quedó un mercado que funcionaba como un oligopolio en el que el precio de la electricidad dependía de unas...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/la-experiencia-digital-del-nuevo-prosumidor-del-sector-energetico
Supply Chain Digital Transformation: The What, Why, and How
Years of unprecedented supply chain disruptions have dramatically altered discussions around the future of manufacturing. Now, manufacturers are rethinking supply chain operations in ways that...
https://www-cdn.liferay.com/web/guest/blog/business-partner-experience/supply-chain-digital-transformation-what-why-how
Personalizing Customer Experience in Manufacturing: The Why & How
Manufacturing is one of the most important industries in the global economy. Although manufacturers face challenges other companies may never have to imagine, their customers have many of the same...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/personalizing-customer-experience-in-manufacturing
How to Improve Customer Lifetime Value (CLV) | Liferay
Prioritising customer lifetime value (CLV) is one of the best things that you can do to boost B2B online revenue and there are a number of reasons why. To start, according to Invesp, it typically...
https://www-cdn.liferay.com/web/guest/blog/current-experiences/improve-customer-lifetime-value
Como criar uma intranet corporativa
Intranet corporativa: melhore a comunicação interna e aumente a produtividade da sua equipe Foi-se a época em que o e-mail era a única forma de comunicação digital nas empresas. A intranet...
https://www-cdn.liferay.com/web/guest/blog/employee-experience/como-criar-uma-intranet-corporativa
Reducing Costs Through Automated Warranty Claims
In today’s manufacturing industry, product alone often isn’t enough to stand out from the crowd anymore. Modern buyer behaviors are changing, with many preferring a B2C-like experience. It’s...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/reducing-costs-through-automated-warranty-claims
HR Summit: como colaboramos num time global?
Estamos presentes no mercado há mais de 16 anos. Atualmente, temos mais de 1.300 colaboradores distribuídos em mais de 19 países e mais de 12 idiomas falado entre eles… Já imaginou como deve...
https://www-cdn.liferay.com/web/guest/blog/liferay-experience/hr-summit-como-colaboramos-num-time-global
Banca de autoservicio: cómo ven los clientes B2B y B2C el autoservicio
El servicio al cliente de una empresa es quizás la parte más reveladora de su reputación. Si la experiencia del cliente (CX) está centrada en el usuario, optimizada y constantemente actualizada...
https://www-cdn.liferay.com/web/guest/blog/category/banca-de-autoservicio-como-ven-los-clientes-b2b-y-b2c-el-autoservicio
3 portales de clientes con ROIs sorprendentes
Cuando pensamos en producir un ROI sorprendente para la empresa, la mejora de la experiencia del cliente no es siempre una estrategia que nos viene a la mente. De hecho, muchas empresas siguen...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/el-insano-roi-de-los-portales-de-clientes
Summer Convention 2022: relembre os melhores momentos
Já faz 84 anos… desde que realizamos nosso último evento interno presencial, certo? Errado! Bom, é verdade que desde o início da pandemia, em 2020, nossos eventos presenciais foram cancelados ou...
https://www-cdn.liferay.com/web/guest/blog/liferay-experience/summer-convention-2022-relembre-os-melhores-momentos
Gerando conexões através da comunidade open source da Liferay: a história de Papa
Como um estudante universitário na África do Sul, um laptop antigo na Holanda e um parceiro de tecnologia na Itália conseguiram se conectar? Através da Comunidade Liferay.   Um jovem desenvolvedor...
https://www-cdn.liferay.com/web/guest/blog/liferay-experience/gerando-conexoes-atraves-da-comunidade-open-source-da-liferay
7 Customer Experience trends to expect by 2025 in Financial Services
Business resilience and customer-centric experience are two of the biggest challenges most industries are facing since digitalization became part of our day-to-day routine. The economically active...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/7-customer-experience-trends-to-expect-by-2025-in-financial-services
10 Keys to Building the Public Sector Technology Journey
In a context where the Private Sector is having a great influence on all of us, expectations are rising and we expect to have the same capabilities as citizens, businesses, or public employees in...
https://www-cdn.liferay.com/web/guest/blog/current-experiences/10-keys-to-building-the-public-sector-technology-journey
Breaking Barriers: How Low Code is Empowering Business Users in Manufacturing
In today’s highly dynamic and competitive marketplace, it’s crucial for manufacturers to be agile and adaptable in order to succeed. Manufacturing organizations need to be able to respond quickly...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/breaking-barriers-how-low-code-is-empowering-business-users-in-manufacturing
¿Por qué el autoservicio es fundamental para ofrecer una gran experiencia postventa en el sector manufacturing?
Para las empresas del sector industrial, el producto por sí solo ya no es un diferenciador que aporte valor. Aunque las preferencias B2B actuales están cambiando hacia una experiencia más parecida...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/-por-que-el-autoservicio-es-fundamental-para-ofrecer-una-gran-experiencia-postventa-en-el-sector-manufacturing-
7 tendencias de experiencia del cliente para 2025 en el sector financiero
La resiliencia empresarial y la experiencia centrada en las necesidades de los clientes son dos de los mayores retos a los que se enfrentan la mayor parte de las organizaciones, independientemente...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/7-tendencias-de-experiencia-del-cliente-para-2025-en-el-sector-financiero
8 Best Practices for Insurance Digital Transformation Maturity in 2023 and Beyond
Digital transformation maturity has progressed significantly in the past decade. In the beginning, many organizations relied on traditional business models and legacy systems. Over time, however,...
https://www-cdn.liferay.com/web/guest/blog/current-experiences/8-best-practices-insurance-digital-transformation-maturity-2023-beyond
Elementi fondamentali per la trasformazione digitale nel settore pubblico
Come si presenta il futuro della trasformazione digitale nella Pubblica Amministrazione? Questo tipo di transizione richiede di ripensare completamente il sistema in termini di visione, esperienza,...
https://www-cdn.liferay.com/web/guest/blog/current-experiences/elementi-fondamentali-per-la-trasformazione-digitale-nel-settore-pubblico
Que signifient les termes Low-code et No-code ?
Le développement Low-code et No-code consiste à créer des applications plus rapidement sans pour autant avoir des connaissances approfondies en codage. Cette méthode est particulièrement importante...
https://www-cdn.liferay.com/web/guest/blog/current-experiences/que-signifient-low-code-et-no-code
PaaS vs SaaS — Quelle est la différence ?
SaaS, PaaS, que signifient ces acronymes ? Laissez-nous vous aider à comprendre l'intérêt de chaque offre cloud pour votre entreprise.   Quelle est la différence entre le SaaS et le PaaS ? Le PaaS,...
https://www-cdn.liferay.com/web/guest/blog/current-experiences/difference-paas-vs-saas
Why Enabling Autonomous Maintenance is Critical for Great Aftersales Experiences in Manufacturing
For companies in the manufacturing sector, product alone is no longer a sufficient differentiator. While current B2B preferences are shifting toward a more B2C-like experience, it’s becoming...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/enabling-autonomous-maintenance-critical-for-great-aftersales-experiences-manufacturing
An Insider Look at the Future of Digital Experience in Japan
Note: This interview has been edited and condensed. Following the lift of business travel restrictions in autumn 2022, CEO Bryan Cheung visited the Liferay Japan office in celebration of the...
https://www-cdn.liferay.com/web/guest/blog/liferay-experience/an-insider-look-at-the-future-of-digital-experience-in-japan
Welche Hindernisse stehen der Entwicklung digitaler Bürgerservices entgegen?
Digitaler Rückstand in der öffentlichen Verwaltung Weltweit bemühen sich öffentliche Verwaltungen um die Bereitstellung digitaler Bürgerservices. Doch um sich in Richtung eines...
https://www-cdn.liferay.com/web/guest/blog/current-experiences/hindernisse-der-entwicklung-digitaler-buergerservices
How Can You Use ChatGPT to Reduce Costs and Improve Customer Experience in the Automotive Industry?
In recent years, few technology innovations have created the amount of buzz and hype that currently surrounds ChatGPT, the conversational AI created by OpenAi. And it doesn’t take long to realize...
https://www-cdn.liferay.com/web/guest/blog/current-experiences/how-can-chatgpt-reduce-costs-and-improve-customer-experience-in-automotive-industry
5 Signs It's Time to Break Up with Your Customer Portal
1. Your Customer Service Team is Overwhelmed. Customers are submitting more tickets or calls than your customer service team can handle, many of which for what should be straightforward...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/5-signs-it-s-time-to-break-up-with-your-customer-portal
Por que e como personalizar a CX no setor industrial
A indústria é um dos setores mais importantes da economia global. Embora os fabricantes enfrentem desafios que outras empresas talvez nunca tenham que imaginar, os clientes deles têm muitas das...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/por-que-e-como-personalizar-a-cx-no-setor-industrial
Digitaler Handel – die Herausforderungen im B2B
Die globalen Ereignisse der vergangenen Jahre haben viele Unternehmen auf der ganzen Welt dazu gebracht, ihre digitale Transformation zu beschleunigen – so auch im Bereich Handel. Die...
https://www-cdn.liferay.com/web/guest/blog/current-experiences/digitaler-handel-herausforderungen-im-b2b
Resilienz und Agilität – digitale und kulturelle Transformation meistern
Die Begriffe Resilienz, Agilität und Digitalisierung sind nicht erst 2020 – mit Beginn der Pandemie – zu Schlagworten avanciert. Sie sind aber in der Reaktion auf die disruptiven Ereignisse, die...
https://www-cdn.liferay.com/web/guest/blog/current-experiences/mit-resilienz-und-agilitaet-transformation-meistern
O trabalho dos meus sonhos está na Liferay
A realidade é que não há uma definição única e concreta do que é exatamente a carreira dos sonhos. Muitas vezes, até mesmo a definição da tão sonhada carreira — e logo aquela que parece tão certa —...
https://www-cdn.liferay.com/web/guest/blog/liferay-experience/o-trabalho-dos-meus-sonhos-na-liferay
Transformação digital industrial: por que usar uma DXP?
Cada setor tem uma relação diferente com a transformação digital, mas o setor industrial tem requisitos incomparáveis. Afinal, é o setor responsável por criar e distribuir os produtos necessários...
https://www-cdn.liferay.com/web/guest/blog/current-experiences/por-que-usar-uma-dxp
Verbesserte Kundenerlebnisse und höhere Kundenbindung im Bankwesen
Banken müssen sich mit ihren Dienstleistungen von einer wachsenden Anzahl an Wettbewerbern abheben. Heute haben Kunden eine breite Palette von Möglichkeiten, ihre Bankgeschäfte zu erledigen. Sie...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/digitale-kundenerlebnisse-und-kundenbindung-im-bankwesen
Banca personalizada para ventas cruzadas y adicionales
¿Qué es la banca personalizada y cómo crea nuevas oportunidades de venta cruzada y adicional? Estas son algunas cuestiones clave que deberías saber. En 2001, un estudio de Bain & Company determinó...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/banca-personalizada-para-ventas-cruzadas-y-adicionales
Quali sono gli ostacoli strutturali al cambiamento verso la digitalizzazione dei servizi pubblici?
Chi è rimasto indietro   In tutto il mondo, i governi centrali e locali hanno difficoltà a fornire servizi pubblici digitali. Per passare modelli digital-first, è necessario sapere da dove...
https://www-cdn.liferay.com/web/guest/blog/current-experiences/quali-sono-gli-ostacoli-strutturali-al-cambiamento-verso-la-digitalizzazione-dei-servizi-pubblici-
3 façons de réduire les coûts du service client pour les responsables de l'Expérience Client (CX)
Depuis la pandémie, les clients sont plus sélectifs concernant leurs expériences digitales. Plus de 60 % d'entre eux ne feront plus de nouvelle tentative après une seule mauvaise expérience, soit...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/3-facons-de-reduire-les-couts-du-service-client
5 Signs It’s Time to Break Up With Your Legacy Systems
Breakups are hard, even when it’s just breaking up with a technology that you’ve come to be comfortable with. Though it isn’t the same as a “traditional” relationship, trying to walk away from an...
https://www-cdn.liferay.com/web/guest/blog/current-experiences/5-signs-it-s-time-to-break-up-with-your-legacy-systems
4 formas de mejorar la CX con el autoservicio digital
Según Harvard Business Review, en la mayoría de sectores, el 81% de los clientes intentan resolver sus propias preguntas antes de ponerse en contacto con un representante en directo. La facilidad o...
https://www-cdn.liferay.com/web/guest/blog/current-experiences/4-formas-de-mejorar-la-cx-con-el-autoservicio-digital
Prof. Dr. Gunter Dueck zu Digitalisierung und New Work: New Normal oder lieber Old Normal?
Wie etablieren sich New Work und Digitalisierung in unserer Arbeitswelt? Eine Frage, auf die man vor eineinhalb Jahren eine völlig andere Antwort erhalten hätte als heute. In letzten knapp 14...
https://www-cdn.liferay.com/web/guest/blog/current-experiences/prof-dr-gunter-dueck-zu-digitalisierung-und-new-work-new-normal-oder-lieber-old-normal-
From Disney to Liferay How an HR Leader Found Magic in Unexpected Places
At Disney, magical experiences and pixie dust are expected, but not at a global B2B enterprise software company. Matt Poladian, VP of People at Liferay, found that spark in unexpected places when...
https://www-cdn.liferay.com/web/guest/blog/liferay-experience/from-disney-to-liferay-how-an-hr-leader-found-magic-in-unexpected-places
Warum sich die Arbeit mit Daten im IoT grundlegend ändern muss
Das Internet of Things (IoT) ist schon lange der “Technologie-Hype”-Phase entwachsen. Inzwischen konzentrieren sich Unternehmen, die IoT-Uses-Cases implementieren, zunehmend auf die handfesten...
https://www-cdn.liferay.com/web/guest/blog/current-experiences/warum-sich-die-arbeit-mit-daten-im-iot-grundlegend-andern-muss
From Intern to Full-Time Employee at Liferay: An Inside Look at this IT Company
“You know how mama eagles train their babies to fly? They throw them out of the nest. If they aren’t able to spread their wings to fly, the mother catches them before they crash and repeats the...
https://www-cdn.liferay.com/web/guest/blog/liferay-experience/from-intern-to-full-time-employee-at-liferay-an-inside-look-at-this-it-company
4 Ways to Support Your Employees’ Mental Health
Employee mental health has long been understood as a vital ingredient in building a healthy and productive workplace. Just as employees need to be physically well to work at their best, poor mental...
https://www-cdn.liferay.com/web/guest/blog/liferay-experience/4-ways-to-support-your-employees-mental-health
6 Ways Vendor Portals Help to Strengthen Vendor Communications
The key to building relationships with vendors that are mutually beneficial, strong, and durable is being able to provide them with an experience that is always efficient and personalised. Vendor...
https://www-cdn.liferay.com/web/guest/blog/current-experiences/6-ways-vendor-portals-help-to-strengthen-vendor-communications
[Infografik] So machen Behörden E-Government zu einem digitalen Erlebnis
Das Urteil ist klar und lautet: Während viele Unternehmen um die Bedeutung der digitalen Customer Experience wissen, hat die öffentliche Hand bisher nur zögerlich ähnliche Taktiken für ihre Kunden,...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/-infografik-so-machen-behorden-e-government-zu-einem-digitalen-erlebnis
La Parola ai Partner: Intesys
Oggi incontriamo Alessandro Caso, Partner di Intesys, per scoprire i motivi che l'hanno portato a scegliere Liferay come vendor di riferimento. Nome e cognome Alessandro Caso Professione Digital...
https://www-cdn.liferay.com/web/guest/blog/business-partner-experience/la-parola-ai-partner-intesys
La Parola ai Partner: Innexa
Oggi incontriamo Stefano Lamon, CEO di Innexa, per scoprire i motivi che l'hanno portato a scegliere Liferay come vendor di riferimento. Nome e cognome Stefano Lamon Professione CEO di Innexa La...
https://www-cdn.liferay.com/web/guest/blog/business-partner-experience/la-parola-ai-partner-innexa
5 Reasons Why Manufacturers Need to Accelerate Digital
There was a time in the past when operational efficiency was the sole concern of manufacturing enterprises. A year into the COVID-19 pandemic, those concerns have only exacerbated, with restricted...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/5-reasons-why-manufacturers-need-to-accelerate-digital
Re-Engage Employees in a Post-COVID World
As employees begin going back into the office and other places begin to reopen as normal, workers are not always going to be as enthusiastic for that to happen as their employers might have hoped....
https://www-cdn.liferay.com/web/guest/blog/liferay-experience/re-engage-employees-in-a-post-covid-world
4 Ways to Optimise B2B Customer Experience with Self-Service Portals
There are significant differences between the purchase journeys of B2C and B2B customers. Self-service is an option that has been around in B2C retail circles for quite some time but up until...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/optimise-b2b-customer-experience
4 Ways Technology Can Improve Engagement in Hybrid Workplaces
For well over a century, the modern office workplace paradigm has remained unchallenged. While online technologies contributed to a recent rise in the number of freelancers who follow a “work from...
https://www-cdn.liferay.com/web/guest/blog/liferay-experience/4-ways-technology-can-improve-engagement-in-hybrid-workplaces