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Mitgliederportale als Startpunkt für die digitale Transformation von Verbänden, Parteien & Institutionen
Verbände, Parteien und Institutionen leisten unverzichtbare Aufgaben in Politik und Gesellschaft. Damit dies weiterhin so bleibt, muss jedoch ihre digitale Anschlussfähigkeit sichergestellt werden....
https://www-cdn.liferay.com/fr/web/guest/blog/business-partner-experience/mitgliederportale-als-startpunkt-fuer-die-digitale-transformation
Braucht mein B2B E-Commerce ein PIM?
Der Erfolg von B2B E-Commerce-Angeboten steht und fällt mit der Qualität der dort angezeigten Produktdaten und Produktinformationen. Doch gerade bei komplexen technologischen Produkten lässt die...
https://www-cdn.liferay.com/fr/web/guest/blog/business-partner-experience/braucht-mein-b2b-e-commerce-ein-pim-produkt-informations-management
Experiencia del empleado: Tendencias para lograr el éxito en 2022
2021 fue un año de enfoque en espacios de trabajo digitales (también conocidos como digital workplaces en inglés) y los procesos alrededor de estos. Ya sea por los desafíos de la pandemia o por...
https://www-cdn.liferay.com/fr/web/guest/blog/employee-experience/experiencia-del-empleado-tendencias-para-lograr-exito-en-2022
Checklist and Step-by-Step-Guide: Paving Your Way to an Optimal Digital Customer Strategy
While digital transformation is a frequently used buzzword, the use of digital technologies to keep an organization relevant in the modern economy is not a made-up trend. Digitization is real, it’s...
https://www-cdn.liferay.com/fr/web/guest/blog/customer-experience/digital-customer-strategy-checklist-step-by-step-guide
Supplier Portal Solutions | Liferay
Manufacturing businesses and their suppliers work in a complex environment that calls for simple, secure, and seamless processes in order to operate efficiently with one another. Without the right...
https://www-cdn.liferay.com/fr/web/guest/blog/current-experiences/supplier-portal-solutions
The Value of Customer Journey Analytics I Liferay
You may have heard the term customer journey analytics before. You may well also be doing the majority of your tracking via Google Analytics. While this is a great first step to tracking your...
https://www-cdn.liferay.com/fr/web/guest/blog/customer-experience/customer-journey-analytics
Accelerating Your Digital Innovation with Pre-Built Solutions
At Liferay, we understand how resource-intensive it can be to create tailored digital solutions that fit your specific business needs, so we have been working on a way to reduce the time and cost...
https://www-cdn.liferay.com/fr/web/guest/blog/liferay-experience/liferay-solutions-marketplace
Por que a transformação da experiência do cliente deve acontecer com o Liferay DXP
Independente do setor da sua empresa, de quantos produtos ela vende ou de quantas filiais existem, hoje o segredo do sucesso no mercado altamente competitivo e fragmentado está na transformação da...
https://www-cdn.liferay.com/fr/web/guest/blog/liferay-experience/por-que-a-transformacao-da-experiencia-do-cliente-deve-acontecer-com-o-liferay-dxp
Beschleunigen Sie Ihre digitale Transformation mit vorgefertigten Lösungen
Wir wissen, wie ressourcenintensiv es sein kann, maßgeschneiderte digitale Lösungen zu entwickeln, die Ihren spezifischen Geschäftsanforderungen entsprechen. Deshalb haben wir an einer Möglichkeit...
https://www-cdn.liferay.com/fr/web/guest/blog/liferay-experience/der-neue-liferay-solutions-marketplace
Die DXP als Grundlage für eine bessere Customer Experience
Im Juli waren wir zu Gast im CX-Talks Podcast und haben uns dort mit Gastgeber Peter Pirner über die Zusammenhänge zwischen Customer Experience und Digital Experience Platforms ausgetauscht. Hier...
https://www-cdn.liferay.com/fr/web/guest/blog/customer-experience/die-dxp-als-grundlage-fur-eine-bessere-customer-experience
Reduce el time to market con soluciones digitales pre - construidas
En Liferay, entendemos la inversión de tiempo y recursos que puede suponer crear soluciones digitales a medida que se ajusten a las necesidades específicas de cada negocio. Por ese motivo, hemos...
https://www-cdn.liferay.com/fr/web/guest/blog/category/reduce-el-time-to-market-con-soluciones-digitales-pre-construidas
Acelerando sua inovação digital com soluções pré-criadas
Na Liferay, entendemos como criar soluções digitais personalizadas que atendam às necessidades específicas de negócios pode consumir recursos. Por essa razão, estamos trabalhando em uma maneira de...
https://www-cdn.liferay.com/fr/web/guest/blog/liferay-experience/acelerando-sua-inovacao-digital-com-solucoes-pre-criadas
Self Service Banking: How B2B and B2C Customers See Self Service
A company’s customer service is perhaps the most telling part of its reputation. If the customer experience (CX) is user-centric, streamlined, and constantly updated to meet new expectations, it’s...
https://www-cdn.liferay.com/fr/web/guest/blog/customer-experience/self-service-banking-how-b2b-and-b2c-customers-see-self-service
Por que o setor público também deve pensar na experiência do cliente
A experiência do cliente é também importante para o setor público? Sim! Por diversas razões. Confira a seguir uma visão geral sobre o tema.   Disponibilizando informações importantes Para muitas...
https://www-cdn.liferay.com/fr/web/guest/blog/customer-experience/por-que-o-setor-publico-tambem-deve-pensar-na-experiencia-do-cliente
La transformación digital en empresas de gestión patrimonial
La transformación digital ya ha llegado al sector de gestión patrimonial y los cambios en el comportamiento del cliente ya se notan. Además, la competencia en este segmento está creciendo, junto...
https://www-cdn.liferay.com/fr/web/guest/blog/current-experiences/la-transformacion-digital-en-empresas-de-gestion-patrimonial
PaaS: What You Need to Know
When it comes time to choose application solutions for your company, you can’t afford to rely on anything that will disappoint you, your employees, or your customers. However, with so many tech...
https://www-cdn.liferay.com/fr/web/guest/blog/current-experiences/paas-what-you-need-to-know
PaaS – Das müssen Sie wissen
Bei der Auswahl der passenden Software-Lösung für Ihr Unternehmen können Sie es sich nicht leisten, sich für etwas zu entscheiden, das Sie, Ihre Mitarbeiter oder Ihre Kunden enttäuschen wird. Bei...
https://www-cdn.liferay.com/fr/web/guest/blog/current-experiences/paas-das-muessen-sie-wissen
Los 10 componentes esenciales de una intranet exitosa
Una intranet es exitosa cuando opera como un espacio digital de trabajo. Esto es, cuando: Simplifica el manejo de la información. Favorece la colaboración de los usuarios, sin importar dónde estén....
https://www-cdn.liferay.com/fr/web/guest/blog/employee-experience/componentes-de-una-intranet
Engajamento do cliente: construir ou contratar uma ferramenta de portal?
Hoje, a experiência do usuário está no topo da lista de prioridades de empresas líderes em todos os setores. Por isso, muitas organizações recorrem a portais de engajamento do cliente para realizar...
https://www-cdn.liferay.com/fr/web/guest/blog/customer-experience/construir-ou-contratar-uma-ferramenta-de-portal
Transformação digital na indústria: 3 exemplos de sucesso
Nenhum setor sente o peso das mudanças de expectativas do cliente tão profundamente quanto o segmento de indústria. Como coração da cadeia de suprimentos, as empresas fabricantes devem encontrar...
https://www-cdn.liferay.com/fr/web/guest/blog/customer-experience/transformaco-digital-na-industria
Up- und Cross-Selling durch personalisiertes Banking
Bereits 2001 hat eine Studie von Bain & Company ergeben, dass eine 5-%-ige Steigerung der Kundenbindung im Bank- und Finanzwesen zu einer Gewinnsteigerung von mehr als 25 % führen kann. Seitdem hat...
https://www-cdn.liferay.com/fr/web/guest/blog/business-partner-experience/up-und-cross-selling-durch-personalisiertes-banking
Entendendo os elementos de uma Plataforma de Experiência Digital (DXP)
Existe uma demanda crescente por plataformas e softwares que simplifiquem os processos de criação, gerenciamento e implementação de pontos de contatos digitais. O problema já é bem conhecido:...
https://www-cdn.liferay.com/fr/web/guest/blog/customer-experience/entendendo-os-elementos-de-uma-plataforma-de-experiencia-digital
5 Ways Order Management Saves Time | Liferay
In today’s complicated ecommerce landscape, managing orders has become an impressive feat for any business, and the pandemic has only accelerated the boom in ecommerce sales. According to Insider...
https://www-cdn.liferay.com/fr/web/guest/blog/current-experiences/order-management
Innovative Student Experiences | Liferay
Universities know they need to undertake digital transformation, both for their own success and for the good of their students. However, it’s often daunting to choose the first step or consider...
https://www-cdn.liferay.com/fr/web/guest/blog/current-experiences/innovative-student-experiences
Migrate Legacy System | Liferay
Although an average financial services organisation is highly focused on customer needs, its legacy systems simply do not provide the flexibility to implement the quality experiences required to...
https://www-cdn.liferay.com/fr/web/guest/blog/current-experiences/migrate-legacy-system
Automated Order Management in B2B Commerce | Liferay
Order management in B2B commerce can be complex, particularly when processes are not automated. Multichannel marketing and keeping up with changing customer demands can prove to be even more...
https://www-cdn.liferay.com/fr/web/guest/blog/current-experiences/automated-order-management-b2b-commerce
Benefits of a DXP 'Best of Breed' Approach | Liferay
IT teams power organisations, being depended on to successfully help digitise their businesses. In turn, tools power IT teams. For IT teams to build effective solutions and efficiently complete...
https://www-cdn.liferay.com/fr/web/guest/blog/current-experiences/dxp-best-of-breed
Personalisation Across Multiple Platforms | Liferay
While research suggests that consumers expect highly personalised experiences, businesses must think on a bigger and more impactful scale in order to retain their customers and continue to generate...
https://www-cdn.liferay.com/fr/web/guest/blog/customer-experience/personalisation-across-multiple-platforms
5 KPIs to Improve Digital Experience | Liferay
All businesses need to have a clear understanding of their customers in order to offer the best possible digital experience. But when you are serving customers digitally, without direct personal...
https://www-cdn.liferay.com/fr/web/guest/blog/customer-experience/kpis-improve-digital-experience
Design na Liferay: como é o dia a dia do time?
Imagine um lugar onde é possível desenvolver carreira em design numa posição que lhe motiva diariamente, oferece suporte para o seu crescimento e, ao mesmo tempo, permite que você atue na...
https://www-cdn.liferay.com/fr/web/guest/blog/liferay-experience/design-na-liferay-como-e-o-dia-a-dia-do-time
Como os bancos podem gerar lealdade através da experiência do cliente
As organizações financeiras têm a tarefa de entregar serviços diferenciados em relação aos de uma lista crescente de concorrentes. Hoje, as pessoas têm uma ampla variedade de opções para escolher...
https://www-cdn.liferay.com/fr/web/guest/blog/customer-experience/como-os-bancos-podem-gerar-lealdade-atraves-da-experiencia-do-cliente
Foundational Elements for Public Sector Digital Transformation
Public administration recently experienced unprecedented digital acceleration due to the pandemic, which created a period of urgency for the implementation of online services. Now, the challenge is...
https://www-cdn.liferay.com/fr/web/guest/blog/current-experiences/foundational-elements-for-public-sector-digital-transformation
Qual o valor do autoatendimento digital para clientes do setor bancário?
O atendimento ao cliente talvez seja a parte mais importante da reputação de uma empresa. Se a experiência do cliente (CX) for centrada no usuário, simplificada e constantemente atualizada para...
https://www-cdn.liferay.com/fr/web/guest/blog/customer-experience/qual-o-valor-do-autoatendimento-digital-para-clientes-do-setor-bancario-
5 formas de fidelizar a través de la experiencia del cliente en banca
Cualquier entidad financiera tiene como objetivo diferenciar sus servicios de una manera clara de sus competidores. Hoy en día, en el sector bancario, los usuarios tienen un amplio abanico de...
https://www-cdn.liferay.com/fr/web/guest/blog/customer-experience/5-formas-fidelizar-a-traves-de-la-experiencia-cliente-en-banca
Como o atendimento personalizado estimula up-selling e cross-selling no setor bancário
O que é o atendimento bancário personalizado e como ele cria novas oportunidades de up-selling e cross-selling? Apontamos a seguir alguns aspectos importantes sobre o tema. Em 2001, uma pesquisa...
https://www-cdn.liferay.com/fr/web/guest/blog/customer-experience/atendimento-personalizado-estimula-up-selling-e-cross-selling-em-bancos
Conheça a rotina de trabalho do nosso time de produto
Para nós, a tecnologia precisa ter um propósito. Acreditamos que é fundamental construir um negócio vibrante e tornar a tecnologia útil para ajudar comunidades. Por essa razão, há mais de 10 anos...
https://www-cdn.liferay.com/fr/web/guest/blog/liferay-experience/como-e-a-rotina-de-trabalho-do-time-de-produto
Cross Selling para empresas de seguros
A aquisição de clientes é a força motora de qualquer empresa, mas ela é especialmente norteadora no setor de seguros. Isso acontece porque as seguradoras gastam mais com aquisição do que qualquer...
https://www-cdn.liferay.com/fr/web/guest/blog/customer-experience/cross-selling-para-empresas-de-seguros
Liferay DXP and the Skateboard Platform
What is the skateboard platform? The electric car is rapidly gaining market share in the automotive world. Every manufacturer is working on electrification in fear of being left behind. For the...
https://www-cdn.liferay.com/fr/web/guest/blog/current-experiences/liferay-dxp-and-the-skateboard-platform
PaaS vs SaaS - ¿Cuál es la diferencia?
SaaS, PaaS, ¿qué significan estas siglas? Aquí enumeramos las ventajas para tu negocio de estas dos soluciones en la nube.   ¿Cuál es la diferencia entre SaaS y PaaS? PaaS y SaaS son sólo dos de...
https://www-cdn.liferay.com/fr/web/guest/blog/current-experiences/diferencia-paas-y-saas
Digitale Transformation in der Fertigung: Warum Sie eine DXP nutzen sollten
Jede Branche – insbesondere die Fertigung – bringt einzigartige Anforderungen in Sachen digitaler Transformation mit sich. Schließlich sind die Hersteller für die Produktion und den Vertrieb von...
https://www-cdn.liferay.com/fr/web/guest/blog/current-experiences/digitale-transformation-in-der-fertigung