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Three Communication Challenges Your Intranet Can Solve
There’s hardly a company out there that doesn’t struggle with effective communication within the workplace. In fact, 86% of executives cite ineffective communication as the cause of workplace...
https://www-cdn.liferay.com/fr/web/guest/blog/customer-experience/three-communication-challenges-your-intranet-can-solve
Vantagens de Mapear a Experiência de Usuários Identificados
Mais do que nunca, o sucesso de uma empresa depende do entendimento e engajamento com sua audiência online de forma cada vez mais significativa. E apesar do marketing digital ajudar a conectar o...
https://www-cdn.liferay.com/fr/web/guest/blog/customer-experience/vantagens-de-mapear-a-experiencia-de-usuarios-identificados
Winning CX With a 4-D Customer Experience Strategy
One thing is very clear from the conversations at LSNA 2018: customer experience is still at the top of everyone’s mind. A number of our partners and customers shared stories about how they are...
https://www-cdn.liferay.com/fr/web/guest/blog/customer-experience/winning-cx-with-a-4-d-customer-experience-strategy
Content, strategy, marketing, conversion: how does it all fit together?
Following on the upcoming Liferay Commerce, Mattew Draper wrote an excellent blog last month on the importance of connecting content and commerce. He made a solid case for building both sides on a...
https://www-cdn.liferay.com/fr/web/guest/blog/customer-experience/content-strategy-marketing-conversion-how-does-it-all-fit-together-
Redesigning the Liferay Mobile Events App
At Liferay, we have regular events across the world, including France, Germany, Brazil and, of course, North America. Each event needs a dedicated marketing site and mobile experience, with diverse...
https://www-cdn.liferay.com/fr/web/guest/blog/customer-experience/redesigning-the-liferay-mobile-events-app
The What and Why of Customer Data Platforms
As part of the vision for Liferay Analytics Cloud, product manager Jon Lee did a deep dive into customer data platforms and why companies need them as part of their digital strategies. With the...
https://www-cdn.liferay.com/fr/web/guest/blog/customer-experience/the-what-and-why-of-customer-data-platforms
Transforming Autonomous Vehicle Production with Big Data
Aptiv, formerly called Delphi, sees themselves as a company that addresses urban mobility challenges. When you look at population increases that are coming in the next decade, it becomes clear that...
https://www-cdn.liferay.com/fr/web/guest/blog/current-experiences/transforming-autonomous-vehicle-production-with-big-data
What’s Coming for Web Experience Management in Liferay DXP
Due to our portal-heritage platform, web experience management has always been a little different in Liferay DXP. At LSNA, Angelo Youn shared the latest features for building web experiences in...
https://www-cdn.liferay.com/fr/web/guest/blog/liferay-experience/what-s-coming-for-web-experience-management-in-liferay-dxp
How Dropbox Ensures Success for Its Partner Portal
At Liferay, we hear over and over from our customers that partners are a critical component of their success. To that end, being able to deliver an exceptional partner experience is just as...
https://www-cdn.liferay.com/fr/web/guest/blog/customer-experience/how-dropbox-ensures-success-for-its-partner-portal
Optimizing Business Processes With Form-Based Applications
Sometimes when we take pictures, we surface small pieces of what we’re experiencing. But the world we see is much bigger than the pictures we take. There’s a huge opportunity within business...
https://www-cdn.liferay.com/fr/web/guest/blog/customer-experience/optimizing-business-processes-with-form-based-applications
20 Important Statistics About B2B Customer Experience in 2020
The B2B customer experience (CX) has fundamentally shifted due in large part to expectations set by the scale and frequency of B2C experiences. Fluent in the world of online shopping, consumers...
https://www-cdn.liferay.com/fr/web/guest/blog/customer-experience/20-important-statistics-about-b2b-customer-experience-in-2020
Transforme seu Portal B2B em Vantagem Competitiva
Apesar da experiência do cliente B2B ser diferente daquela do cliente B2C, consumidores já começaram a esperar pelo mesmo nível de personalização e experiência intuitiva que estão acostumados a ter...
https://www-cdn.liferay.com/fr/web/guest/blog/customer-experience/transforme-seu-portal-b2b-em-vantagem-competitiva
The 2020 Gartner Critical Capabilities for Digital Experience Platforms: A Liferay Perspective
It’s with pleasure that we note Liferay received the highest scores among evaluated vendors for both B2B and B2E use cases in the 2020 Critical Capabilities for Digital Experience Platforms*. What...
https://www-cdn.liferay.com/fr/web/guest/blog/customer-experience/the-2020-gartner-critical-capabilities-for-digital-experience-platforms-a-liferay-perspective
5 estrategias de ecommerce utilizadas por líderes B2B para superar desafíos de mercado
Muchos son los desafíos que están dificultando que las empresas que dependen de modelos de venta B2B impulsen el crecimiento. A continuación se enumeran 5 estrategias de comercio electrónico con...
https://www-cdn.liferay.com/fr/web/guest/blog/customer-experience/5-estrategias-de-ecommerce-utilizadas-por-lideres-b2b-para-superar-desafios-de-mercado