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The Five Pillars of Digital Transformation in the Australian Government
While government agencies have not historically been early adopters of technology, many of the recent events have proven that traditional systems of governance may no longer be enough to cope with...
https://www-cdn.liferay.com/fr/web/guest/blog/customer-experience/the-five-pillars-of-digital-transformation-in-the-australian-government
6 Ways Modern Intranets Improve Employee Productivity
Even though traditional intranets have been focused on improving collaboration and communication, especially in light of remote working, intranets can play a key role in increasing employee...
https://www-cdn.liferay.com/fr/web/guest/blog/employee-experience/6-ways-modern-intranets-improve-employee-productivity
21 Estadísticas de comercio digital que todo profesional B2B debe conocer en 2021
Cuando el año pasado tratábamos de intuir el futuro de la experiencia del cliente B2B, nunca podríamos haber previsto los cambios masivos que se avecinaban. Muchas empresas tuvieron que cambiar...
https://www-cdn.liferay.com/fr/web/guest/blog/customer-experience/21-estadisticas-de-comercio-digital-que-todo-profesional-b2b-debe-conocer-en-20-1
Liferay obtiene la mejor valoración en el Gartner Critical Capabilities para DXPs de 2021 para los casos de uso B2B y B2E
Nos alegra haber recibido las puntuaciones más altas para los casos de uso B2B y B2E entre los proveedores evaluados para el informe de Capacidades Críticas para las Plataformas de Experiencia...
https://www-cdn.liferay.com/fr/web/guest/blog/liferay-experience/liferay-obtiene-la-mejor-valoracion-en-el-gartner-critical-capabilities-para-dxps-de-2021-para-los-casos-de-uso-b2b-y-b2e
Creando una Experiencia B2B Completa Más Allá del Carrito de Compras
El comercio electrónico B2B sigue creciendo. Desde 2018, los canales electrónicos han representado más del 50% de las transacciones de business to business y más de $1 billón de dólares en ventas....
https://www-cdn.liferay.com/fr/web/guest/blog/customer-experience/creando-una-experiencia-b2b-completa-mas-alla-del-carrito-de-compras
Buon compleanno, Liferay!
Liferay Italia festeggia 4 anni! Le sue soluzioni sono sul mercato italiano dal 2009, grazie al prezioso supporto dei partner, ma il 13 febbraio 2017 si aprivano ufficialmente le porte della sua...
https://www-cdn.liferay.com/fr/web/guest/blog/liferay-experience/buon-compleanno-liferay-
Neuromarketing oder: Ihr Reptiliengehirn macht das schon für Sie!
Sie haben bestimmt schon einmal Henry Fords berühmtes Zitat zum Thema Werbung gehört: “Ich weiß, die Hälfte meiner Werbung ist hinausgeworfenes Geld. Ich weiß nur nicht, welche Hälfte.” Hätte es zu...
https://www-cdn.liferay.com/fr/web/guest/blog/customer-experience/neuromarketing-oder-ihr-reptiliengehirn-macht-das-schon-fur-sie-
3 Exemplos de Portais de Autoatendimento Eficientes
Até o final de 2020, o Gartner prevê que 85% de todas as interações de atendimento ao cliente irão começar pelo autoatendimento. Inclusive, muitas empresas esperam implementar portais de...
https://www-cdn.liferay.com/fr/web/guest/blog/customer-experience/3-exemplos-de-portais-de-autoatendimento-eficientes
Por que o CMS Híbrido é Fundamental para Experiências Omnichannel
De acordo com análise da Forrester, na atualidade, o conteúdo web oferecido pelas empresas deve ser dinâmico, personalizado e consistente em todos os canais. Neste contexto, os canais digitais têm...
https://www-cdn.liferay.com/fr/web/guest/blog/current-experiences/por-que-o-cms-hibrido-e-fundamental-para-experiencias-omnichannel
Digital Transformation During COVID - A Time of Opportunity and Challenges for Universities
In the late 1960s, the phenomenon we now know so well as the internet was officially born in universities – Stanford and UCLA to be precise. Fast forward to 2020 and educational institutions,...
https://www-cdn.liferay.com/fr/web/guest/blog/current-experiences/digital-transformation-during-covid-a-time-of-opportunity-and-challenges-for-universities
Was wir digital (neu) lernen müssen
Auf Liferay Vision 2021, der neuen Digitalkonferenz von Liferay, hält Journalist, Autor und Netzvordenker Sascha Lobo am 24. März die Keynote “Was wir digital (neu) lernen müssen”. In seinem...
https://www-cdn.liferay.com/fr/web/guest/blog/current-experiences/was-wir-digital-neu-lernen-mussen
El Cuadrante Mágico de Gartner 2021 posiciona a Liferay como Líder en Plataformas de Experiencia Digital
Nos halaga ser reconocidos nuevamente como Líder en el Cuadrante Mágico de Gartner 2021 para Plataformas de Experiencia Digital. Esta inclusión amplía el récord de Liferay, al ser el único...
https://www-cdn.liferay.com/fr/web/guest/blog/current-experiences/el-cuadrante-magico-de-gartner-2021-posiciona-a-liferay-como-lider-en-plataformas-de-experiencia-digital
El Cuadrante Mágico de Gartner 2021 posiciona a Liferay como Líder en Plataformas de Experiencia Digital
Nos halaga ser reconocidos nuevamente como líder en el Cuadrante Mágico de Gartner para Plataformas de Experiencia Digital 2021. Esta inclusión amplía el récord de Liferay, al ser el único...
https://www-cdn.liferay.com/fr/web/guest/blog/liferay-experience/el-cuadrante-magico-de-gartner-2021-posiciona-a-liferay-como-lider-en-plataformas-de-experiencia-digit-1
Quadrante Mágico do Gartner 2021 Reconhece Liferay como um Líder em Plataformas de Experiência Digital
Estamos honrados por sermos reconhecidos novamente como um Líder no Quadrante Mágico do Gartner para Plataformas de Experiência Digital 2021. Essa inclusão amplia o histórico da Liferay como único...
https://www-cdn.liferay.com/fr/web/guest/blog/liferay-experience/quadrante-magico-do-gartner-2021-reconhece-liferay-como-um-lider-em-plataformas-de-experiencia-digital
Gartner zeichnet Liferay im Magic Quadrant 2021 als führenden Anbieter für DXPs aus
Wir freuen uns und sind geehrt, im Gartner Magic Quadrant for Digital Experience Platforms 2021 erneut als führender Anbieter positioniert worden zu sein. Diese Auszeichnung macht Liferay zum...
https://www-cdn.liferay.com/fr/web/guest/blog/liferay-experience/gartner-zeichnet-liferay-im-magic-quadrant-2021-als-fuhrenden-anbieter-fur-dxps-aus
2021 Gartner Magic Quadrant Names Liferay as Leader for Digital Experience Platforms
We’re honored to be recognized again as a Leader in the 2021 Gartner Magic Quadrant for Digital Experience Platforms. This inclusion extends Liferay’s record as the only 11-time Leader since the...
https://www-cdn.liferay.com/fr/web/guest/blog/liferay-experience/2021-gartner-magic-quadrant-names-liferay-as-leader-for-digital-experience-platforms
Liferay DXP Cloud Multi-Cloud Capabilities
The enterprise cloud computing market has evolved a lot in 2020. Companies are continuing to move workloads from on-premise to the cloud at a rapid pace. At the same time, we see an increase in the...
https://www-cdn.liferay.com/fr/web/guest/blog/liferay-experience/liferay-dxp-cloud-multi-cloud-capabilities
Is Personalisation Worth the Hype?
If you’re in the digital space, personalising campaigns is an effective way to get good results. While personalisation can be done in a range of ways, are the results generated worth the amount of...
https://www-cdn.liferay.com/fr/web/guest/blog/customer-experience/is-personalisation-worth-the-hype-
Connecting With Customers in a Work From Home World
It’s no surprise companies are struggling to connect with customers in the new virtual world that’s been forced upon the workforce due to coronavirus. But how are businesses continuing to connect...
https://www-cdn.liferay.com/fr/web/guest/blog/liferay-experience/connecting-with-customers-in-a-work-from-home-world
How COVID Has Changed B2B Buying
The way we conduct business has changed in a drastic way this year as a direct result of the COVID-19 pandemic. While the consumer side of this fundamental shift in behaviour tends to receive the...
https://www-cdn.liferay.com/fr/web/guest/blog/customer-experience/how-covid-has-changed-b2b-buying