Etudes

Coronavirus: E-Commerce Crisis Management for Today and Tomorrow

    Although many manufacturers, distributors, wholesalers, and retailers have experience and managed a crisis or two in their time, the current pandemic has brought national economies to a standstill, significantly affecting B2B and B2C e-commerce.

    “This crisis is widening the digital divide among those who made earlier investments in e-commerce and those that didn’t,” says Brian Beck, a managing partner of Enceiba.

    This report from Digital Commerce 360, sponsored by Liferay, provides:
    • Data on how buyers and sellers have been affected
    • Insights on what future goals should be in a post-coronavirus world
    • Best practice and advice on what B2B and B2C companies can implement now
    Although this pandemic presents unprecedented challenges, it also has provided new opportunities to increase online sales. Grab this report to learn how to navigate the current crisis while planning for the future.
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