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Liferay DXP Cloud
Moverse a la nube es importante para muchas compañías, así como es la seguridad, el proceso de instalación y otras cuestiones claves que acompañan la decisión. Los beneficios de operar en la nube a...
https://www-cdn.liferay.com/pt/web/guest/blog/liferay-experience/liferay-dxp-cloud
O Fundamental Papel do CIO
Tradicionalmente, o papel da área de TI inclui fazer a gestão da infraestrutura, da execução de projetos internos e do service desk. Com o movimento de transformação digital dos negócios, mudam...
https://www-cdn.liferay.com/pt/web/guest/blog/current-experiences/o-fundamental-papel-do-cio
¡10 años del Symposium! ¡10 años innovando!
Fieles a nuestro compromiso, hace unos días anunciamos la agenda del décimo Symposium de Liferay en España. Bajo el lema “Transformando el presente y preparando el futuro de las experiencias...
https://www-cdn.liferay.com/pt/web/guest/blog/current-experiences/-10-anos-del-symposium-10-anos-innovando-
How E-Commerce in Manufacturing is a Game Changer
E-commerce in manufacturing reflects a paradigm shift from pure transactions to experience-driven commerce. Purchasing parts or products online is nothing new, but many of the legacy systems used...
https://www-cdn.liferay.com/pt/web/guest/blog/customer-experience/how-e-commerce-in-manufacturing-is-a-game-chang-1
3 New Features to Manage Bulk Digital Assets with Liferay DXP 7.2
Digital assets have become a significant part of our everyday experience; we consume and interact with photos, audio files, content and ads. However, the seemingly exponential growth of these...
https://www-cdn.liferay.com/pt/web/guest/blog/liferay-experience/3-new-features-to-manage-bulk-digital-assets-with-liferay-dxp-7-2
För-och nackdelar med B2B e-handel
Fastän e-handelns betydelse inom B2B företagsvärlden är ganska hög, överväger fortfarande flera tillverkare och återförsäljare för-och nackdelarna med att flytta över sin B2B försäljningsmodell...
https://www-cdn.liferay.com/pt/web/guest/blog/customer-experience/for-och-nackdelar-med-b2b-e-handel
Digitaalinen sisältö ja verkkokauppa-alusta muodostavat yhdessä parempia asiakaskokemuksia
Nykypäivän asiakas tahtoo enenevissä määrin päästä käsiksi tuotteisiin ja palveluihin itsenäisesti, oman tahtonsa ja mielenkiintonsa mukaan. Vuorovaikutusta myyjän kanssa vältetään ja sitä halutaan...
https://www-cdn.liferay.com/pt/web/guest/blog/customer-experience/digitaalinen-sisalto-ja-verkkokauppa-alusta-muodostavat-yhdessa-parempia-asiakaskokemuksia
Kuinka valitset B2B-yrityksen tarpeisiin sopivan verkkokauppa-alustan
Forresterin tutkimuksen mukaan 57 % B2B-päättäjistä kokevat verkkokauppa-alustan (e-commerce platform) tärkeimpänä teknologiainvestointina. Vaikka monet päättäjät ovat jo ymmärtäneet...
https://www-cdn.liferay.com/pt/web/guest/blog/customer-experience/kuinka-valitset-b2b-yrityksen-tarpeisiin-sopivan-verkkokauppa-alustan
Apresentando Liferay DXP 7.2
O panorama digital está mudando, e as empresas que utilizam plataformas para tornar o seu trabalho mais inteligente são as que irão adaptar-se melhor a esse cenário. Hoje nós estamos felizes em...
https://www-cdn.liferay.com/pt/web/guest/blog/liferay-experience/apresentando-liferay-dxp-7-2
A Guide to Headless CMS
Marketers have been using content management systems (CMS) to manage their online content but the need for omnichannel marketing has turned CMS on its head, literally and has led to the creation of...
https://www-cdn.liferay.com/pt/web/guest/blog/customer-experience/a-guide-to-headless-c-1
Introducing Liferay DXP 7.2: Content, Personalization and Headless
The digital landscape is changing, and businesses with platforms that enable them to work smarter will adapt best. Today we’re excited to introduce Liferay DXP 7.2, digital experience software...
https://www-cdn.liferay.com/pt/web/guest/blog/liferay-experience/introducing-liferay-dxp-7-2-content-personalization-and-headle-1
Novedades de Liferay DXP 7.2: Personalización, contenidos y Headless
El panorama digital está cambiando, y las empresas que cuenten con plataformas que les permitan trabajar de forma más inteligente se adaptarán mejor. Hoy nos complace presentar Liferay DXP 7.2, el...
https://www-cdn.liferay.com/pt/web/guest/blog/liferay-experience/novedades-de-liferay-dxp-7-2-personalizacion-contenidos-y-headless
Motor de Busca em Intranets
A dificuldade na busca em intranets é um desafio comum nas empresas - resultando na perda de produtividade e frustração dos colaboradores. De acordo com um estudo da Nintex, dos 1.000 funcionários...
https://www-cdn.liferay.com/pt/web/guest/blog/liferay-experience/motor-de-busca-em-intranets
Os Prós e Contras de um E-Commerce B2B
Apesar da importância do e-commerce B2B ser bastante conhecida e valorizada, muitos fabricantes e distribuidores ainda estão avaliando os prós e contras de migrar o seu canal B2B para uma solução...
https://www-cdn.liferay.com/pt/web/guest/blog/customer-experience/os-pros-e-contras-de-um-e-commerce-b2b
Cultura DevOps: Armadilhas e Dicas
O que é DevOps? O conceito de DevOps – Development + Operation não é algo novo no mundo do desenvolvimento de software. Esta junção das duas palavras serve para indicar uma (re)união das práticas...
https://www-cdn.liferay.com/pt/web/guest/blog/current-experiences/cultura-devops-armadilhas-e-dicas
Why the Insurance Industry Needs Omnichannel
Think omnichannel is just a tech industry buzzword? Think again. Insurers are increasingly turning to personalized and omnichannel experiences—providing customers with a seamless experience across...
https://www-cdn.liferay.com/pt/web/guest/blog/customer-experience/why-the-insurance-industry-needs-omnichannel
Why the Insurance Industry Needs Omnichannel
Think omnichannel is just a tech industry buzzword? Think again. Insurers are increasingly turning to personalized and omnichannel experiences—providing customers with a seamless experience across...
https://www-cdn.liferay.com/pt/web/guest/blog/customer-experience/why-the-insurance-industry-needs-omnichann-1
Potenciando Liferay DXP para la personalización en intranets
La capacidad de creación de experiencias personalizadas para los empleados es más que una funcionalidad que “molaría tener” en los digital workplaces del día de hoy. Según un informe de Gartner,...
https://www-cdn.liferay.com/pt/web/guest/blog/employee-experience/potenciando-liferay-dxp-para-la-personalizacion-en-intranets
Enhancing DevOps Culture with Liferay DXP
This blog is based on a 2018 Liferay Symposium North America talk given by Liferay Experience Cloud SM Lead Security Officer, Jonathan Lundy. For organizations that have implemented an agile...
https://www-cdn.liferay.com/pt/web/guest/blog/liferay-experience/enhancing-devops-culture-with-liferay-dxp
Liferay DXP Cloud: Quebrando Barreiras de Tempo e Limitações de Projeto
Migrar para a nuvem é uma questão top of mind para muitas empresas, assim como a segurança, o processo de instalação e outras questões chave que vêm junto com a decisão. Os benefícios de operar na...
https://www-cdn.liferay.com/pt/web/guest/blog/liferay-experience/liferay-dxp-cloud-quebrando-barreiras-de-tempo-e-limitacoes-de-projeto
5 Customer Experience Predictions for Manufacturers
Manufacturers are increasingly being called upon to integrate customer centricity into product, customer and service life cycles. As customer expectations continue to evolve, businesses will need...
https://www-cdn.liferay.com/pt/web/guest/blog/customer-experience/5-customer-experience-predictions-for-manufacturers
Como Personalizar Experiências em Escala
O conceito de personalização não é novidade, mas vem se tornando a regra para estratégias de experiência do cliente. Entre os millennials e a geração Z que responderam uma pesquisa recente, 75%...
https://www-cdn.liferay.com/pt/web/guest/blog/liferay-experience/como-personalizar-experiencias-em-escala
Commerce Business 101: How to Write an RFP for B2B Companies
Digital experiences in B2B commerce have been rapidly outpaced by B2C standards. While B2C companies are racing to provide more personalized and intuitive interactions, many B2B companies are still...
https://www-cdn.liferay.com/pt/web/guest/blog/customer-experience/commerce-business-101-how-to-write-an-rfp-for-b2b-companies
Intranet, Extranet e Portali: il percorso verso la nuova generazione di servizi pubblici digitali al cittadino
Le tecnologie digitali stanno trasformando l'economia e la società con tempi e modalità completamente nuovi rispetto alle precedenti rivoluzioni IT. Oggi, gli utenti – i cittadini – vogliono fare...
https://www-cdn.liferay.com/pt/web/guest/blog/employee-experience/intranet-extranet-e-portali-il-percorso-verso-la-nuova-generazione-di-servizi-pubblici-digitali-al-cittadino
L'importanza della comunicazione aziendale, dalla customer experience alla employee advocacy
Le grandi innovazioni tecnologiche di questi anni stanno rivoluzionando il mondo e il modo di lavorare e di vivere e, di conseguenza, anche quello di comunicare. Gli strumenti di comunicazione...
https://www-cdn.liferay.com/pt/web/guest/blog/customer-experience/l-importanza-della-comunicazione-aziendale-dalla-customer-experience-alla-employee-advocacy
Las 3 capacidades necesarias la para la transformación digital
El tema de la transformación digital es quizá uno de los más tratados en artículos, eventos y debates acerca de tecnología en nuestros días. Entretanto, hacerla requiere tanto de desarrollar...
https://www-cdn.liferay.com/pt/web/guest/blog/customer-experience/las-3-capacidades-necesarias-la-para-la-transformacion-digital
Experiência do cliente será o principal critério de diferenciação das empresas no futuro
Os últimos anos foram marcados por transformações exponenciais em diferentes segmentos da sociedade. Mudou-se a forma como as pessoas adquirem conhecimento, como se deslocam, como se comunicam, se...
https://www-cdn.liferay.com/pt/web/guest/blog/customer-experience/experiencia-do-cliente-sera-o-principal-criterio-de-diferenciacao-das-empresas-no-futuro
How to Increase Partner Portal User Adoption
Even though partner portals are meant to create opportunities to streamline sales processes, empower partners and establish competitive advantages, 80% of partner portals still end up unpopular and...
https://www-cdn.liferay.com/pt/web/guest/blog/business-partner-experience/how-to-increase-partner-portal-user-adoption
How Banking Security Is Changing the Customer Experience
As more businesses digitally transform, cybersecurity has become more important than ever. For banks, this threat is particularly imposing, as breached data exposes opportunity for immediate and...
https://www-cdn.liferay.com/pt/web/guest/blog/customer-experience/how-banking-security-is-changing-the-customer-experience
Cómo corregir los pain points de tus clientes
En el último post del blog os ofrecimos algunos consejos para descubrir los pain points de la relación de tu empresa con el cliente. Y tal como os prometimos, en este artículo hablaremos sobre qué...
https://www-cdn.liferay.com/pt/web/guest/blog/customer-experience/como-corregir-los-pain-points-de-tus-clientes
Four Ways to Enable Your Workforce with Mobile Apps
Enterprise mobile apps are becoming an integral part of businesses across countless industries. Today, more companies than ever are embracing bring your own device (BYOD) culture and having...
https://www-cdn.liferay.com/pt/web/guest/blog/customer-experience/four-ways-to-enable-your-workforce-with-mobile-apps
Mobile Website vs Native App: Which is Right for Your Customer Experience?
Creating a great mobile experience is vital for the success of any organization today. More people than ever are interacting with companies online and the majority of purchasing experiences see...
https://www-cdn.liferay.com/pt/web/guest/blog/customer-experience/mobile-website-vs-native-app-which-is-right-for-your-customer-experience-
Three Mobile Platform Implementation Roadblocks and How to Overcome Them
Are you in the midst of mobile app development or responsive web design but keep running into major roadblocks that stop you from finding success? You are not alone in facing these issues....
https://www-cdn.liferay.com/pt/web/guest/blog/current-experiences/three-mobile-platform-implementation-roadblocks-and-how-to-overcome-them
Cómo descubrir los pain points en la relación de tu empresa con el cliente
Tal como los productos y servicios que ofrecen, la interacción de un usuario con una empresa debe proporcionarle una experiencia placentera y que cumpla con sus necesidades. Sin embargo, pueden...
https://www-cdn.liferay.com/pt/web/guest/blog/customer-experience/como-descubrir-los-pain-points-en-la-relacion-de-tu-empresa-con-el-cliente
Three Reasons to Use a Portal Platform
Portal Platforms Are Designed for the Long Game Most companies buy solutions based on what they need to complete their projects today, without considering what their tech stack will look like in a...
https://www-cdn.liferay.com/pt/web/guest/blog/customer-experience/three-reasons-to-use-a-portal-platform
Are UK insurers fast, or are they furious?
T ransforming an established business to exploit the new touchpoints made available by digital is no easy task. However it is a necessity that the full breadth of the insurance industry has woken...
https://www-cdn.liferay.com/pt/web/guest/blog/business-partner-experience/are-uk-insurers-fast-or-are-they-furious-
Cómo crear encuestas para extraer resultados que te permitan tomar decisiones
Las encuestas al consumidor son un método muy utilizado por las empresas para conocer más a su público objetivo, para analizar cómo está posicionada su marca con respecto a la competencia, para...
https://www-cdn.liferay.com/pt/web/guest/blog/current-experiences/como-crear-encuestas-para-extraer-resultados-que-te-permitan-tomar-decisiones
How Mobile Orchestrates Your Omnichannel Experience
Companies around the world are searching for a way to create omnichannel experiences for their target audiences, which connect all types of devices, online experiences and in-person interactions...
https://www-cdn.liferay.com/pt/web/guest/blog/customer-experience/how-mobile-orchestrates-your-omnichannel-experience
How to Create the Best Employee Portal
Creating the Best Employee Portal Starts With Empathy If your company is currently going through digital transformation, having an employee portal to help manage the culture shifts is incredibly...
https://www-cdn.liferay.com/pt/web/guest/blog/employee-experience/how-to-create-the-best-employee-portal
How to Achieve Operational Excellence
Attendees at this year’s Liferay Symposium North America (LSNA) can expect to learn how digital operations and customer service are part of the same conversation. On one hand, a business might...
https://www-cdn.liferay.com/pt/web/guest/blog/current-experiences/how-to-achieve-operational-excellence
Portal vs. Website: When to Use Each
Portal vs. Website: What’s the Difference? Websites are for driving traffic, whereas web portals are for limiting traffic to a specific group of users. Most web portals require a user to log in,...
https://www-cdn.liferay.com/pt/web/guest/blog/customer-experience/portal-vs-website-when-to-use-each
Digital Transformation in the Age of Digital Disruption
It isn’t possible to read a news article or open a newspaper without reading about Digital Transformation. From consultants and software vendors to infrastructure providers and analysts everyone is...
https://www-cdn.liferay.com/pt/web/guest/blog/current-experiences/digital-transformation-in-the-age-of-digital-disruption
Calculating the ROI of Web Content Management
Historically, organizations have implemented web content management (WCM) systems because of the promised intangibles — ease of use, simpler content creation process and happier end users....
https://www-cdn.liferay.com/pt/web/guest/blog/current-experiences/calculating-the-roi-of-web-content-management
Why Audience Targeting Depends on Microsegmenting
Audience segments help marketers organize people into groups that share similar, quantifiable attributes. This kind of categorization allows companies to impact these groups with targeted products...
https://www-cdn.liferay.com/pt/web/guest/blog/customer-experience/why-audience-targeting-depends-on-microsegmenting
Is ECM Really Dead?
At the end of 2016 Gartner declared that Enterprise Content Management (ECM) is dead, and has been replaced by the term Content Services. This was met with a surprising amount of controversy and...
https://www-cdn.liferay.com/pt/web/guest/blog/customer-experience/is-ecm-really-dead-
¿Cómo elegir el mejor software de intranet?
A día de hoy, hay docenas de opciones de software de intranet disponible en el mercado y elegir el que mejor se adapta para tu empresa puede ser un desafío, especialmente si es la primera vez que...
https://www-cdn.liferay.com/pt/web/guest/blog/employee-experience/-como-elegir-el-mejor-software-de-intranet-
Seven Intranet Examples That Boost Productivity
The fostering of an engaged workplace remains vital in a workforce that has been reshaped by the COVID-19 pandemic, particularly as employees increasingly work remotely and require new...
https://www-cdn.liferay.com/pt/web/guest/blog/customer-experience/seven-intranet-examples-that-boost-productivity
User Experience and APIs: The Future of Traditional Banking
As digital banking transforms, it is unclear what the bank of the future will look like. But one thing that is clear is that physical branches will become less important. Online channels will...
https://www-cdn.liferay.com/pt/web/guest/blog/customer-experience/user-experience-and-apis-the-future-of-traditional-banking
Por que Sua Tecnologia de Marketing não Está Impactando Seus Resultados
Qual a prioridade número um dos profissionais de marketing atualmente? Você concorda ou discorda com a afirmação a seguir? A prioridade número 1 dos marketeiros atualmente é conduzir a empresa para...
https://www-cdn.liferay.com/pt/web/guest/blog/current-experiences/por-que-sua-tecnologia-de-marketing-nao-esta-impactando-seus-resultados
Are Intranet Solutions Important to Digital Transformation?
Though most enterprises use some kind of intranet solution within their organizations, it is often overlooked as a part of the digital innovation that drives business today. As the main...
https://www-cdn.liferay.com/pt/web/guest/blog/employee-experience/are-intranet-solutions-important-to-digital-transformation-
Intranet vs. Extranet: How They Work Together
Note: This article was last updated August 22, 2025. Key Takeaways: An intranet is an internal site for employees to work more productively together. An extranet is a portal designed to help...
https://www-cdn.liferay.com/pt/web/guest/blog/employee-experience/intranet-vs-extranet-how-they-work-together
The Pros and Cons of Building a Hybrid App
If you are considering building an application for your workforce, target audience or both, hybrid apps can provide the tools and resources that your users desire, such as fast access to human...
https://www-cdn.liferay.com/pt/web/guest/blog/customer-experience/the-pros-and-cons-of-building-a-hybrid-app
Why are the benefits of taxonomy so often overlooked?
I find articles that promise an answer to questions such as this not always delivering a straight answer. I’ll make my point quickly and provide a rationale after that. I have been involved in...
https://www-cdn.liferay.com/pt/web/guest/blog/customer-experience/why-are-the-benefits-of-taxonomy-so-often-overlooked-
The Great Digital Workplace Bake-Off
As disruptive technologies shake up whole industries and consumers of digital services develop ever greater expectations of the digital channels they use in every aspect of their lives, making sure...
https://www-cdn.liferay.com/pt/web/guest/blog/customer-experience/the-great-digital-workplace-bake-off
How to Estimate the Long-Term Cost of Mobile App Development
Mobile app development takes more than the initial cost to launch a product. Rather, successful development takes long-term strategies into consideration and plans for how an app will grow and be...
https://www-cdn.liferay.com/pt/web/guest/blog/current-experiences/how-to-estimate-the-long-term-cost-of-mobile-app-development
8 Best Practices for Your Omnichannel Strategy
Successful omnichannel strategies depend on consistent experiences across all interactions. These can provide many benefits to both the internal and external sides of your organization, including...
https://www-cdn.liferay.com/pt/web/guest/blog/customer-experience/8-best-practices-for-your-omnichannel-strategy
10 Ways to Increase User Adoption for Your Mobile Portal
You determined that your brand needed a mobile portal in order to boost the performance of employees, assist customers or both. You then created your portal, refined it through testing and launched...
https://www-cdn.liferay.com/pt/web/guest/blog/customer-experience/10-ways-to-increase-user-adoption-for-your-mobile-portal
Portal vs Web: ¿Cuándo utilizar cada uno?
Portal vs. Website: ¿Cuál es la diferencia? La principal diferencia entre los dos son sus objetivos: los websites son creados para generar tráfico, mientras que los portales web sirven para limitar...
https://www-cdn.liferay.com/pt/web/guest/blog/customer-experience/portal-vs-web-cuando-utilizar-cada-uno-
The State of Digital Transformation in Australia
iTnews conducted a survey into the state of digital transformation in Australia which registered 178 responses across multiple industries and organisational sizes. Nearly a quarter of all...
https://www-cdn.liferay.com/pt/web/guest/blog/current-experiences/the-state-of-digital-transformation-in-australia
Por que Chatbots São Essenciais para a Inovação em Bancos
A repentina popularidade dos chatbots é compreensível, já que interagimos com máquinas regularmente desde o lançamento da Siri em 2011. Mas enquanto quase a maioria dos usuários de smartphone já...
https://www-cdn.liferay.com/pt/web/guest/blog/customer-experience/por-que-chatbots-sao-essenciais-para-a-inovacao-em-bancos

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