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Why Audience Targeting Depends on Microsegmenting
Audience segments help marketers organize people into groups that share similar, quantifiable attributes. This kind of categorization allows companies to impact these groups with targeted products...
https://www-cdn.liferay.com/pt/web/guest/blog/customer-experience/why-audience-targeting-depends-on-microsegmenting
Is ECM Really Dead?
At the end of 2016 Gartner declared that Enterprise Content Management (ECM) is dead, and has been replaced by the term Content Services. This was met with a surprising amount of controversy and...
https://www-cdn.liferay.com/pt/web/guest/blog/customer-experience/is-ecm-really-dead-
¿Cómo elegir el mejor software de intranet?
A día de hoy, hay docenas de opciones de software de intranet disponible en el mercado y elegir el que mejor se adapta para tu empresa puede ser un desafío, especialmente si es la primera vez que...
https://www-cdn.liferay.com/pt/web/guest/blog/employee-experience/-como-elegir-el-mejor-software-de-intranet-
Seven Intranet Examples That Boost Productivity
The fostering of an engaged workplace remains vital in a workforce that has been reshaped by the COVID-19 pandemic, particularly as employees increasingly work remotely and require new...
https://www-cdn.liferay.com/pt/web/guest/blog/customer-experience/seven-intranet-examples-that-boost-productivity
Build an Ecommerce Strategy Using These Key Steps I Liferay
More than 58% of internet users buy something online every week and there are an estimated 24 million ecommerce websites. That’s a lot of competition to get a leg up on, so how do you manage that?...
https://www-cdn.liferay.com/pt/web/guest/blog/current-experiences/build-an-ecommerce-strategy
O guia do Cross Selling para Bancos
Apesar do cross selling ser uma estratégia utilizada em diversos setores de mercado, ela é muito mais efetiva e importante no setor bancário. Como os bancos operam em um mercado extremamente...
https://www-cdn.liferay.com/pt/web/guest/blog/customer-experience/o-guia-do-cross-selling-para-bancos
Cómo personalizar la venta cruzada en los seguros
La captación de clientes es el motor de cualquier negocio, pero es especialmente destacable en el sector de los seguros. Esto se debe a que las aseguradoras gastan más en la captación de clientes...
https://www-cdn.liferay.com/pt/web/guest/blog/customer-experience/como-personalizar-la-venta-cruzada-en-los-seguros
Beschleunigen Sie Ihre digitale Transformation mit vorgefertigten Lösungen
Wir wissen, wie ressourcenintensiv es sein kann, maßgeschneiderte digitale Lösungen zu entwickeln, die Ihren spezifischen Geschäftsanforderungen entsprechen. Deshalb haben wir an einer Möglichkeit...
https://www-cdn.liferay.com/pt/web/guest/blog/liferay-experience/der-neue-liferay-solutions-marketplace