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How to Improve Customer Lifetime Value (CLV) | Liferay
Prioritising customer lifetime value (CLV) is one of the best things that you can do to boost B2B online revenue and there are a number of reasons why. To start, according to Invesp, it typically...
https://www-cdn.liferay.com/web/guest/blog/current-experiences/improve-customer-lifetime-value
Reducing Costs Through Automated Warranty Claims
In today’s manufacturing industry, product alone often isn’t enough to stand out from the crowd anymore. Modern buyer behaviors are changing, with many preferring a B2C-like experience. It’s...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/reducing-costs-through-automated-warranty-claims
Key Challenges in B2B Digital Commerce Transformation Programs
The unprecedented global event of the COVID-19 pandemic has forced many enterprises across the globe to fast-track their digital transformation. CXOs and executives irrespective of industry...
https://www-cdn.liferay.com/web/guest/blog/current-experiences/key-challenges-b2b-digital-commerce-transformation-programs
Improve Engagement With A/B Testing | Liferay
What is A/B testing and how can you employ it successfully? Online engagement acts as a key measurement of success in the modern B2B marketplace and there are several ways this can be tracked. The...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/a-b-testing-improve-engagement
Create a Seamless B2B Buying Experience | Liferay
According to Gartner, 77% of B2B buyers state that their latest purchase was complex or difficult. So there’s a clear opportunity to be taken advantage of, if you can implement a seamless B2B...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/seamless-b2b-buying-experience
PaaS: What You Need to Know
Note: This article was last updated Oct 2025. Key Takeaways: Platform as a Service (PaaS) is a cloud computing model to accelerate application development, by providing the tools and...
https://www-cdn.liferay.com/web/guest/blog/current-experiences/paas-what-you-need-to-know
Supply Chain Digital Transformation: The What, Why, and How
Years of unprecedented supply chain disruptions have dramatically altered discussions around the future of manufacturing. Now, manufacturers are rethinking supply chain operations in ways that...
https://www-cdn.liferay.com/web/guest/blog/business-partner-experience/supply-chain-digital-transformation-what-why-how
Personalizing Customer Experience in Manufacturing: The Why & How
Manufacturing is one of the most important industries in the global economy. Although manufacturers face challenges other companies may never have to imagine, their customers have many of the same...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/personalizing-customer-experience-in-manufacturing
Accelerating Your Digital Innovation with Pre-Built Solutions
At Liferay, we understand how resource-intensive it can be to create tailored digital solutions that fit your specific business needs, so we have been working on a way to reduce the time and cost...
https://www-cdn.liferay.com/web/guest/blog/liferay-experience/liferay-solutions-marketplace
Self Service Banking: How B2B and B2C Customers See Self Service
A company’s customer service is perhaps the most telling part of its reputation. If the customer experience (CX) is user-centric, streamlined, and constantly updated to meet new expectations, it’s...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/self-service-banking-how-b2b-and-b2c-customers-see-self-service
Personalized Banking for Up- and Cross-Selling
Back in 2001, research by Bain & Company identified that a 5% increase in financial or banking customer retention can lead to a profit increase of more than 25%. The financial services landscape...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/personalized-banking-for-up-and-cross-selling
Industrial Digital Transformation: Why Use a Digital Experience Platform?
Every industry has a unique relationship with digital transformation, but manufacturing brings truly unrivaled requirements to the table. After all, manufacturers are responsible for creating and...
https://www-cdn.liferay.com/web/guest/blog/current-experiences/industrial-digital-transformation-why-use-digital-experience-platform
5 Ways Order Management Saves Time | Liferay
In today’s complicated ecommerce landscape, managing orders has become an impressive feat for any business, and the pandemic has only accelerated the boom in ecommerce sales. According to Insider...
https://www-cdn.liferay.com/web/guest/blog/current-experiences/order-management
Innovative Student Experiences | Liferay
Universities know they need to undertake digital transformation, both for their own success and for the good of their students. However, it’s often daunting to choose the first step or consider...
https://www-cdn.liferay.com/web/guest/blog/current-experiences/innovative-student-experiences
Migrate Legacy System | Liferay
Although an average financial services organisation is highly focused on customer needs, its legacy systems simply do not provide the flexibility to implement the quality experiences required to...
https://www-cdn.liferay.com/web/guest/blog/current-experiences/migrate-legacy-system