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Experiencias Digitales: nuevos modelos de relación con el cliente
Publicado en el Anuario de Computing. El nuevo usuario hiperconectado exige experiencia plena, continuada y personalizada. Las marcas que sean capaces de transformarse para proporcionar...
https://www-cdn.liferay.com/it/web/guest/blog/customer-experience/experiencias-digitales-nuevos-modelos-de-relacion-con-el-cliente
La próxima revolución digital que se nos viene encima
Decía Heráclito, el filósofo griego del siglo VI A.C., que “la única constante es el cambio”. Y es sorprendente ver cómo veinticinco siglos después, esta cita sigue más vigente que nunca. Aquellos...
https://www-cdn.liferay.com/it/web/guest/blog/current-experiences/la-proxima-revolucion-digital-que-se-nos-viene-encima
Aumenta y mejora tu empleabilidad
Como cada año, hemos publicado el calendario de Formación Oficial Liferay 2017para España y Portugal; que en esta ocasión, contempla más de 20 cursos entre Madrid, Barcelona, Bilbao y Lisboa. La...
https://www-cdn.liferay.com/it/web/guest/blog/current-experiences/aumenta-y-mejora-tu-empleabilidad
Cómo crear experiencias digitales que apoyen el marketing de la empresa: 4 estrategias claves
Publicado en El Publicista En un entorno cambiante, las empresas que pretenden tener éxito en el nuevo panorama digital se enfrentan a una interesante paradoja: de un lado, las oportunidades de...
https://www-cdn.liferay.com/it/web/guest/blog/customer-experience/como-crear-experiencias-digitales-que-apoyen-el-marketing-de-la-empresa-4-estrategias-claves
Jumpstart Your Omnichannel Experience by Asking These Four Questions
In the first part of this series, we discussed the importance of uniting the customer experience across touchpoints and building a cross-functional team to manage it. In part two of the series, we...
https://www-cdn.liferay.com/it/web/guest/blog/customer-experience/jumpstart-your-omnichannel-experience-by-asking-these-four-questions
Three Digital Transformation Lessons Financial Services Can Learn From Other Industries
This is part two of a three-part series, based on insights found in the benchmark report Assessing the Digital Landscape for Financial Institutions: How to Lead the Charge With People and...
https://www-cdn.liferay.com/it/web/guest/blog/customer-experience/three-digital-transformation-lessons-financial-services-can-learn-from-other-industries
Transforming Local Government Service Delivery Through Customer Experience
“There’s no such thing as digital strategy anymore. It’s all just strategy.” That’s how Michael MacAuley, our General Manager for UK and Ireland, began his recent address at Share Digital 2017....
https://www-cdn.liferay.com/it/web/guest/blog/customer-experience/transforming-local-government-service-delivery-through-customer-experience
Fixing Your Biggest Customer Pain Points
This is part two of a two-part blog series. For information on how to discover your company’s unique pain points, including how to create an effective and honest customer journey map, read Finding...
https://www-cdn.liferay.com/it/web/guest/blog/customer-experience/fixing-your-biggest-customer-pain-points

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