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Better Data Comes from Better Systems: 3 Tips for Your Data Analytics Strategy
What’s Your Data Analytics Strategy? It’s a question we hear often these days. Companies are leaning on technology’s ability to pull in customer data at every point, and that massive amount of data...
https://www-cdn.liferay.com/web/guest/blog/current-experiences/better-data-comes-from-better-systems-3-tips-for-your-data-analytics-strategy
Key Lessons from One Healthcare Company's Brand New Customer Experience
Delighting Customers Starts With Knowing Them The advice for creating better customer experience seems endless these days, but there’s one thing everyone agrees on: If you really want to please...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/key-lessons-from-one-healthcare-company-s-brand-new-customer-experience
Why Your Marketing Technology is Not Impacting the Bottom Line
What’s the Number One Priority for Marketers Today? Do you agree or disagree with the following statement? The number one priority for marketers today is to lead the company in finding new revenue...
https://www-cdn.liferay.com/web/guest/blog/current-experiences/why-your-marketing-technology-is-not-impacting-the-bottom-line
Jumpstart Your Omnichannel Experience by Asking These Four Questions
In the first part of this series, we discussed the importance of uniting the customer experience across touchpoints and building a cross-functional team to manage it. In part two of the series, we...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/jumpstart-your-omnichannel-experience-by-asking-these-four-questions