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Liferay Demos IoT Integration at Road to Reinvention
A few months ago, the Liferay team held a Hackday, where we gave a bunch of programmers access to voice technology (like the Amazon Echo Dot) and a license for Liferay Digital Experience Platform...
https://www-cdn.liferay.com/web/guest/blog/liferay-experience/liferay-demos-iot-integration-at-road-to-reinvention
Five Successful Examples of IoT and Big Data Working Together
Big Data and the Internet of Things Go Hand in Hand The Internet of Things (IoT) is often discussed in terms of the services that connected devices enable, but its true impact comes from the...
https://www-cdn.liferay.com/web/guest/blog/current-experiences/five-successful-examples-of-iot-and-big-data-working-together
Better Data Comes from Better Systems: 3 Tips for Your Data Analytics Strategy
What’s Your Data Analytics Strategy? It’s a question we hear often these days. Companies are leaning on technology’s ability to pull in customer data at every point, and that massive amount of data...
https://www-cdn.liferay.com/web/guest/blog/current-experiences/better-data-comes-from-better-systems-3-tips-for-your-data-analytics-strategy
Key Lessons from One Healthcare Company's Brand New Customer Experience
Delighting Customers Starts With Knowing Them The advice for creating better customer experience seems endless these days, but there’s one thing everyone agrees on: If you really want to please...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/key-lessons-from-one-healthcare-company-s-brand-new-customer-experience
Why Your Marketing Technology is Not Impacting the Bottom Line
What’s the Number One Priority for Marketers Today? Do you agree or disagree with the following statement? The number one priority for marketers today is to lead the company in finding new revenue...
https://www-cdn.liferay.com/web/guest/blog/current-experiences/why-your-marketing-technology-is-not-impacting-the-bottom-line
Jumpstart Your Omnichannel Experience by Asking These Four Questions
In the first part of this series, we discussed the importance of uniting the customer experience across touchpoints and building a cross-functional team to manage it. In part two of the series, we...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/jumpstart-your-omnichannel-experience-by-asking-these-four-questions
Three Digital Transformation Lessons Financial Services Can Learn From Other Industries
This is part two of a three-part series, based on insights found in the benchmark report Assessing the Digital Landscape for Financial Institutions: How to Lead the Charge With People and...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/three-digital-transformation-lessons-financial-services-can-learn-from-other-industries
Want Better Customer Experience? Create a Cross-Functional Team
In a recent study, 46% of financial institution executives stated that the number one obstacle to addressing the full customer lifecycle is allowing different business units to own different parts...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/want-better-customer-experience-create-a-cross-functional-team
Can Banks Become Advocates for Millennials? 5 Takeaways From Digital Banking Summit 2016
For three days in New Orleans, attendees to the Digital Banking Summit 2016 sat in on sessions and conversations that covered the most important trends and concerns of digital banking today, from...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/can-banks-become-advocates-for-millennials-5-takeaways-from-digital-banking-summit-2016
Why I Have No Idea if Other Coffee Shops are Good
And Other Benefits of Excellent Customer Experience I must admit, I'm a Starbucks loyalist. The reason is that on top of having flavors that tickle my palette, I know that I’ll be treated with...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/why-i-have-no-idea-if-other-coffee-shops-are-good
Three Key Benefits of Digital Experience Platforms
Business processes driven by customer needs are more than a popular trend; they are the driving factor behind successful digital transformation and company culture shifts. Digital experience...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/three-key-benefits-of-digital-experience-platforms
Connecting Campuses: The Story of University of Maine System
Recently, the University of Maine System went through a digital transformation for their 40,000+ students and faculty. The following post is a composition of thoughts and insights from Daniel...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/connecting-campuses-the-story-of-university-of-maine-system
16 Clever Ways to Achieve Web Personalization
Personalized marketing has become a vital differentiating factor for many businesses. Increasingly, marketers are using their knowledge of the consumer to provide an experience that is unique and...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/16-clever-ways-to-achieve-web-personalization
How Digital Experience Platforms Can Transform Your Business
Recently, Gartner reported that more than half of all organizations they surveyed owned two or more web content management (WCM) solutions. This is indicative of a major problem in digital business...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/how-digital-experience-platforms-can-transform-your-business
Are You Struggling With Cyber Security?
Digital technology has made life much easier for many individuals. From reacquainting with old friends to completing basic financial transactions, our devices and networks have allowed us to...
https://www-cdn.liferay.com/web/guest/blog/current-experiences/are-you-struggling-with-cyber-security-
4 Key Takeaways as Financial Services Go Modular
Since the late 90s, banks and other financial institutions have witnessed a steep decline in customer loyalty. With high fixed costs due to branches and personnel, the traditional options are no...
https://www-cdn.liferay.com/web/guest/blog/current-experiences/4-key-takeaways-as-financial-services-go-modular
Digital Transformation: The Rise of the Digital City
Paul Thompson, Executive Director, and Matt Fulford, Chief Technology Officer at PFIKS DIGITAL INNOVATION, presented a webinar on the impact of digital transformation, referencing the work they...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/digital-transformation-the-rise-of-the-digital-city
5 Critical Things Nobody Tells You About Building a Journey Map
A journey map is like a travel guidebook. It helps translate a particular group of foreign behaviors and motivations into a language you and your organization can understand. Arguably the most...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/5-critical-things-nobody-tells-you-about-building-a-journey-map
How Open Data is Changing the Government
The move toward a stronger, more transparent government might be happening sooner than you think. In March of 2016, President Barack Obama announced the launch of "The Opportunity Project," a new...
https://www-cdn.liferay.com/web/guest/blog/current-experiences/how-open-data-is-changing-the-government
How to Make Client Portals a Competitive Advantage in Financial Services
Self-service client portals offer financial customers convenient 24/7 access to a wealth of information and essential services – all consolidated onto a single, user-friendly platform. This...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/how-to-make-client-portals-a-competitive-advantage-in-financial-services
10 Reasons to Choose Liferay DXP
Note: This article was last updated September 2025. Key Takeaways Customers from around the world choose to use Liferay DXP to build their digital solutions because of the platform's native CMS,...
https://www-cdn.liferay.com/web/guest/blog/liferay-experience/10-reasons-to-choose-liferay-dxp
Rethinking Content Management Systems: How Generative AI and LLMs Are Leading the Way
Generative AI and Large Language Models (LLMs) are playing a revolutionary role in transforming Content Management Systems (CMS). This transformation is more than a mere trend; it represents a...
https://www-cdn.liferay.com/web/guest/blog/current-experiences/rethinking-content-management-systems-how-generative-ai-and-llms-are-leading-the-way
8 Digital Experience Platform Trends to Watch in 2024
We are living through an era of unparalleled digital development, where the latest trends and shifts on the world stage continually disrupt the landscape of digital experiences. 2024 promises to be...
https://www-cdn.liferay.com/web/guest/blog/current-experiences/8-digital-experience-platform-trends-to-watch-in-2024
How Integration with GenAI Can Streamline Content Creation in Liferay
With so many great solutions at our fingertips, it’s an exciting time to be working in technology. New Generative AI (GenAI) tools like Google Bard and OpenAI’s ChatGPT are great examples of...
https://www-cdn.liferay.com/web/guest/blog/liferay-experience/how-integration-with-genai-can-streamline-content-creation-in-liferay
Maximizing Employee Value at Škoda Auto
Škoda Auto, the Czech carmaker was founded in 1895, when it started making bicycles under the Laurin & Klement brand (named after its founders Václav Laurin and Václav Klement). Their first car was...
https://www-cdn.liferay.com/web/guest/blog/employee-experience/maximizing-employee-value-at-skoda-auto
The Value of Customer Journey Analytics I Liferay
You may have heard the term customer journey analytics before. You may well also be doing the majority of your tracking via Google Analytics. While this is a great first step to tracking your...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/customer-journey-analytics
Accelerating Your Digital Innovation with Pre-Built Solutions
At Liferay, we understand how resource-intensive it can be to create tailored digital solutions that fit your specific business needs, so we have been working on a way to reduce the time and cost...
https://www-cdn.liferay.com/web/guest/blog/liferay-experience/liferay-solutions-marketplace
Self Service Banking: How B2B and B2C Customers See Self Service
A company’s customer service is perhaps the most telling part of its reputation. If the customer experience (CX) is user-centric, streamlined, and constantly updated to meet new expectations, it’s...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/self-service-banking-how-b2b-and-b2c-customers-see-self-service
PaaS: What You Need to Know
Note: This article was last updated Oct 2025. Key Takeaways: Platform as a Service (PaaS) is a cloud computing model to accelerate application development, by providing the tools and...
https://www-cdn.liferay.com/web/guest/blog/current-experiences/paas-what-you-need-to-know
Optimise Customer Experience in B2B2C Ecommerce
Advances in technology and digitalisation have increasingly blurred the lines between B2B and B2C businesses. Now manufacturers, professional service providers, and wholesalers are increasingly...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/b2b2c-ecommerce-cx
Minimizing Unplanned Downtime: How to Support Your Manufacturing Customers
Every company in the manufacturing industry faces unique challenges, but one hurdle unites organizations of all shapes and sizes: unplanned downtime. In other fields, downtime is frustrating,...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/minimizing-unplanned-downtime-in-manufacturing
Manufacturing Q&A: 5 Reasons Your Business Needs a Customer Portal
In today’s competitive market, manufacturers have to overcome a number of obstacles before they can successfully offer efficient and seamless digital experiences to both their customers and...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/infographic-manufacturing-questionnaire-5-reasons-your-business-needs-a-customer-portal
Supply Chain Digital Transformation: The What, Why, and How
Years of unprecedented supply chain disruptions have dramatically altered discussions around the future of manufacturing. Now, manufacturers are rethinking supply chain operations in ways that...
https://www-cdn.liferay.com/web/guest/blog/business-partner-experience/supply-chain-digital-transformation-what-why-how
Personalizing Customer Experience in Manufacturing: The Why & How
Manufacturing is one of the most important industries in the global economy. Although manufacturers face challenges other companies may never have to imagine, their customers have many of the same...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/personalizing-customer-experience-in-manufacturing
How to Improve Customer Lifetime Value (CLV) | Liferay
Prioritising customer lifetime value (CLV) is one of the best things that you can do to boost B2B online revenue and there are a number of reasons why. To start, according to Invesp, it typically...
https://www-cdn.liferay.com/web/guest/blog/current-experiences/improve-customer-lifetime-value
7 Customer Experience trends to expect by 2025 in Financial Services
Business resilience and customer-centric experience are two of the biggest challenges most industries are facing since digitalization became part of our day-to-day routine. The economically active...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/7-customer-experience-trends-to-expect-by-2025-in-financial-services
10 Keys to Building the Public Sector Technology Journey
In a context where the Private Sector is having a great influence on all of us, expectations are rising and we expect to have the same capabilities as citizens, businesses, or public employees in...
https://www-cdn.liferay.com/web/guest/blog/current-experiences/10-keys-to-building-the-public-sector-technology-journey
Breaking Barriers: How Low Code is Empowering Business Users in Manufacturing
In today’s highly dynamic and competitive marketplace, it’s crucial for manufacturers to be agile and adaptable in order to succeed. Manufacturing organizations need to be able to respond quickly...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/breaking-barriers-how-low-code-is-empowering-business-users-in-manufacturing
8 Best Practices for Insurance Digital Transformation Maturity in 2023 and Beyond
Digital transformation maturity has progressed significantly in the past decade. In the beginning, many organizations relied on traditional business models and legacy systems. Over time, however,...
https://www-cdn.liferay.com/web/guest/blog/current-experiences/8-best-practices-insurance-digital-transformation-maturity-2023-beyond
Top 10 Customer Portal Trends
Note: This article was last updated on November 7, 2025, to ensure all information is up-to-date. A customer portal enables your customers and internal teams to maximize efficiency. Discover the...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/top-10-customer-portal-trends
Enhancing the Digital Customer Experience for Telco Organizations
The modern customer expects many things from telecommunications companies — convenience, simplicity, intuitiveness, trustworthiness, and more. Two such expectations in particular, however, must be...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/enhancing-digital-customer-experience-for-telco-organizations
Citizen Experience: 46 Key Statistics Driving the Transformation in the Public Sector
Note: This article was last updated on September 3, 2025, to ensure all information is up-to-date.   Key Takeaways Rising expectations, falling trust: Citizens increasingly want digital,...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/citizen-experience-46-key-statistics-driving-the-transformation-in-the-public-sector
3 Tactics for IT Teams to Reduce Customer Service Costs
With rising inflation costs and increasing customer expectations, delivering effective customer experiences is becoming more costly and time-consuming. But this is not just a priority for...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/it-teams-reduce-customer-service-costs
How to Personalize Cross Selling Insurance
Customer acquisition is the driving force of any business, but it is especially noteworthy in the insurance sector. That’s because insurers spend more on customer acquisition than any other...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/cross-selling-insurance
3 Ways Liferay Makes B2B Ordering Easier for Manufacturers
When your customers need to purchase a spare or replacement part, how long does it take them? Do your customers go through a tedious aftersales process and navigate to a catalog PDF in their...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/liferay-b2b-ordering-for-manufacturers
How Data Can Help Create Amazing Digital Experiences
Amazing digital experiences are essential when attracting and retaining customers. Without it, you’ll fail to keep up with today’s reality and slow your customer growth. To keep up with the...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/amazing-digital-experiences-with-data
Efficient Spare Part Handling in Manufacturing
In many ways, the manufacturing industry is itself a machine, full of moving parts and highly dependent on precise solutions to keep processes running smoothly. When any one of those processes is...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/efficient-spare-part-handling-manufacturing
Boost Your Business With Customer Experience Strategy
A customer experience strategy is not just a plan to improve the customer experience in isolation, it’s also a roadmap for your company to grow into the future. In this article, let’s take a look...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/customer-experience-strategy
19 Stats to Improve B2B Financial Customer Experience in 2022
Among many industries, financial services has been under immense pressure to modernize their services and offerings in order to retain younger and more tech-savvy clients, and commercial...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/19-stats-to-improve-b2b-financial-customer-experience-in-2022
Digital Transformation in Manufacturing | Liferay
The manufacturing industry has experienced (and continues to experience) significant acceleration of innovation and complexities. For those looking to keep up with these ongoing changes, a digital...
https://www-cdn.liferay.com/web/guest/blog/current-experiences/digital-transformation-in-manufacturing
Build an Ecommerce Strategy Using These Key Steps I Liferay
More than 58% of internet users buy something online every week and there are an estimated 24 million ecommerce websites. That’s a lot of competition to get a leg up on, so how do you manage that?...
https://www-cdn.liferay.com/web/guest/blog/current-experiences/build-an-ecommerce-strategy
Buy or Build? Which Customer Engagement Portal is Right for You?
As user experience tops the priority lists for leaders across industries, many are turning to customer engagement portals to get the job done. But once you’ve decided it’s time to enhance the way...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/buy-or-build-customer-engagement-portal
Why Your Company Needs Knowledge Base Management
The phrase “knowledge is power” often conjures images of students hard at work or inquisitive minds exploring an old library. However, knowledge has an equally important role to play in business,...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/why-your-company-needs-knowledge-base-management
Do Administrations and Governments Need to Think about Customer Experience Too?
Is customer experience also important in the public sector? Yes – for so many reasons. Here we'll give you an overview. Making Information Available For many companies, improving "customer...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/government-customer-experience
Connecting through Liferay’s Open Source Community: Papa’s Story
How do a university student in South Africa, an old laptop in the Netherlands, and a technology partner in Italy come together? Through the Liferay Community. A Budding Young Developer Meets...
https://www-cdn.liferay.com/web/guest/blog/liferay-experience/connecting-through-liferay-open-source-community
Financial Services Transformation | Liferay
New technologies have had a huge impact on the financial services market in recent years. When the pandemic began in early 2020, financial service firms were forced to focus on digitalisation....
https://www-cdn.liferay.com/web/guest/blog/customer-experience/digital-transformation-in-financial-services
Drive Success With B2B Customer Journey Mapping I Liferay
What is Customer Journey Mapping? Customer journey mapping is the process of producing a visual tale of your brand’s customer experience. This activity aids companies in putting themselves in the...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/b2b-customer-journey-mapping
Can Insurers Overcome Current Challenges with These Industry Trends?
A Shifting Industry Landscape The rate of change for those in the insurance industry has only accelerated over the past few years. Economic disruption, the COVID-19 pandemic, and even global supply...
https://www-cdn.liferay.com/web/guest/blog/current-experiences/can-insurers-overcome-current-challenges-with-these-industry-trends
Top 6 Benefits of Cloud Software Solutions
With economic conditions constantly fluctuating, organizations in every industry must find a way to be agile. For many, the answer rests in technical infrastructure. Solutions that can shift...
https://www-cdn.liferay.com/web/guest/blog/current-experiences/top-6-benefits-of-cloud-software-solutions
Why Low-Code Is Essential for Your Customer Portal Project in 2025
In a digital-first world, your customers have become accustomed to immediate access to information and seamless experiences. They demand quick responses and resolutions to their inquiries or issues...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/why-low-code-is-essential-for-your-customer-portal-project-in-2025

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