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Die digitale Customer Journey in der Versicherungsbranche

Eine digitalisierte Customer Journey ist heutzutage nicht mehr wegzudenken. Kund:innen erwarten eine persönliche Betreuung auf allen möglichen Kanälen – online sowie offline – über alle Touchpoints hinweg. Wie die digitale Customer Journey bei Versicherungen aussehen kann, zeigen wir in unserem E-Book.
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