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Desarrollando una cultura fuerte en una fuerza de trabajo remota
El COVID-19 ha supuesto una gran transformación para el mundo, y ahora es más importante que nunca que tu empresa tenga una cultura de trabajo fuerte, resiliente y positiva. A medida que las...
https://www-cdn.liferay.com/web/guest/blog/employee-experience/desarrollando-una-cultura-fuerte-en-una-fuerza-de-trabajo-remota
5 señales de que ha llegado el momento de romper con tus sistemas legacy
Las rupturas son difíciles, incluso cuando se trata de romper con una tecnología con la que has llegado a sentirte cómodo. Aunque no es lo mismo que una relación "tradicional", intentar dejar un...
https://www-cdn.liferay.com/web/guest/blog/current-experiences/5-senales-de-que-ha-llegado-el-momento-de-romper-con-tus-sistemas-legacy
Liferay Vision: Entering the Future of Liferay Events
When a group of developers huddled together in a conference room of a German hotel to talk about portlet specifications, they wouldn’t have predicted the conversation would be the start to over a...
https://www-cdn.liferay.com/web/guest/blog/current-experiences/liferay-vision-2021
5 Things Strategic Technology Directors Don't Do
“There’s no worse time than now to be an average CIO,” said an executive at a recent conference. If that statement alone doesn’t capture the pressure being placed on a technology leader, then...
https://www-cdn.liferay.com/web/guest/blog/current-experiences/5-things-strategic-technology-directors-don-t-do
How the U.S. Navy Increased User Satisfaction of their Career Resources
The U.S. Navy is one of the most powerful naval forces in the world, with over 870,000 sailors, officers, and specialists. But this impressive workforce also brings with it a daunting challenge: ...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/how-the-u-s-navy-increased-user-satisfaction-of-their-career-resources
Echtzeitdaten-Streaming als Innovationsmotor für den Onlinehandel
Was sich bereits vor Corona deutlich abgezeichnet hat, lässt sich seit dem Frühjahr 2020 nicht mehr leugnen: Die Bedeutung des E-Commerce steigt, weltweit boomt der Onlinehandel. Die Folge: Für die...
https://www-cdn.liferay.com/web/guest/blog/current-experiences/echtzeitdaten-streaming-innovationsmotor-onlinehandel
5 Gründe, warum Produktmanager beim Thema Customer Experience viel zu sagen haben
Bei nahezu jedem B2B-Hersteller steht die Weiterentwicklung der digitalen Customer Journey ganz oben auf der To-Do-Liste. Meist sind es Marketing, IT und Vertrieb, die bei diesen Programmen...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/5-grunde-warum-produktmanager-beim-thema-customer-experience-viel-zu-sagen-haben
3 Ways Digital Workplaces can Increase Employee Engagement
Despite the changes brought on by the one pandemic, one benefit shines through: global employee engagement was at an all time high in 2020 at 68%. Why is it that employee engagement, or the level...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/3-ways-digital-workplaces-can-increase-employee-engagement
Liferay Vision – Einblicke in die Zukunft von Liferay Events
Als sich eine Gruppe Entwickler in einem Konferenzraum eines deutschen Hotels zusammensetzte, um über Portlet-Spezifikationen zu sprechen, hätten sie nicht geahnt, dass dieses Gespräch den Beginn...
https://www-cdn.liferay.com/web/guest/blog/liferay-experience/liferay-vision-einblicke-zukunft-liferay-events
Customer Experience: 3 Schritte, wie Versicherer die Aufholjagd meistern können
Im Wettlauf um eine bessere Customer Experience (CX) arbeiten Versicherungsunternehmen mit Hochdruck daran, den Wünschen der Kunden auch im digitalen Zeitalter optimal zu entsprechen. Denn eine...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/customer-experience-3-schritte-wie-versicherer-aufholjagd-meistern
3 Customer Portals' Insane ROI
When we think of producing jaw-dropping ROI for the business, improving customer experience is not always a strategy that comes to mind. In fact, many businesses still view customer experience...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/3-customer-portals-insane-roi
Liferay Digital Insider – kein Newsletter wie jeder andere
Die Geschichte des Newsletters ließe sich so zusammenfassen: Erst hui und dann lange Zeit pfui. Sie erinnern sich: Noch vor fünf Jahren waren Newsletter diese schrecklichen und plumpen, als...
https://www-cdn.liferay.com/web/guest/blog/current-experiences/liferay-digital-insider-newsletter
Qual a importância do autosserviço?
O portal de autosserviço, ou autoatendimento, é uma das ferramentas mais poderosas para empresas que estão em busca do sucesso da experiência do cliente no ambiente digital. Eles dão poder para os...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/qual-a-importancia-do-autosservico
4 Formas de Mejorar la Experiencia del Cliente con el Autoservicio
Según Harvard Business Review, el 81% de los clientes de diferentes industrias intentan solucionar sus dudas por cuenta propia antes de comunicarse con el equipo de soporte de una empresa. Y lo que...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/4-formas-de-mejorar-la-experiencia-del-cliente-con-el-autoservicio
What is the Difference Between Using a Point Solution and Holistic Approach for Your Portal Solutions?
In addition to deciding whether to buy or build portal software, IT teams have another critical business decision to make: Is it more beneficial to use a point solution for a portal or use a...
https://www-cdn.liferay.com/web/guest/blog/current-experiences/what-is-the-difference-between-using-a-point-solution-and-holistic-approach-for-your-portal-solutions-
De estagiário a sênior: desenvolvendo uma carreira na Liferay
Imagina que você está nos períodos finais da sua graduação. Todo mundo só fala em TV Digital [ou qualquer tecnologia no hype] como o futuro da tecnologia. É o buzz do momento. Você estuda bastante...
https://www-cdn.liferay.com/web/guest/blog/liferay-experience/desenvolvendo-uma-carreira-na-liferay
3 Key Considerations For Whether You Build or Buy Portal Software
For IT teams to deliver the best portal solutions for their customers, partners, agents, and employees, they have to carefully consider how to structure the best solution by asking, “do we build an...
https://www-cdn.liferay.com/web/guest/blog/current-experiences/3-key-considerations-for-whether-you-build-or-buy-portal-software
Da Disney para a Liferay: como um líder de RH encontrou mágica em lugares inesperados
Na Disney, experiências mágicas e contos de fadas são esperadas, mas não em uma companhia global de software B2B. Matt Poladian, VP de People na Liferay, encontrou esta magia em lugares inesperados...
https://www-cdn.liferay.com/web/guest/blog/liferay-experience/da-disney-para-a-liferay
10 razões para trabalhar na Liferay
Você que trabalha com front-end, back-end, testes, design, gestão de produtos, gestão de projetos, devops. Já parou para pensar qual o próximo passo da sua carreira? Aqui vão dez razões para te...
https://www-cdn.liferay.com/web/guest/blog/liferay-experience/10-razoes-para-trabalhar-na-liferay
Liferay Vision: Conociendo el futuro de los eventos de Liferay
Tras varios años y experiencias locales (70 eventos en 44 ciudades con más de 18.000 asistentes), en 2021 hemos decidimos innovar, y seguir agregando valor creando un nuevo evento internacional que...
https://www-cdn.liferay.com/web/guest/blog/current-experiences/liferay-vision-conociendo-el-futuro-de-los-eventos-de-liferay
Wir sind bemerkenswert... Liferay
Einer meiner früheren Chefs sagte einst regelmäßig den Satz “Tue Gutes und sprich darüber”. Gemeint war: Eigenlob muss nicht stinken. Ein Rat, der mir immer im Gedächtnis geblieben ist. Vielleicht...
https://www-cdn.liferay.com/web/guest/blog/liferay-experience/wir-sind-bemerkenswert-liferay
5 datos clave para mejorar la experiencia de cliente de la industria en 2022
El sector de manufacturing ya no puede limitarse a la creación de productos físicos: las exigencias de los clientes, las nuevas tecnologías y la pandemia mundial han puesto la industria patas...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/5-datos-clave-para-mejorar-la-experiencia-de-cliente-de-la-industria-en-2022
Digital Transformation in the Age of Digital Disruption
It isn’t possible to read a news article or open a newspaper without reading about Digital Transformation. From consultants and software vendors to infrastructure providers and analysts everyone is...
https://www-cdn.liferay.com/web/guest/blog/current-experiences/digital-transformation-in-the-age-of-digital-disruption
Calculating the ROI of Web Content Management
Historically, organizations have implemented web content management (WCM) systems because of the promised intangibles — ease of use, simpler content creation process and happier end users....
https://www-cdn.liferay.com/web/guest/blog/current-experiences/calculating-the-roi-of-web-content-management
Why Audience Targeting Depends on Microsegmenting
Audience segments help marketers organize people into groups that share similar, quantifiable attributes. This kind of categorization allows companies to impact these groups with targeted products...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/why-audience-targeting-depends-on-microsegmenting
Is ECM Really Dead?
At the end of 2016 Gartner declared that Enterprise Content Management (ECM) is dead, and has been replaced by the term Content Services. This was met with a surprising amount of controversy and...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/is-ecm-really-dead-
¿Cómo elegir el mejor software de intranet?
A día de hoy, hay docenas de opciones de software de intranet disponible en el mercado y elegir el que mejor se adapta para tu empresa puede ser un desafío, especialmente si es la primera vez que...
https://www-cdn.liferay.com/web/guest/blog/employee-experience/-como-elegir-el-mejor-software-de-intranet-
Seven Intranet Examples That Boost Productivity
The fostering of an engaged workplace remains vital in a workforce that has been reshaped by the COVID-19 pandemic, particularly as employees increasingly work remotely and require new...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/seven-intranet-examples-that-boost-productivity
User Experience and APIs: The Future of Traditional Banking
As digital banking transforms, it is unclear what the bank of the future will look like. But one thing that is clear is that physical branches will become less important. Online channels will...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/user-experience-and-apis-the-future-of-traditional-banking
Por que Sua Tecnologia de Marketing não Está Impactando Seus Resultados
Qual a prioridade número um dos profissionais de marketing atualmente? Você concorda ou discorda com a afirmação a seguir? A prioridade número 1 dos marketeiros atualmente é conduzir a empresa para...
https://www-cdn.liferay.com/web/guest/blog/current-experiences/por-que-sua-tecnologia-de-marketing-nao-esta-impactando-seus-resultados
Are Intranet Solutions Important to Digital Transformation?
Though most enterprises use some kind of intranet solution within their organizations, it is often overlooked as a part of the digital innovation that drives business today. As the main...
https://www-cdn.liferay.com/web/guest/blog/employee-experience/are-intranet-solutions-important-to-digital-transformation-
Intranet vs. Extranet: How They Work Together
Note: This article was last updated August 22, 2025. Key Takeaways: An intranet is an internal site for employees to work more productively together. An extranet is a portal designed to help...
https://www-cdn.liferay.com/web/guest/blog/employee-experience/intranet-vs-extranet-how-they-work-together
How Banking Security Is Changing the Customer Experience
As more businesses digitally transform, cybersecurity has become more important than ever. For banks, this threat is particularly imposing, as breached data exposes opportunity for immediate and...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/how-banking-security-is-changing-the-customer-experience
Cómo corregir los pain points de tus clientes
En el último post del blog os ofrecimos algunos consejos para descubrir los pain points de la relación de tu empresa con el cliente. Y tal como os prometimos, en este artículo hablaremos sobre qué...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/como-corregir-los-pain-points-de-tus-clientes
Four Ways to Enable Your Workforce with Mobile Apps
Enterprise mobile apps are becoming an integral part of businesses across countless industries. Today, more companies than ever are embracing bring your own device (BYOD) culture and having...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/four-ways-to-enable-your-workforce-with-mobile-apps
Mobile Website vs Native App: Which is Right for Your Customer Experience?
Creating a great mobile experience is vital for the success of any organization today. More people than ever are interacting with companies online and the majority of purchasing experiences see...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/mobile-website-vs-native-app-which-is-right-for-your-customer-experience-
Three Mobile Platform Implementation Roadblocks and How to Overcome Them
Are you in the midst of mobile app development or responsive web design but keep running into major roadblocks that stop you from finding success? You are not alone in facing these issues....
https://www-cdn.liferay.com/web/guest/blog/current-experiences/three-mobile-platform-implementation-roadblocks-and-how-to-overcome-them
Cómo descubrir los pain points en la relación de tu empresa con el cliente
Tal como los productos y servicios que ofrecen, la interacción de un usuario con una empresa debe proporcionarle una experiencia placentera y que cumpla con sus necesidades. Sin embargo, pueden...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/como-descubrir-los-pain-points-en-la-relacion-de-tu-empresa-con-el-cliente
Three Reasons to Use a Portal Platform
Portal Platforms Are Designed for the Long Game Most companies buy solutions based on what they need to complete their projects today, without considering what their tech stack will look like in a...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/three-reasons-to-use-a-portal-platform
Are UK insurers fast, or are they furious?
T ransforming an established business to exploit the new touchpoints made available by digital is no easy task. However it is a necessity that the full breadth of the insurance industry has woken...
https://www-cdn.liferay.com/web/guest/blog/business-partner-experience/are-uk-insurers-fast-or-are-they-furious-
Cómo crear encuestas para extraer resultados que te permitan tomar decisiones
Las encuestas al consumidor son un método muy utilizado por las empresas para conocer más a su público objetivo, para analizar cómo está posicionada su marca con respecto a la competencia, para...
https://www-cdn.liferay.com/web/guest/blog/current-experiences/como-crear-encuestas-para-extraer-resultados-que-te-permitan-tomar-decisiones
How Mobile Orchestrates Your Omnichannel Experience
Companies around the world are searching for a way to create omnichannel experiences for their target audiences, which connect all types of devices, online experiences and in-person interactions...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/how-mobile-orchestrates-your-omnichannel-experience
How to Create the Best Employee Portal
Creating the Best Employee Portal Starts With Empathy If your company is currently going through digital transformation, having an employee portal to help manage the culture shifts is incredibly...
https://www-cdn.liferay.com/web/guest/blog/employee-experience/how-to-create-the-best-employee-portal
How to Achieve Operational Excellence
Attendees at this year’s Liferay Symposium North America (LSNA) can expect to learn how digital operations and customer service are part of the same conversation. On one hand, a business might...
https://www-cdn.liferay.com/web/guest/blog/current-experiences/how-to-achieve-operational-excellence
Portal vs. Website: When to Use Each
Portal vs. Website: What’s the Difference? Websites are for driving traffic, whereas web portals are for limiting traffic to a specific group of users. Most web portals require a user to log in,...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/portal-vs-website-when-to-use-each
Experiencia de Usuario, parte de la estrategia SEO para mejorar el posicionamiento en buscadores
La tendencia hacia la digitalización casi total de los negocios ha otorgado a las páginas web y aplicaciones móviles un nuevo significado e importancia. En una época en donde nos nos cansamos de...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/experiencia-de-usuario-parte-de-la-estrategia-seo-para-mejorar-el-posicionamiento-en-buscadores
Five Building Blocks for Better Web Portal Design
Web Portal Design Is Evolving Web portal design has come a long way since the days of static gateways (think AOL or Yahoo). The front-end experience of portals can be beautifully customized and...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/five-building-blocks-for-better-web-portal-design
Types of Portals: Three Major Areas to Consider
With all the focus today on mobile-first and digital transformation, portals can seem blasé. But many types of portals play an incredibly important role in managing the culture shifts that come...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/types-of-portals-three-major-areas-to-consider
UX + SEO = The Future of Your Rankings
For websites to rank well in today’s search engines, they must be relevant to the topics they cover and popular with visitors. But how does a website, especially in the enterprise, become relevant...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/ux-seo-the-future-of-your-rankings
Por que a Integração com Back-End é tão Importante para o Marketing?
As estratégias de marketing em todas as verticais de negócio geralmente focam em prioridades de front-end, como a implementar campanhas, a elaborar o brand awareness através de relações públicas,...
https://www-cdn.liferay.com/web/guest/blog/current-experiences/por-que-a-integracao-com-back-end-e-tao-importante-para-o-marketing-
Four Ways to Measure Website Success
With web analytics, it is always important to understand how your audience interacts with your content. To get the best results, it is important to ask the right questions. Otherwise, how can you...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/four-ways-to-measure-website-success
Experiencia de Usuario y APIs: el futuro de la banca tradicional
Mucho se está discutiendo últimamente acerca de cómo serán los bancos del futuro. Lo único claro es que las sucursales físicas dejarán de tener la importancia actual. El canal online será el...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/experiencia-de-usuario-y-apis-el-futuro-de-la-banca-tradicional
Transforming Local Government Service Delivery Through Customer Experience
“There’s no such thing as digital strategy anymore. It’s all just strategy.” That’s how Michael MacAuley, our General Manager for UK and Ireland, began his recent address at Share Digital 2017....
https://www-cdn.liferay.com/web/guest/blog/customer-experience/transforming-local-government-service-delivery-through-customer-experience
Fixing Your Biggest Customer Pain Points
This is part two of a two-part blog series. For information on how to discover your company’s unique pain points, including how to create an effective and honest customer journey map, read Finding...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/fixing-your-biggest-customer-pain-points
Four Steps to Turn New Customers into Lifelong Patrons
Customer loyalty to brands is at an all-time low, with people more willing than ever to leave behind companies in favor of more effective customer service or due to dissatisfaction with their...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/four-steps-to-turn-new-customers-into-lifelong-patrons
Plataformas de Experiencia Digital, la evolución del portal tradicional
En la era digital, donde la capacidad para mejorar la experiencia del cliente se ha convertido en un elemento diferenciador, los portales y su capacidad para personalizar experiencias, ...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/plataformas-de-experiencia-digital-la-evolucion-del-portal-tradicional
Finding Your Biggest Customer Pain Points
Like the services and products they provide, a customer’s interactions with a business should be a pleasant and helpful experience. However, there are many complications and shortcomings within...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/finding-your-biggest-customer-pain-points
How to Successfully Scale Your Customer Experience
Creating and scaling great customer experiences are more crucial than ever to the success of businesses, but what does it mean to scale customer experience (CX)? And how can your company scale...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/how-to-successfully-scale-your-customer-experience
Cómo cubren plataformas de experiencia digital las necesidades de la transformación digital
La continua innovación tecnológica y el aumento mundial del uso de smartphones y tablets ha cambiado la manera en la que las empresas y clientes interactúan entre sí, por lo que el proceso de...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/como-cubren-plataformas-de-experiencia-digital-las-necesidades-de-la-transformacion-digital
5 claves para aumentar la competitividad de la banca tradicional
Los comportamientos de los clientes están cambiando. El uso de múltiples canales digitales para hacer una única operación se está convirtiendo rápidamente en la norma. Es importante que los bancos...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/5-claves-para-aumentar-la-competitividad-de-la-banca-tradicional

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