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Improve Engagement With A/B Testing | Liferay
What is A/B testing and how can you employ it successfully? Online engagement acts as a key measurement of success in the modern B2B marketplace and there are several ways this can be tracked. The...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/a-b-testing-improve-engagement
Create a Seamless B2B Buying Experience | Liferay
According to Gartner, 77% of B2B buyers state that their latest purchase was complex or difficult. So there’s a clear opportunity to be taken advantage of, if you can implement a seamless B2B...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/seamless-b2b-buying-experience
Personalized Banking for Up- and Cross-Selling
Back in 2001, research by Bain & Company identified that a 5% increase in financial or banking customer retention can lead to a profit increase of more than 25%. The financial services landscape...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/personalized-banking-for-up-and-cross-selling
Industrial Digital Transformation: Why Use a Digital Experience Platform?
Every industry has a unique relationship with digital transformation, but manufacturing brings truly unrivaled requirements to the table. After all, manufacturers are responsible for creating and...
https://www-cdn.liferay.com/web/guest/blog/current-experiences/industrial-digital-transformation-why-use-digital-experience-platform
5 Ways Order Management Saves Time | Liferay
In today’s complicated ecommerce landscape, managing orders has become an impressive feat for any business, and the pandemic has only accelerated the boom in ecommerce sales. According to Insider...
https://www-cdn.liferay.com/web/guest/blog/current-experiences/order-management
Innovative Student Experiences | Liferay
Universities know they need to undertake digital transformation, both for their own success and for the good of their students. However, it’s often daunting to choose the first step or consider...
https://www-cdn.liferay.com/web/guest/blog/current-experiences/innovative-student-experiences
Migrate Legacy System | Liferay
Although an average financial services organisation is highly focused on customer needs, its legacy systems simply do not provide the flexibility to implement the quality experiences required to...
https://www-cdn.liferay.com/web/guest/blog/current-experiences/migrate-legacy-system
What are the structural barriers to change towards digital public services?
Fallen Behind Around the world, central and local governments are struggling with providing digital public services. To move towards digital-first models, it is necessary to know where to start and...
https://www-cdn.liferay.com/web/guest/blog/current-experiences/what-are-the-structural-barriers-to-change-towards-digital-public-services-
The Role of Technology in Alumni Engagement | Liferay
There are many variables at play in the alumni experience. Some know as soon as they get their degree that they’ll be returning to their university, while others have work or family commitments...
https://www-cdn.liferay.com/web/guest/blog/current-experiences/technology-alumni-engagement
Automated Order Management in B2B Commerce | Liferay
Order management in B2B commerce can be complex, particularly when processes are not automated. Multichannel marketing and keeping up with changing customer demands can prove to be even more...
https://www-cdn.liferay.com/web/guest/blog/current-experiences/automated-order-management-b2b-commerce
Benefits of a DXP 'Best of Breed' Approach | Liferay
IT teams power organisations, being depended on to successfully help digitise their businesses. In turn, tools power IT teams. For IT teams to build effective solutions and efficiently complete...
https://www-cdn.liferay.com/web/guest/blog/current-experiences/dxp-best-of-breed
Personalisation Across Multiple Platforms | Liferay
While research suggests that consumers expect highly personalised experiences, businesses must think on a bigger and more impactful scale in order to retain their customers and continue to generate...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/personalisation-across-multiple-platforms
5 KPIs to Improve Digital Experience | Liferay
All businesses need to have a clear understanding of their customers in order to offer the best possible digital experience. But when you are serving customers digitally, without direct personal...
https://www-cdn.liferay.com/web/guest/blog/customer-experience/kpis-improve-digital-experience
Foundational Elements for Public Sector Digital Transformation
Public administration recently experienced unprecedented digital acceleration due to the pandemic, which created a period of urgency for the implementation of online services. Now, the challenge is...
https://www-cdn.liferay.com/web/guest/blog/current-experiences/foundational-elements-for-public-sector-digital-transformation
Liferay DXP and the Skateboard Platform
What is the skateboard platform? The electric car is rapidly gaining market share in the automotive world. Every manufacturer is working on electrification in fear of being left behind. For the...
https://www-cdn.liferay.com/web/guest/blog/current-experiences/liferay-dxp-and-the-skateboard-platform

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