Search

Categoria
Solution

Select All

Clear









Categoria
Industry

Select All

Clear















View All
Categoria
Capability

Select All

Clear












View All
Categoria
Content Type

Select All

Clear
















View All
What is Personalized Marketing?
Personalization is and has always been effective. Dale Carnegie once said, "a person's name is to that person the sweetest and most important sound in any language." In a sense, he was making a...
https://www-cdn.liferay.com/it/web/guest/blog/customer-experience/what-is-personalized-marketing-
When It Comes to Digital Strategy, Are You a Leader or Lagger?
Though every industry is different, there is something all companies are dealing with: a quickly changing sales landscape. With the rise of mobile and highly-connected customers, the days of cold...
https://www-cdn.liferay.com/it/web/guest/blog/current-experiences/when-it-comes-to-digital-strategy-are-you-a-leader-or-lagger-
The Future of Customer Experience? Think Small
How Micro-Engagements are About to Change the Loyalty Landscape I'm sitting at airport terminal gate C74 waiting to board my United flight to San Francisco, and I have a weird thought: I might be...
https://www-cdn.liferay.com/it/web/guest/blog/customer-experience/the-future-of-customer-experience-think-small
The 3 Key Digital Strategies Every Bank Must Improve
The banking industry is trending up. With greater accountability and transparency in our institutions, customers are finally coming around to their banks. Confidence is being restored and their...
https://www-cdn.liferay.com/it/web/guest/blog/customer-experience/the-3-key-digital-strategies-every-bank-must-improve
Elevating the Mobile Experience
By now, we've heard of the necessity of creating a good experience for our mobile viewers. Yet, we're not always quite sure where to start or what factors should be considered in the process. As a...
https://www-cdn.liferay.com/it/web/guest/blog/customer-experience/elevating-the-mobile-experience
The Age of the Customer: The Unstoppable Rise of Customer Experience Management
We have entered a defining moment in customer experience—and most people are barely aware it's happening. The convergence of three very different factors is completely redefining how customers are...
https://www-cdn.liferay.com/it/web/guest/blog/customer-experience/the-age-of-the-customer-the-unstoppable-rise-of-customer-experience-management
What is the Shift Toward Digital Experience?
Today I Learned: The homepage of your website does not count as your digital presence. If you think about the way people interact with companies today, it’s not just through one website or one...
https://www-cdn.liferay.com/it/web/guest/blog/customer-experience/what-is-the-shift-toward-digital-experience-
7 Technical Questions to Ask in Your Portal Evaluation
If you are struggling to choose the right web platform for your project, you’re not alone. There are many options to choose from, each claiming to be better than the rest. How do you choose for...
https://www-cdn.liferay.com/it/web/guest/blog/current-experiences/7-technical-questions-to-ask-in-your-portal-evaluation
Finding the Right Venue for Your Networking Event
It's hard enough to get certain developer types to mingle for even a little while without constantly checking their phones for the best time to make their exit. It can be challenging to plan a...
https://www-cdn.liferay.com/it/web/guest/blog/current-experiences/finding-the-right-venue-for-your-networking-event
La parola ai Partner: Noema STI
Oggi incontriamo Luigi Caforio, CEO di Noema STI, per scoprire i motivi che l'hanno portato a scegliere Liferay come vendor di riferimento. Nome e cognome Luigi Caforio Professione CEO di Noema...
https://www-cdn.liferay.com/it/web/guest/blog/business-partner-experience/la-parola-ai-partner-noema-sti
O que é Autoatendimento Digital?
O que é autoatendimento digital? Autoatendimento digital ou autoatendimento (de maneira simples em uma definição de menos de 280 caracteres) é o termo abrangente para táticas de atendimento ao...
https://www-cdn.liferay.com/it/web/guest/blog/customer-experience/o-que-e-autoatendimento-digital
¿Qué es el Autoservicio Digital?
El autoservicio digital o autoservicio (en una definición muy sencilla de 280 caracteres) es el término general para aquellas tácticas de servicio al cliente que dan a los usuarios el poder de...
https://www-cdn.liferay.com/it/web/guest/blog/customer-experience/que-es-autoservicio-digital
3 Steps to Improving Customer Experience in Insurance
In the race to deliver better customer experiences in the insurance industry, insurance organizations have been pushing hard to get across the finish line but are still lagging behind other...
https://www-cdn.liferay.com/it/web/guest/blog/customer-experience/3-steps-to-improving-customer-experience-in-insurance
How the US Army Leverages Digital Solutions to Help Soldiers Transition
According to a recent survey conducted by the Pew Research Center, 47% of US soldiers say their transition back into civilian life is very difficult, compared to 21% for pre-9/11 veterans....
https://www-cdn.liferay.com/it/web/guest/blog/customer-experience/how-the-us-army-leverages-digital-solutions-to-help-soldiers-transition
5 Critical Statistics to Improve Manufacturing Customer Experience in 2022
Manufacturing can no longer be just about creating physical products--customer demand, technology, and now a global pandemic have upended the industry. For manufacturers to keep ahead of these...
https://www-cdn.liferay.com/it/web/guest/blog/customer-experience/5-critical-statistics-to-improve-manufacturing-customer-experience-in-2022
5 Key Elements of a Great Customer Portal
It’s no secret that it’s become more challenging than ever to keep customers satisfied: 54% of consumers admit that they have higher expectations when interacting with a business than they did...
https://www-cdn.liferay.com/it/web/guest/blog/customer-experience/5-key-elements-of-a-great-customer-portal
Warum gerade Hidden Champions auf digitale Kundenportale setzen sollten
Hidden Champions sind dank ihrer extremen Kundenorientierung höchst erfolgreich im Markt unterwegs. Doch wie lange noch? Gilt es doch, die ganz spezielle Art von Kundenbeziehung, die die Hidden...
https://www-cdn.liferay.com/it/web/guest/blog/customer-experience/warum-gerade-hidden-champions-auf-digitale-kundenportale-setzen-sollten
3 Reasons Why Financial Services Need to Accelerate Digital
“Go Digital or Go Dark” - Companies, irrespective of their sectors, run a great risk in the age of the technological revolution. Consumers prioritise convenience and often will not see the need to...
https://www-cdn.liferay.com/it/web/guest/blog/current-experiences/financial-services-digital-transformation
La Parola ai Partner: Extra Red
Nome e cognome Giuseppe De Marco Professione CEO Extra Red La tua passione Una sola? Il ciclismo su strada che pratico dall’adolescenza e che mi consente di vivere la natura, di staccare con la...
https://www-cdn.liferay.com/it/web/guest/blog/business-partner-experience/la-parola-ai-partner-extra-red
B2B Commerce: When does Headless make sense
Recently, there has been a lot of discussion and a fair amount of hype around Headless Commerce. But, what does the concept really mean in practice and is it an approach that makes sense for your...
https://www-cdn.liferay.com/it/web/guest/blog/customer-experience/b2b-commerce-when-does-headless-make-sense
IIoT Data: From Sensing to Predicting with Liferay and Timbergrove
Abstract In this article, we take a step-by-step look at how a successful Industrial Internet of Things (IIoT) project works—from the data origins (e.g., a physical sensor) to data capture,...
https://www-cdn.liferay.com/it/web/guest/blog/current-experiences/sensing-predicting-iiot-data-liferay-timbergrove
“Best of Breed” oder “Best of Suite”? Bei Customer-Experience-Systemen gilt: “Best of Both”
IT-Verantwortliche und Manager müssen sich beim Design ihrer Software-Architektur im Unternehmen immer wieder die Frage stellen: Entscheide ich mich für eine “Best of Breed” oder “Best of...
https://www-cdn.liferay.com/it/web/guest/blog/customer-experience/customer-experience-best-of-breed-vs-best-of-suite
Was ist Digital Customer Experience – und warum ist sie wichtig?
Es ist unbestreitbar – eine bessere Customer Experience ist entscheidend für den geschäftlichen Erfolg im B2B und B2C. Doch was genau ist überhaupt Customer Experience – und was ist der Unterschied...
https://www-cdn.liferay.com/it/web/guest/blog/customer-experience/was-ist-digital-customer-experience
6 Gründe ein Headless CMS zu nutzen
Wer smart ist, verzichtet heutzutage auf den Kopf: „Headless CMS”-Systeme sind der Schlüssel, um digitale Customer Experiences über alle Kanäle hinweg zu ermöglichen. Warum das so ist, erklären wir...
https://www-cdn.liferay.com/it/web/guest/blog/customer-experience/6-gruende-fuer-headless-cms
5 sinais de que está na hora de substituir seu sistema legado
Saber se está na hora de abandonar um sistema legado ineficiente nem sempre é uma decisão simples. Mesmo quando pesquisas mostram que está na hora de trocar essa tecnologia, nem todas as pessoas da...
https://www-cdn.liferay.com/it/web/guest/blog/current-experiences/sinais-de-que-esta-na-hora-de-substituir-seu-sistema-legado
Qual a diferença entre CMS, Portal e DXP?
As ferramentas de criação de experiências digitais para clientes vêm evoluindo conforme a mudança nas necessidades dos consumidores. Com isso, elas têm se tornado plataformas de experiência digital...
https://www-cdn.liferay.com/it/web/guest/blog/current-experiences/diferenca-entre-cms-portal-e-dxp
¿Cuál es la diferencia entre CMS, Portal y DXP?
Las herramientas de creación de experiencias digitales para los clientes están evolucionando de acuerdo con los cambios en las necesidades de los consumidores. Con eso, se han convertido en...
https://www-cdn.liferay.com/it/web/guest/blog/current-experiences/diferencia-entre-cms-portal-y-dxp-
Desarrollando una cultura fuerte en una fuerza de trabajo remota
El COVID-19 ha supuesto una gran transformación para el mundo, y ahora es más importante que nunca que tu empresa tenga una cultura de trabajo fuerte, resiliente y positiva. A medida que las...
https://www-cdn.liferay.com/it/web/guest/blog/employee-experience/desarrollando-una-cultura-fuerte-en-una-fuerza-de-trabajo-remota
5 señales de que ha llegado el momento de romper con tus sistemas legacy
Las rupturas son difíciles, incluso cuando se trata de romper con una tecnología con la que has llegado a sentirte cómodo. Aunque no es lo mismo que una relación "tradicional", intentar dejar un...
https://www-cdn.liferay.com/it/web/guest/blog/current-experiences/5-senales-de-que-ha-llegado-el-momento-de-romper-con-tus-sistemas-legacy
Liferay Vision: Entering the Future of Liferay Events
When a group of developers huddled together in a conference room of a German hotel to talk about portlet specifications, they wouldn’t have predicted the conversation would be the start to over a...
https://www-cdn.liferay.com/it/web/guest/blog/current-experiences/liferay-vision-2021
5 Things Strategic Technology Directors Don't Do
“There’s no worse time than now to be an average CIO,” said an executive at a recent conference. If that statement alone doesn’t capture the pressure being placed on a technology leader, then...
https://www-cdn.liferay.com/it/web/guest/blog/current-experiences/5-things-strategic-technology-directors-don-t-do
How the U.S. Navy Increased User Satisfaction of their Career Resources
The U.S. Navy is one of the most powerful naval forces in the world, with over 870,000 sailors, officers, and specialists. But this impressive workforce also brings with it a daunting challenge: ...
https://www-cdn.liferay.com/it/web/guest/blog/customer-experience/how-the-u-s-navy-increased-user-satisfaction-of-their-career-resources
Echtzeitdaten-Streaming als Innovationsmotor für den Onlinehandel
Was sich bereits vor Corona deutlich abgezeichnet hat, lässt sich seit dem Frühjahr 2020 nicht mehr leugnen: Die Bedeutung des E-Commerce steigt, weltweit boomt der Onlinehandel. Die Folge: Für die...
https://www-cdn.liferay.com/it/web/guest/blog/current-experiences/echtzeitdaten-streaming-innovationsmotor-onlinehandel
5 Gründe, warum Produktmanager beim Thema Customer Experience viel zu sagen haben
Bei nahezu jedem B2B-Hersteller steht die Weiterentwicklung der digitalen Customer Journey ganz oben auf der To-Do-Liste. Meist sind es Marketing, IT und Vertrieb, die bei diesen Programmen...
https://www-cdn.liferay.com/it/web/guest/blog/customer-experience/5-grunde-warum-produktmanager-beim-thema-customer-experience-viel-zu-sagen-haben
3 Ways Digital Workplaces can Increase Employee Engagement
Despite the changes brought on by the one pandemic, one benefit shines through: global employee engagement was at an all time high in 2020 at 68%. Why is it that employee engagement, or the level...
https://www-cdn.liferay.com/it/web/guest/blog/customer-experience/3-ways-digital-workplaces-can-increase-employee-engagement
Liferay Vision – Einblicke in die Zukunft von Liferay Events
Als sich eine Gruppe Entwickler in einem Konferenzraum eines deutschen Hotels zusammensetzte, um über Portlet-Spezifikationen zu sprechen, hätten sie nicht geahnt, dass dieses Gespräch den Beginn...
https://www-cdn.liferay.com/it/web/guest/blog/liferay-experience/liferay-vision-einblicke-zukunft-liferay-events
Customer Experience: 3 Schritte, wie Versicherer die Aufholjagd meistern können
Im Wettlauf um eine bessere Customer Experience (CX) arbeiten Versicherungsunternehmen mit Hochdruck daran, den Wünschen der Kunden auch im digitalen Zeitalter optimal zu entsprechen. Denn eine...
https://www-cdn.liferay.com/it/web/guest/blog/customer-experience/customer-experience-3-schritte-wie-versicherer-aufholjagd-meistern
3 Customer Portals' Insane ROI
When we think of producing jaw-dropping ROI for the business, improving customer experience is not always a strategy that comes to mind. In fact, many businesses still view customer experience...
https://www-cdn.liferay.com/it/web/guest/blog/customer-experience/3-customer-portals-insane-roi
Liferay Digital Insider – kein Newsletter wie jeder andere
Die Geschichte des Newsletters ließe sich so zusammenfassen: Erst hui und dann lange Zeit pfui. Sie erinnern sich: Noch vor fünf Jahren waren Newsletter diese schrecklichen und plumpen, als...
https://www-cdn.liferay.com/it/web/guest/blog/current-experiences/liferay-digital-insider-newsletter
Qual a importância do autosserviço?
O portal de autosserviço, ou autoatendimento, é uma das ferramentas mais poderosas para empresas que estão em busca do sucesso da experiência do cliente no ambiente digital. Eles dão poder para os...
https://www-cdn.liferay.com/it/web/guest/blog/customer-experience/qual-a-importancia-do-autosservico
4 Formas de Mejorar la Experiencia del Cliente con el Autoservicio
Según Harvard Business Review, el 81% de los clientes de diferentes industrias intentan solucionar sus dudas por cuenta propia antes de comunicarse con el equipo de soporte de una empresa. Y lo que...
https://www-cdn.liferay.com/it/web/guest/blog/customer-experience/4-formas-de-mejorar-la-experiencia-del-cliente-con-el-autoservicio
What is the Difference Between Using a Point Solution and Holistic Approach for Your Portal Solutions?
In addition to deciding whether to buy or build portal software, IT teams have another critical business decision to make: Is it more beneficial to use a point solution for a portal or use a...
https://www-cdn.liferay.com/it/web/guest/blog/current-experiences/what-is-the-difference-between-using-a-point-solution-and-holistic-approach-for-your-portal-solutions-
De estagiário a sênior: desenvolvendo uma carreira na Liferay
Imagina que você está nos períodos finais da sua graduação. Todo mundo só fala em TV Digital [ou qualquer tecnologia no hype] como o futuro da tecnologia. É o buzz do momento. Você estuda bastante...
https://www-cdn.liferay.com/it/web/guest/blog/liferay-experience/desenvolvendo-uma-carreira-na-liferay
3 Key Considerations For Whether You Build or Buy Portal Software
For IT teams to deliver the best portal solutions for their customers, partners, agents, and employees, they have to carefully consider how to structure the best solution by asking, “do we build an...
https://www-cdn.liferay.com/it/web/guest/blog/current-experiences/3-key-considerations-for-whether-you-build-or-buy-portal-software
Da Disney para a Liferay: como um líder de RH encontrou mágica em lugares inesperados
Na Disney, experiências mágicas e contos de fadas são esperadas, mas não em uma companhia global de software B2B. Matt Poladian, VP de People na Liferay, encontrou esta magia em lugares inesperados...
https://www-cdn.liferay.com/it/web/guest/blog/liferay-experience/da-disney-para-a-liferay
10 razões para trabalhar na Liferay
Você que trabalha com front-end, back-end, testes, design, gestão de produtos, gestão de projetos, devops. Já parou para pensar qual o próximo passo da sua carreira? Aqui vão dez razões para te...
https://www-cdn.liferay.com/it/web/guest/blog/liferay-experience/10-razoes-para-trabalhar-na-liferay
Liferay Vision: Conociendo el futuro de los eventos de Liferay
Tras varios años y experiencias locales (70 eventos en 44 ciudades con más de 18.000 asistentes), en 2021 hemos decidimos innovar, y seguir agregando valor creando un nuevo evento internacional que...
https://www-cdn.liferay.com/it/web/guest/blog/current-experiences/liferay-vision-conociendo-el-futuro-de-los-eventos-de-liferay
Wir sind bemerkenswert... Liferay
Einer meiner früheren Chefs sagte einst regelmäßig den Satz “Tue Gutes und sprich darüber”. Gemeint war: Eigenlob muss nicht stinken. Ein Rat, der mir immer im Gedächtnis geblieben ist. Vielleicht...
https://www-cdn.liferay.com/it/web/guest/blog/liferay-experience/wir-sind-bemerkenswert-liferay
5 datos clave para mejorar la experiencia de cliente de la industria en 2022
El sector de manufacturing ya no puede limitarse a la creación de productos físicos: las exigencias de los clientes, las nuevas tecnologías y la pandemia mundial han puesto la industria patas...
https://www-cdn.liferay.com/it/web/guest/blog/customer-experience/5-datos-clave-para-mejorar-la-experiencia-de-cliente-de-la-industria-en-2022
Wie API-basierte E-Commerce-Plattformen die digitale Transformation in B2B beschleunigen
Durch die Integration verschiedener Systeme automatisiert eine API-basierte E-Commerce-Plattform manuelle Aufgaben und verbessert so die Interaktion und Zusammenarbeit zwischen allen an...
https://www-cdn.liferay.com/it/web/guest/blog/customer-experience/wie-api-basierte-e-commerce-plattformen-die-digitale-transformation-in-b2b-beschleunigen
5 Cosas que los directores tecnológicos estratégicos no hacen
“No hay peor momento que ahora para ser un CIO promedio” dijo un ejecutivo en una conferencia reciente. Si esa declaración por sí sola no capta la presión que se ejerce sobre un líder tecnológico,...
https://www-cdn.liferay.com/it/web/guest/blog/current-experiences/5-cosas-que-los-directores-tecnologicos-estrategicos-no-hacen
4 Key Elements of IIoT Data Management
By 2025, analysts predict that Industrial Internet of Things (IIoT) will generate an economic value of $3.7 trillion, but not all manufacturers are ready to reap these benefits. In order to...
https://www-cdn.liferay.com/it/web/guest/blog/current-experiences/4-key-elements-of-iiot-data-management
3 Gründe, warum jeder Digitalisierer die Abkürzung “DXP” kennen sollte
Zugegeben: Das Kürzel DXP, oder seine dahinter stehende Bedeutung “Digital Experience Platform”, ist ein wenig sperrig. Hinter diesen drei Buchstaben verbirgt sich aber eine Schlüsseltechnologie...
https://www-cdn.liferay.com/it/web/guest/blog/current-experiences/3-grunde-warum-jeder-digitalisierer-die-abkurzung-dxp-kennen-sollte
Blog series: Portales efectivos. 4 ejemplos de portales de clientes en el sector de la banca y seguros
Mejorar la experiencia de los clientes debería ser una de las principales prioridades de toda empresa. Invertir en buenas herramientas de atención al cliente, como los portales, puede mejorar las...
https://www-cdn.liferay.com/it/web/guest/blog/current-experiences/4-ejemplos-de-portales-clientes-en-el-sector-de-la-banca-y-seguros
What is B2B2C?
You’ve heard of B2B. You’ve heard of B2C. But how much do you know about the B2B2C model? Many companies arrange themselves around either a B2C or B2B model. Although these models are still highly...
https://www-cdn.liferay.com/it/web/guest/blog/customer-experience/what-is-b2b2c
Blog series: Portales efectivos. 3 ejemplos de portales efectivos de clientes en el sector de la utilities.
Como hemos contado en el primer blog de la serie, las empresas del sector financiero y de seguros utilizanlos portales de Liferay para solucionar los más variados desafíos y para ofrecer una mejor...
https://www-cdn.liferay.com/it/web/guest/blog/customer-experience/3-ejemplos-de-portales-efectivos-de-clientes-en-el-sector-de-la-utilities-
Benefits of Headless CMS: 7 Reasons to Go Headless
Headless CMSs were born out of new demands of the digital era. Specifically, to meet a business’s need to focus on engaging customers with personalised content through multiple channels at all...
https://www-cdn.liferay.com/it/web/guest/blog/current-experiences/benefits-of-headless-cms
Digitale Transformation: Schluss mit dem Schubladendenken!
Ja, wir haben es alle gelernt: Digitalprojekte werden nicht durch Tools erfolgreich. Sondern dann, wenn wir magische Kundenerlebnisse schaffen. Das gilt übrigens mehr denn je auch für B2B. Aber...
https://www-cdn.liferay.com/it/web/guest/blog/current-experiences/warum-wir-in-unserer-digitalen-transformation-immer-noch-die-falschen-schwerpunkte-setzen
Construir ou Comprar um Software de Portal?
Para que times de TI possam entregar as melhores soluções de portal para clientes, parceiros, corretores, agentes e funcionários, eles precisam se perguntar com cautela a seguinte pergunta: "nós...
https://www-cdn.liferay.com/it/web/guest/blog/current-experiences/construir-ou-comprar-um-software-de-portal-
5 wichtige Kennzahlen zur Verbesserung der Customer Experience in der Fertigung
Im produzierenden Gewerbe geht es nicht mehr nur um die Herstellung physischer Produkte – ein verändertes Nachfrageverhalten der Kunden, disruptive digitale Technologien und nicht zuletzt eine...
https://www-cdn.liferay.com/it/web/guest/blog/customer-experience/5-wichtige-kennzahlen-verbesserung-customer-experience-fertigung